Video Encoder Market

Video Encoder Market with COVID-19 Impact by Number of Channel (Single, Multichannel), Mounting Type (Standalone, Rack-mounted), Application (Broadcast, Surveillance (Commercial, Residential, Institutional)), and Geography - Global Forecast to 2025

Report Code: SE 5679 Oct, 2020, by marketsandmarkets.com

[161 Pages Report] The global video encoder market size is projected to grow from USD 1.9 billion in 2020 to USD 2.2 billion by 2025, growing at a CAGR of 2.7%. ease of connecting analog cameras to networks, the use of cloud services to store a large amount of data, and the adoption of high-efficiency video coding (HEVC) standards for video encoding are the major factor propelling the growth of the video encoder market.

Video Encoder Market

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COVID-19 Impact on the Video Encoder Market

The emergence and impact of COVID-19 on the video encoder market and consumer demand is not yet clear. While the outbreak has led to accelerated growth in the IPTV industry, a slowdown is also expected to economic slowdowns in different countries across the world. However, this will be temporary. The cable industry has also registered an increase in the number of households dropping their satellite or cable TV subscription. All these factors are expected to pull down the demand for video encoders in 2020 and Q1 & Q2 2021.

Video Encoder Market Dynamics

Driver: Ease of connecting analog cameras using video encoders to a network

An analog camera is employed with a CCD sensor that captures images and stores them at a local storage device. These stored and processed images can be transferred in real-time with the help of a video encoder. A video encoder connects to an analog video camera through a coaxial cable and converts analog video signals into digital video streams. Images are required to be converted back into their analog forms so that they can be viewed on devices such as computer devices, laptops, tablets, and others. As analog cameras need separate video encoders, they require less maintenance.

Restraints: Limited capability to deliver 4K streaming and broadcasting services

4K TVs have become a mainstream technology. However, the limited availability of 4K content in the broadcasting and streaming network makes it difficult to utilize the full potential of 4K TVs. Even though OTT providers, such as Netflix, Hulu, and Prime, have some 4K content offerings, strong internet connections, high bandwidth, and high-efficiency video coding are required to stream such content. Thus, streaming and broadcasting of 4K content are limited due to the low adoption of high-efficiency encoders, such as H.266 and AV1.

Opportunities: Growing market for OTT services in developing countrie

Over-the-top (OTT) services help deliver audio, video, and other media over the internet. In the 1990s, when the internet entered the public domain, the market for computers grew significantly. However, bandwidth speed was very low during that time, as the technology was poor. Later, in the second half of 2000, smart TVs and other smart devices such as smartphones came into existence because of advancements in electronics. These devices were configured with internet connectivity as an added capability apart from their primary function. This advancement in electronics, along with improvement in internet connectivity, ushered in the era of OTT services, and thus, OTT came into existence. Video encoders are crucial to delivering OTT content; thus, the growing market for OTT services is expected to provide a huge opportunity for the video encoder market.

Challenges: Capital expenditures due to technological transition

The latest video compression technology, HEVC or H.265, provides more efficiency than previous standards such as MPEG-2 and MPEG-4. Although changing video codecs provide bandwidth advantages, uncertainty in patent licensing terms, the lack of workflow components, and implementation costs are creating challenges for the market.

Video Encoder Market Map of Video Encoder

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1-channel video eencoder to lead the market during the forecast period

1-channel or single-channel video encoders are compact and cost-effective solutions. They are ideal for converting an analog surveillance system into an IP-based system. As IP cameras are costly, an encoder plays a major role in allowing end users to save additional investments by using their present analog systems. D-Link, Axis Communications, Hangzhou Hikvision Digital, and VICON INDUSTRIES are providers of 1-channel encoders that are used in various applications. For instance, D-Link offers the DVS-310-1 1-channel video encoder, which is used in various applications, such as airports, factories, government buildings, banks, prisons, and traffic surveillance applications.

Rack-mounted video encoder  market is expected to be the fastest-growing market for video encoder market during the forecast period

Rack-mounted video encoders play a major role where there is an involvement of several analog cameras with coaxial cables. One rack in a central location allows to connect and manage several cameras. A video encoder blade acts as a video encoder without casing. As the blade cannot carry out its own operations, it is necessary to mount it in a standard-sized rack to function. A rack offers an expandable and convenient solution that helps connect several different video encoder blades. One, four, or six analog cameras can be supported by a video encoder blade. The rack-mounted video encoder market is witnessing significant traction with the growing number of product launches.

Broadcast application is expected to be the fastest-growing market for video encoder market during the forecast period

The media and entertainment industry has changed dramatically over the past decade, creating several opportunities for traditional broadcasters. In the traditional media value chain, the content is created for a particular channel and then broadcasted to millions of viewers. Delivering media content to any connected device has become the most crucial broadcast industry trend. For video streaming, rich media services are offered to individual customers through a variety of devices, no matter where they are situated. The acceleration is being driven by the rapid adoption rate of various types of content available on the Internet, and the emergence of devices such as tablets and smartphones offers high-quality viewing experiences.

Video Encoder Market by Region

North America to lead video encoder market during the forecast period

North America has always been at the forefront in terms of technological advancements, and their adoption in the telecom sector is not an exception. The North American market includes the US, Canada, and Mexico. Major players, such as Cisco, Harmonic, Inc., and Honeywell Security, among others, are headquartered in the region. North America is the most competitive and rapidly changing video encoder market in the world. Moreover, the region is expected to grow and adopt new technologies at a faster pace as compared to the Rest of the World.

Key market players

In 2019, Hikvision (China, www.hikvision.com), VITEC (France, www.vitec.com), Harmonic (US, www.harmonicinc.com), Motorola Solutions (US, www.motorolasolutions.com), and CISCO (US, www.cisco.com) dominated the global video encoder market.

Report Scope:

Report Metric

Details

Years considered

2020–2025

Base year

2019

Forecast period

2020–2025

Forecast value

Value in USD

Segments covered

Number of channel, type, application, and geography

Regions covered

North America, APAC, Europe, and RoW

Companies covered

Hikvision (China), VITEC (France), Harmonic (US), Motorola Solutions (US), and CISCO (US), etc.

In this report, the overall video encoder market has been segmented into number of channels, type, application, and geographies.

By Number of Channel:

  • 1-channel
  • 2-channels
  • 4-channels
  • 8-channels
  • 16-channels
  • More than 16-channels

By Type:

  • Standalone
  • Rack-mounted

By Application:

  • Broadcast
    • Pay TV
    • OTT
  • Surveillance
    • Retail
    • Transportation
    • Commercial
    • Residential
    • Institutional
    • Military and Defense

By Region:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Germany
    • France
    • Spain
    • Italy
    • Rest of Europe
  • APAC
    • China
    • Japan
    • India
    • Australia and New Zealand
    • South Korea
    • Rest of APAC
  • RoW
    • South America
    • Middle East
    • Africa

Recent Developments

  • In August 2020, Motorola Solutions acquired Pelco, a global video security solutions provider, for USD 110 million in cash to continue investing in video security and analytics..
  • In November 2018, VITEC acquired Telairity to strengthen its presence in the broadcast market. This will further broaden the company’s video encoder product portfolio.
  • In June 2018, Motorola Solutions’ subsidiary, Avigilon, launched its new H4 Multisensor camera line. It uses H.265 compression technology to use minimal bandwidth and storage requirements, maintaining clear, detailed images..

Frequently Asked Questions (FAQ):

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TABLE OF CONTENTS

1 INTRODUCTION (Page No. - 24)
    1.1 STUDY OBJECTIVES
    1.2 MARKET DEFINITION AND SCOPE
           1.2.1 INCLUSIONS AND EXCLUSIONS
    1.3 STUDY SCOPE
           1.3.1 MARKETS COVERED
                 FIGURE 1 VIDEO ENCODER MARKET SEGMENTATION
           1.3.2 GEOGRAPHIC SCOPE
           1.3.3 YEARS CONSIDERED FOR THE STUDY
    1.4 CURRENCY
    1.5 PACKAGE SIZE
    1.6 LIMITATIONS
    1.7 STAKEHOLDERS
    1.8 SUMMARY OF CHANGES

2 RESEARCH METHODOLOGY (Page No. - 28)
    2.1 RESEARCH DATA
        FIGURE 2 VIDEO ENCODER MARKET: RESEARCH DESIGN
           2.1.1 SECONDARY AND PRIMARY RESEARCH
           2.1.2 SECONDARY DATA
                    2.1.2.1 Major secondary sources
                    2.1.2.2 Secondary sources
           2.1.3 PRIMARY DATA
                    2.1.3.1 Primary interviews with experts
                    2.1.3.2 Key data from primary sources
                    2.1.3.3 Key industry insights
                    2.1.3.4 Breakdown of primaries
    2.2 MARKET SIZE ESTIMATION
    2.3 BOTTOM-UP AND TOP-DOWN APPROACHES
           2.3.1 BOTTOM-UP APPROACH
                    2.3.1.1 Approach for arriving at the market size by the bottom-up approach (demand side)
                            FIGURE 3 VIDEO ENCODER MARKET: BOTTOM-UP APPROACH
           2.3.2 TOP-DOWN APPROACH
                    2.3.2.1 Approach for capturing the market size by the top-down approach (supply side)
                            FIGURE 4 VIDEO ENCODER MARKET: TOP-DOWN APPROACH
    2.4 MARKET BREAKDOWN AND DATA TRIANGULATION
        FIGURE 5 DATA TRIANGULATION
    2.5 RESEARCH ASSUMPTIONS

3 EXECUTIVE SUMMARY (Page No. - 37)
  FIGURE 6 RACK-MOUNTED VIDEO ENCODERS SEGMENT TO REGISTER THE HIGHEST GROWTH RATE IN THE FORECAST PERIOD
  FIGURE 7 1-CHANNEL VIDEO ENCODERS TO HOLD THE LARGEST MARKET SHARE FROM 2020–2025
  FIGURE 8 BROADCAST APPLICATIONS TO REMAIN THE LARGEST APPLICATION SEGMENT IN THE VIDEO ENCODER MARKET DURING THE FORECAST PERIOD
  FIGURE 9 APAC IS EXPECTED TO BE THE FASTEST-GROWING REGION IN THE VIDEO ENCODER MARKET DURING THE FORECAST PERIOD

4 PREMIUM INSIGHTS (Page No. - 40)
    4.1 ATTRACTIVE OPPORTUNITIES IN THE VIDEO ENCODER MARKET
        FIGURE 10 CONTINUOUS TECHNOLOGICAL ADVANCEMENTS BY VIDEO ENCODER MANUFACTURERS TO BOOST MARKET GROWTH
    4.2 MARKET, BY TYPE
        FIGURE 11 RACK-MOUNTED VIDEO ENCODERS TO CONTINUE TO HOLD A MAJOR SHARE OF THE MARKET DURING THE FORECAST PERIOD
    4.3 MARKET, BY NUMBER OF CHANNELS
        FIGURE 12 1-CHANNEL VIDEO ENCODERS TO ACCOUNT FOR THE LARGEST SHARE OF THE MARKET IN 2020
    4.4 MARKET, BY APPLICATION
        FIGURE 13 BROADCAST APPLICATIONS TO HOLD THE LARGEST SHARE OF THE MARKET IN 2025
    4.5 MARKET, BY REGION
        FIGURE 14 NORTH AMERICA TO DOMINATE THE VIDEO ENCODER MARKET IN 2020

5 MARKET OVERVIEW (Page No. - 43)
    5.1 INTRODUCTION
    5.2 MARKET DYNAMICS
           5.2.1 DRIVERS
                 FIGURE 15 MARKET DRIVERS AND THEIR IMPACT
                    5.2.1.1 Ease of connecting analog cameras using video encoders to a network
                    5.2.1.2 Use of cloud services to store increasing amounts of data
                    5.2.1.3 Adoption of HEVC standard for video encoding
           5.2.2 RESTRAINTS
                 FIGURE 16 MARKET RESTRAINTS AND THEIR IMPACT
                    5.2.2.1 Limited capability to deliver 4K streaming and broadcasting services
           5.2.3 OPPORTUNITIES
                 FIGURE 17 MARKET OPPORTUNITIES AND THEIR IMPACT
                    5.2.3.1 Growth in the number of mobile-streaming videos
                    5.2.3.2 Optimization of network bandwidth for cable operators
                    5.2.3.3 Growing market for OTT services in developing countries
           5.2.4 CHALLENGES
                 FIGURE 18 MARKET CHALLENGES AND THEIR IMPACT
                    5.2.4.1 Capital expenditures due to technological transition

6 INDUSTRY TRENDS (Page No. - 49)
    6.1 HISTORICAL REVENUE ANALYSIS
        TABLE 1 MARKET, BY APPLICATION, 2014–2018 (USD MILLION)
    6.2 TARIFFS AND REGULATION
    6.3 VALUE CHAIN ANALYSIS
        FIGURE 19 VALUE CHAIN ANALYSIS: VIDEO ENCODER MARKET
    6.4 VIDEO ENCODER ECOSYSTEM
        FIGURE 20 MARKET MAP OF VIDEO ENCODER
    6.5 AVERAGE SELLING PRICE
        TABLE 2 AVERAGE SELLING PRICE OF VIDEO ENCODERS FOR SURVEILLANCE APPLICATIONS, 2019
    6.6 IMPACT OF COVID-19 ON THE MARKET
    6.7 KEY USE CASES
           6.7.1 NETFLIX UPDATES ITS VIDEO CODECS FOR EFFICIENT ENCODING
           6.7.2 TERRACE CITY COUNCIL PLANS TO BUY VIDEO ENCODERS
           6.7.3 GOOGLE AND SAMSUNG LAUNCH SOFTWARE AND HARDWARE SOLUTIONS RESPECTIVELY SUPPORTING AV1 CODEC
    6.8 PATENT ANALYSIS
           6.8.1 HEVC TECHNOLOGY PATENT
                 FIGURE 21 HEVC TECHNOLOGY PATENT OWNERS
           6.8.2 VVC TECHNOLOGY PATENT
                 FIGURE 22 VVC TECHNOLOGY PATENT APPROVALS, BY COUNTRY
    6.9 MAJOR NEXT-GENERATION VIDEO ENCODER TECHNOLOGIES
           6.9.1 HEVC
           6.9.2 VVC
           6.9.3 AOMEDIA VIDEO 1 (AV1)
           6.9.4 VP9

7 AV1-RELATED STRATEGIES FOR MAJOR SMARTPHONE COMPANIES (Page No. - 54)
    7.1 SAMSUNG
        TABLE 3 VIDEO CODING LICENSING PLATFORM’S ROYALTY RATES FOR USING AV1
        TABLE 4 ROYALTY RATES FOR COMMITTED VOLUME OF RELEVANT AV1 USING CONSUMER DISPLAY DEVICES
        TABLE 5 ROYALTY RATES FOR COMMITTED VOLUME OF RELEVANT AV1 USING CONSUMER NON-DISPLAY DEVICES
    7.2 APPLE
    7.3 OPPO
    7.4 XIAOMI
    7.5 VIVO
        TABLE 6 ROYALTY RATES OF AVC/H.264
        TABLE 7 TOP 5 COMPANIES’ PATENT CONTRIBUTION TO H.265 AND H.266 AVC VIDEO CODEC STANDARD
    7.6 GOOGLE
        TABLE 8 CURRENT GENERATION VIDEO CODEC EFFICIENCY COMPARED TO HEVC/H.265

8 VIDEO ENCODER MARKET, BY NUMBER OF CHANNELS (Page No. - 60)
    8.1 INTRODUCTION
        FIGURE 23 MARKET, BY NUMBER OF CHANNELS
        FIGURE 24 1-CHANNEL VIDEO ENCODER SEGMENT TO HOLD THE LARGEST MARKET SHARE
        TABLE 9 VIDEO ENCODER MARKET, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
    8.2 1-CHANNEL VIDEO ENCODER
           8.2.1 SINGLE-CHANNEL VIDEO ENCODERS ARE IN DEMAND PRIMARILY FOR CONTRIBUTION APPLICATIONS
                 TABLE10 1-CHANNEL MARKET FOR SURVEILLANCE APPLICATIONS, BY VALUE AND VOLUME, 2018–2025
                 TABLE11 1-CHANNEL MARKET, BY TYPE, 2018–2025 (USD MILLION)
                 TABLE12 MARKET, BY APPLICATION, 2018–2025 (USD MILLION)
                 TABLE13 MARKET FOR SURVEILLANCE APPLICATIONS, BY VERTICAL, 2018–2025 (USD MILLION)
                 TABLE14 MARKET, BY REGION, 2018–2025 (USD MILLION)
    8.3 2-CHANNEL VIDEO ENCODER
           8.3.1 VIDEO SURVEILLANCE INDUSTRY IS SWITCHING TO IP-BASED SYSTEMS
                 TABLE15 2-CHANNEL VIDEO ENCODER MARKET FOR SURVEILLANCE APPLICATIONS, BY VALUE AND VOLUME, 2018–2025
                 TABLE16 MARKET, BY TYPE, 2018–2025 (USD MILLION)
                 TABLE17 MARKET, BY APPLICATION, 2018–2025 (USD MILLION)
                 TABLE18 MARKET FOR SURVEILLANCE APPLICATIONS, BY VERTICAL, 2018–2025 (USD MILLION)
                 TABLE19 2-CHANNEL VIDEO ENCODER MARKET, BY REGION, 2018–2025 (USD MILLION)
    8.4 4-CHANNEL VIDEO ENCODER
           8.4.1 USAGE IN APPLICATIONS SUCH AS IPTV, LIVE STREAMING, AND SURVEILLANCE/MONITORING
                 TABLE20 4-CHANNEL VIDEO ENCODER MARKET FOR SURVEILLANCE APPLICATIONS, BY VALUE AND VOLUME, 2018–2025
                 TABLE21 MARKET, BY TYPE, 2018–2025 (USD MILLION)
                 TABLE22 4-CHANNEL VIDEO ENCODER MARKET, BY APPLICATION, 2018–2025 (USD MILLION)
                 TABLE23 MARKET FOR SURVEILLANCE APPLICATIONS, BY VERTICAL, 2018–2025 (USD MILLION)
                 TABLE24 4-CHANNEL VIDEO ENCODER MARKET, BY REGION, 2018–2025 (USD MILLION)
    8.5 8-CHANNEL VIDEO ENCODER
           8.5.1 8-CHANNEL VIDEO ENCODERS ARE USED IN COMMERCIAL, INSTITUTIONAL, AND RETAIL APPLICATIONS
                 TABLE25 8-CHANNEL VIDEO ENCODER MARKET FOR SURVEILLANCE APPLICATIONS, BY VALUE AND VOLUME, 2018–2025
                 TABLE26 MARKET, BY TYPE, 2018–2025 (USD MILLION)
                 TABLE27 8-CHANNEL VIDEO ENCODER MARKET, BY APPLICATION, 2018–2025 (USD MILLION)
                 TABLE28 MARKET FOR SURVEILLANCE APPLICATIONS, BY VERTICAL, 2018–2025 (USD MILLION)
                 TABLE29 8-CHANNEL VIDEO ENCODER MARKET, BY REGION, 2018–2025 (USD MILLION)
    8.6 16-CHANNEL VIDEO ENCODER
           8.6.1 EASE OF DEPLOYING 16-CHANNEL VIDEO ENCODER DEPLOYMENT OVER SWITCHING TO EXPENSIVE IP-BASED SYSTEMS
                 TABLE30 16-CHANNEL VIDEO ENCODER MARKET FOR SURVEILLANCE APPLICATIONS, BY VALUE AND VOLUME, 2018–2025
                 TABLE31 MARKET, BY TYPE, 2018–2025 (USD MILLION)
                 TABLE32 16-CHANNEL VIDEO ENCODER MARKET, BY APPLICATION, 2018–2025 (USD MILLION)
                 TABLE33 MARKET FOR SURVEILLANCE APPLICATIONS, BY VERTICAL, 2018–2025 (USD MILLION)
                 TABLE34 MARKET, BY REGION, 2018–2025 (USD MILLION)
    8.7 MORE THAN 16-CHANNEL VIDEO ENCODER
           8.7.1 IT PROVIDES ADVANCED NETWORK CAPABILITIES WITH BETTER AUDIO QUALITY AND EFFECTIVE VIDEO PERFORMANCE
                 TABLE35 MORE THAN 16-CHANNEL VIDEO ENCODER MARKET FOR SURVEILLANCE APPLICATIONS, BY VALUE AND VOLUME, 2018–2025
                 TABLE36 MORE THAN 16-CHANNEL MARKET, BY TYPE, 2018–2025 (USD MILLION)
                 TABLE37 MORE THAN 16-CHANNEL  MARKET, BY APPLICATION, 2018–2025 (USD MILLION)
                 TABLE38 MORE THAN 16-CHANNEL MARKET FOR SURVEILLANCE APPLICATIONS, BY VERTICAL, 2018–2025 (USD MILLION)
                 TABLE39 MORE THAN 16-CHANNEL VIDEO ENCODER MARKET, BY REGION, 2018–2025 (USD MILLION)

9 VIDEO ENCODER MARKET, BY TYPE (Page No. - 73)
    9.1 INTRODUCTION
        FIGURE 25 MARKET, BY TYPE
        FIGURE 26 RACK-MOUNTED VIDEO ENCODERS SEGMENT TO REGISTER THE HIGHEST GROWTH RATE IN THE FORECAST PERIOD
        TABLE 40 MARKET, BY TYPE, 2018–2025 (USD MILLION)
    9.2 STANDALONE
           9.2.1 STANDALONE VIDEO ENCODER ELIMINATES THE NEED FOR ADDITIONAL CABLING
                 TABLE 41 STANDALONE VIDEO ENCODER MARKET, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
    9.3 RACK-MOUNTED
           9.3.1 RACK-MOUNTED ENCODER IS WITNESSING SIGNIFICANT TRACTION WITH THE GROWING NUMBER OF PRODUCT LAUNCHES
                 TABLE 42 RACK-MOUNTED VIDEO ENCODER MARKET, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)

10 VIDEO ENCODER COMPONENTS (Page No. - 77)
     10.1 INTRODUCTION
     10.2 ANALOG VIDEO INPUT
     10.3 COAXIAL CABLE
     10.4 PROCESSOR
     10.5 MEMORY
     10.6 SERIAL PORT
     10.7 LAN
     10.8 NETWORK SWITCH

11 VIDEO ENCODER MARKET, BY APPLICATION (Page No. - 79)
     11.1 INTRODUCTION
          FIGURE 27 MARKET, BY APPLICATION
          FIGURE 28 BROADCAST APPLICATION TO HOLD THE LARGEST MARKET SIZE IN THE MARKET IN 2025
          TABLE 43 MARKET, BY APPLICATION, 2018–2025 (USD MILLION)
     11.2 BROADCAST
             11.2.1 VIDEO ENCODERS ARE CRUCIAL IN BROADCASTING, 4K RECORDING/OVER IP, AND SUPPORTING CAMERAS
                    TABLE44 MARKET FOR BROADCAST, BY TYPE, 2018–2025 (USD MILLION)
                    TABLE45 MARKET FOR BROADCAST, BY REGION, 2018–2025 (USD MILLION)
                    TABLE46 MARKET FOR BROADCAST, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
                    TABLE47MARKET FOR PAY TV, BY REGION, 2018–2025 (USD MILLION)
                    TABLE48 MARKET FOR OTT, BY REGION, 2018–2025 (USD MILLION)
                        11.2.1.1 Pay TV
                        11.2.1.2 Over-the-top (OTT) services
     11.3 SURVEILLANCE
             11.3.1 VIDEO SURVEILLANCE INDUSTRY IS SWITCHING TOWARD IP-BASED SYSTEMS
                    TABLE 49 MARKET FOR SURVEILLANCE, BY VALUE AND VOLUME, 2018–2025
                    TABLE50 MARKET FOR SURVEILLANCE, BY NUMBER OF CHANNELS, 2018–2025 (THOUSAND UNITS)
                    TABLE51 MARKET FOR SURVEILLANCE, BY VERTICAL, 2018–2025 (USD MILLION)
                    TABLE52 MARKET FOR SURVEILLANCE, BY REGION, 2018–2025 (USD MILLION)
                    TABLE53 MARKET FOR SURVEILLANCE, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
                        11.3.1.1 Retail
                                 TABLE 54 MARKET FOR RETAIL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE55 MARKET FOR RETAIL, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
                                 TABLE56 4-CHANNEL VIDEO ENCODER MARKET FOR RETAIL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE57 8-CHANNEL VIDEO ENCODER MARKET FOR RETAIL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE58 16-CHANNEL VIDEO ENCODER MARKET FOR RETAIL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE59 MORE THAN 16-CHANNEL VIDEO ENCODER MARKET FOR RETAIL, BY REGION, 2018–2025 (USD MILLION)
                        11.3.1.2 Transportation
                                 TABLE60 MARKET FOR TRANSPORTATION, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE61 MARKET FOR TRANSPORTATION, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
                        11.3.1.3 Commercial
                                 TABLE62 MARKET FOR COMMERCIAL VERTICAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE63 MARKET FOR COMMERCIAL VERTICAL, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
                                 TABLE64 4-CHANNEL MARKET FOR COMMERCIAL VERTICAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE65 8-CHANNEL VIDEO ENCODER MARKET FOR COMMERCIAL VERTICAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE66 16-CHANNEL  MARKET FOR COMMERCIAL VERTICAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE67 MORE THAN 16-CHANNEL VIDEO ENCODER MARKET FOR COMMERCIAL VERTICAL, BY REGION, 2018–2025 (USD MILLION)
                        11.3.1.4 Residential
                                 TABLE68 MARKET FOR RESIDENTIAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE69 MARKET FOR RESIDENTIAL, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
                                 TABLE70 4-CHANNEL VIDEO ENCODER MARKET FOR RESIDENTIAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE71 8-CHANNEL VIDEO ENCODER MARKET FOR RESIDENTIAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE72 16-CHANNEL VIDEO ENCODER MARKET FOR RESIDENTIAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE73 MORE THAN 16-CHANNEL  MARKET FOR RESIDENTIAL, BY REGION, 2018–2025 (USD MILLION)
                        11.3.1.5 Institutional
                                 TABLE74 VIDEO ENCODER MARKET FOR INSTITUTIONAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE75 VIDEO ENCODER MARKET FOR INSTITUTIONAL, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
                                 TABLE76 4-CHANNEL  MARKET FOR INSTITUTIONAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE77 8-CHANNEL MARKET FOR INSTITUTIONAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE78 16-CHANNEL VIDEO ENCODER MARKET FOR INSTITUTIONAL, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE79 MORE THAN 16-CHANNEL VIDEO ENCODER MARKET FOR INSTITUTIONAL, BY REGION, 2018–2025 (USD MILLION)
                        11.3.1.6 Military and defense
                                 TABLE80  MARKET FOR MILITARY & DEFENSE, BY REGION, 2018–2025 (USD MILLION)
                                 TABLE81 MARKET FOR MILITARY & DEFENSE, BY NUMBER OF CHANNELS, 2018–2025 (USD THOUSAND)

12 GEOGRAPHIC ANALYSIS (Page No. - 98)
     12.1 INTRODUCTION
          FIGURE 29 MARKET IN INDIA IS EXPECTED TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD
          FIGURE 30 MARKET IN ROW TO GROW AT THE HIGHEST CAGR DURING FORECAST PERIOD
          TABLE 82 MARKET, BY REGION, 2018–2025 (USD MILLION)
     12.2 NORTH AMERICA
          FIGURE 31 NORTH AMERICA: MARKET SNAPSHOT
          FIGURE 32 US TO CONTINUE TO LEAD VIDEO ENCODER MARKET IN NORTH AMERICA DURING FORECAST PERIOD
          TABLE83 MARKET IN NORTH AMERICA, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
          TABLE84 MARKET IN NORTH AMERICA, BY APPLICATION, 2018–2025 (USD MILLION)
          TABLE85 MARKET FOR SURVEILLANCE APPLICATION IN NORTH AMERICA, BY VERTICAL, 2018–2025 (USD MILLION)
          TABLE86 MARKET IN NORTH AMERICA, BY TYPE, 2018–2025 (USD MILLION)
          TABLE87 MARKET IN NORTH AMERICA, BY COUNTRY, 2018–2025 (USD MILLION)
             12.2.1 US
                        12.2.1.1 US accounted for largest share of video encoder market in North America in 2019
                                 TABLE 88 MARKET IN THE US, BY APPLICATION, 2018–2025 (USD MILLION)
             12.2.2 CANADA
                        12.2.2.1 Growing number of cities are installing CCTV cameras in the streets
                                 TABLE 89 MARKET IN CANADA, BY APPLICATION, 2018–2025 (USD MILLION)
             12.2.3 MEXICO
                        12.2.3.1 Higher demand for personal safety from the private sector
     12.3 EUROPE
          FIGURE 33 EUROPE: MARKET SNAPSHOT
          FIGURE 34 UK TO LEAD THE VIDEO ENCODER MARKET IN EUROPE IN 2020
          TABLE 90 MARKET IN EUROPE, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
          TABLE 91 MARKET IN EUROPE, BY APPLICATION, 2018–2025 (USD MILLION)
          TABLE 92 MARKET FOR SURVEILLANCE APPLICATION IN EUROPE, BY VERTICAL, 2018–2025 (USD MILLION)
          TABLE 93 MARKET IN EUROPE, BY TYPE, 2018–2025 (USD MILLION)
          TABLE 94 MARKET IN EUROPE, BY COUNTRY, 2018–2025 (USD MILLION)
             12.3.1 UK
                        12.3.1.1 City surveillance is a major application area in the UK market
                                 TABLE 95 VIDEO ENCODER MARKET IN THE UK, BY APPLICATION, 2018–2025 (USD MILLION)
             12.3.2 GERMANY
                        12.3.2.1 Rise in installation of CCTV cameras in public areas and transport networks 109
                                 TABLE 96 MARKET IN GERMANY, BY APPLICATION, 2018–2025 (USD MILLION)
             12.3.3 FRANCE
                        12.3.3.1 Presence of a dynamic broadcasting industry has boosted the video encoder market in France
             12.3.4 SPAIN
                        12.3.4.1 Increasing demand for video surveillance is expected to boost the video encoder market
             12.3.5 ITALY
                        12.3.5.1 To offer better video quality to their subscribers, broadcasters in Italy are making use of video encoders
             12.3.6 REST OF EUROPE
     12.4 ASIA PACIFIC
          FIGURE 35 ASIA PACIFIC:  MARKET SNAPSHOT
          FIGURE 36 INDIA TO EXHIBIT HIGHEST CAGR IN THE VIDEO ENCODER MARKET IN APAC DURING THE FORECAST PERIOD
          TABLE 97 MARKET IN APAC, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
          TABLE 98 MARKET IN APAC, BY APPLICATION, 2018–2025 (USD MILLION)
  &nnbsp;       TABLE 99 MARKET FOR SURVEILLANCE APPLICATION IN APAC, BY VERTICAL, 2018–2025 (USD MILLION)
          TABLE 100 MARKET IN APAC, BY TYPE, 2018–2025 (USD MILLION)
          TABLE 101 MARKET IN APAC, BY COUNTRY, 2018–2025 (USD MILLION)
             12.4.1 CHINA
                        12.4.1.1 China accounted for largest share of video encoder market in APAC in 2019
                                 TABLE 102 VIDEO ENCODER MARKET IN CHINA, BY APPLICATION, 2018–2025 (USD MILLION)
             12.4.2 JAPAN
                        12.4.2.1 Municipalities have installed active video surveillance systems to ensure the safety of citizens
             12.4.3 INDIA
                        12.4.3.1 Video encoder market in India is expected to grow at the highest pace
                                 TABLE 103 MARKET IN INDIA, BY APPLICATION, 2018–2025 (USD MILLION)
             12.4.4 AUSTRALIA & NEW ZEALAND
                        12.4.4.1 With growing tourism, the emphasis on video surveillance has increased in this region
             12.4.5 SOUTH KOREA
                        12.4.5.1 Installation of security cameras is gradually rising in South Korea
             12.4.6 REST OF APAC
     12.5 REST OF THE WORLD
          FIGURE 37 MIDDLE EAST TO RECORD HIGHEST CAGR IN THE MARKET IN ROW DURING THE FORECAST PERIOD
          TABLE 104 MARKET IN ROW, BY NUMBER OF CHANNELS, 2018–2025 (USD MILLION)
          TABLE 105 MARKET IN ROW, BY APPLICATION, 2018–2025 (USD MILLION)
          TABLE 106 MARKET FOR SURVEILLANCE APPLICATION IN ROW, BY VERTICAL, 2018–2025 (USD MILLION)
          TABLE 107 MARKET IN ROW, BY TYPE, 2018–2025 (USD MILLION)
          TABLE 108 MARKET IN ROW, BY REGION, 2018–2025 (USD MILLION)
             12.5.1 SOUTH AMERICA
                        12.5.1.1 There is a rise in demand for HD content from pay-tv audiences
             12.5.2 MIDDLE EAST
                        12.5.2.1 Increasing use of security cameras in the Middle Eastern countries
             12.5.3 AFRICA
                        12.5.3.1 Video encoders would offer African region viewers the experience of HD and SD video, IPTV, and pay TV at an affordable price

13 COMPETITIVE LANDSCAPE (Page No. - 121)
     13.1 OVERVIEW
          FIGURE 38 KEY DEVELOPMENTS IN THE  MARKET (2017–2020)
     13.2 MARKET SHARE ANALYSIS: MARKET
          FIGURE 39 MARKET SHARES OF KEY PLAYERS IN THE VIDEO ENCODER MARKET, 2019
     13.3 COMPANY EVALUATION MATRIX
             13.3.1 STARS
             13.3.2 EMERGING LEADERS
             13.3.3 PERVASIVE PLAYERS
             13.3.4 PARTICIPANTS
                    FIGURE 40 VIDEO ENCODER MARKET (GLOBAL) COMPANY EVALUATION MATRIX, 2019
     13.4 STARTUP/SME EVALUATION MATRIX, 2020
             13.4.1 PROGRESSIVE COMPANIES
             13.4.2 RESPONSIVE COMPANIES
             13.4.3 DYNAMIC COMPANIES
             13.4.4 STARTING BLOCKS
                    FIGURE 41 VIDEO ENCODER MARKET: STARTUP/SME EVALUATION MATRIX, 2019

14 COMPANY PROFILES (Page No. - 126)
     14.1 KEY PLAYERS
(Business Overview, Products/Solutions/Services Offered, Recent Developments, SWOT Analysis, and MnM View)*
             14.1.1 HIKVISION
                    FIGURE 42 HIKVISION: COMPANY SNAPSHOT
             14.1.2 VITEC
             14.1.3 HARMONIC
                    FIGURE 43 HARMONIC: COMPANY SNAPSHOT
             14.1.4 MOTOROLA SOLUTIONS
                    FIGURE 44 MOTOROLA SOLUTIONS: COMPANY SNAPSHOT
             14.1.5 CISCO
                    FIGURE 45 CISCO: COMPANY SNAPSHOT
             14.1.6 COMMSCOPE
                    FIGURE 46 COMMSCOPE: COMPANY SNAPSHOT
             14.1.7 AXIS COMMUNICATIONS
             14.1.8 MATROX ELECTRONIC SYSTEMS
             14.1.9 DAHUA TECHNOLOGY
                    FIGURE 47 DAHUA TECHNOLOGY: COMPANY SNAPSHOT
             14.1.10 HAIVISION
             14.1.11 BOSCH SECURITY SYSTEMS
             14.1.12 ATEME
                     FIGURE 48 ATEME: COMPANY SNAPSHOT
             14.1.13 TELESTE
                     FIGURE 49 TELESTE: COMPANY SNAPSHOT
* Business Overview, Products/Solutions/Services Offered, Recent Developments, SWOT Analysis, and MnM View might not be captured in case of unlisted companies.
     14.2 RIGHT TO WIN
     14.3 KEY INNOVATORS
             14.3.1 Z3 TECHNOLOGY
             14.3.2 VIDICORE
             14.3.3 STREAMINGCODEC
             14.3.4 BEAMR
             14.3.5 ACTI
     14.4 OTHER PLAYERS
             14.4.1 ERICSSON
             14.4.2 HONEYWELL SECURITY GROUP
             14.4.3 LILIN

15 APPENDIX (Page No. - 154)
     15.1 INSIGHTS FROM INDUSTRY EXPERTS
     15.2 DISCUSSION GUIDE – VIDEO ENCODER MARKET
     15.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
     15.4 AVAILABLE CUSTOMIZATIONS
     15.5 RELATED REPORTS
     15.6 AUTHOR DETAILS

Four major activities have been conducted to estimate the size of the global video encoder market. Exhaustive secondary research has been conducted to collect information on the market. The findings, assumptions, and sizing have been validated with industry experts across the value chain through primary research. Both top-down and bottom-up approaches have been employed to estimate the overall market size. After that, the market breakdown and data triangulation techniques have been used to estimate the market size of segments and subsegments.

Secondary Research

In the secondary research process, various secondary sources have been referred to for identifying and collecting information important for this study. Secondary sources such as corporate filings (such as annual reports, investor presentations, and financial statements); trade, business, and professional associations; white papers and video encoder-related journals and certified publications; articles of recognized authors; gold- and silver-standard websites; directories; and databases have been used to identify and collect information for an extensive technical and commercial study of the video encoder market.

Primary Research

In the primary research process, primary sources from both the supply and demand sides have been interviewed to obtain qualitative and quantitative information relevant to this report. Primary sources, such as experts from related industries and suppliers, have been interviewed to obtain and verify critical information and assess prospects. Key players in the video encoder market have been identified through secondary research, and their respective market rankings have been determined through primary and secondary research. This research included studying annual reports of top market players and interviewing key opinion leaders such as CEOs, directors, and marketing personnel.

Video Encoder Market Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

In the complete market engineering process, both top-down and bottom-up approaches have been implemented, along with several data triangulation methods, to estimate and validate the size of the video encoder market and other dependent submarkets listed in this report.

  • Key players in the industry and markets have been identified through extensive secondary research.
  • The industry’s supply chain and market size, in terms of value, have been determined through primary and secondary research.
  • All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.

Video Encoder Market Size, and Share

To know about the assumptions considered for the study, Request for Free Sample Report

Data Triangulation

After arriving at the overall market size, the total market has been split into several segments. To complete the overall market engineering process and arrive at the exact statistics for all segments, market breakdown and data triangulation procedures have been employed, wherever applicable. The data has been triangulated by studying various factors and trends from both the demand and supply sides. The market has also been validated using both top-down and bottom-up approaches.

Study Objectives:

  • To describe and forecast the overall video encoder market by number of channels, type, application, and geography, in terms of value
  • To forecast the overall video encoder market based on number off channels and applications, in terms of volume
  • To forecast the market for various segments with regard to four regions-North America, Europe, Asia Pacific (APAC), and Rest of the World (RoW)
  • To provide detailed information regarding drivers, restraints, opportunities, and challenges that influence the growth of the video encoder market
  • To provide a detailed overview of the video encoder value chain and industry trend, along with the impact of COVID-19 on the video encoder market players
  • To strategically analyze micromarkets with respect to individual growth trends, prospects, and contribution to the overall market
  • To analyze opportunities in the video encoder market for stakeholders by identifying the high-growth segments
  • To strategically profile key players, comprehensively analyze their market rankings and core competencies, and detail the competitive landscape for market leaders
  • To analyze competitive developments such as acquisitions, product launches and developments, contracts, expansions, investments, partnerships, collaborations, and agreements in the overall video encoder market

Data Triangulation

MarketsandMarkets offers the following customizations for this market report:

  • Additional country-level analysis of video encoder market
  • Profiling of additional market players (upto 3)
  • Country-level analysis of broadcast and surveillance application
COVID-19

Get in-depth analysis of the COVID-19 impact on the Video Encoder Market

Benchmarking the rapid strategy shifts of the Top 100 companies in the Video Encoder Market

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