Video Encoder Market

Harmonic (US) and Telairity (US) are the Leading Players in the Video Encoder Market

The use of video encoders allows switching from analog-based systems to IP-based systems. This helps in saving heavy investments, which is for IP-based cameras, by allowing end users to use the existing analog cameras. The overall video encoder market was valued at USD 1.70 Billion in 2017 and is expected to reach USD 2.19 Billion by 2023, at a CAGR of 4.26% during the forecast period. Leading players in the video encoder market are Harmonic (US), Telairity (US), Hikvision (China), Axis Communications (Sweden), and Haivision Systems (US & Canada).

Harmonic (US) is one of the leading players in the video encoder market. It focuses on research and development activities of new products and technologies. The company believes that the future growth depends on its ability to develop new products or technologies that can achieve market acceptance. It made a significant investment in R&D activities; for instance, its R&D investment increased from 21.5% of its total revenue in 2014 to 24.2% in 2016. The company delivers encoding, stream processing, and video networking solutions for superior-quality broadcast and multiscreen applications. In April 2016, Harmonic introduced Vibe UHD encoders with enhanced capabilities. New capabilities for ViBE 4K encoder are expected to deliver ultra HD (UHD) low-latency, high-bitrate HEVC 4:2:2 10-bit encoding for 4K contribution applications.

 Telairity is known as one of the major providers of broadcast encoders. The company focuses on exploring new markets to attract more customers primarily through the introduction of innovative technologies and research and development, which are core parts of their growth strategy. The company adopts both organic and inorganic growth strategies such as product developments and contracts to grow in the market. For instance, in April 2017, Primecom Technologies, LLC. (US) entered into a partnership with Telairity for H.264/AVC encoders. This will help Primecom deploy Telairity’s encoders as standard equipment in its electronics news gathering (ENG) and satellite news gathering (SNG) vehicles. With such strategies, the company is expanding its business and geographic reach and is also generating incremental revenues.

Other major companies in the video encoder market include Dahua Technology (China), ARRIS International (US), Cisco (US), Bosch Security Systems (Germany), ATEME (France), Matrox (Canada), The Vitec Group (UK), and Delta Digital Video (US).

Related Reports:

Video Encoder Market by Number of Channel (Single, Multichannel), Mounting Type (Stand-alone, Rack-mounted), Application (Broadcast, Surveillance (Retail, Transportation, Commercial, Residential, Institutional)), and Geography - Global Forecast to 2023

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Report Code
SE 5679
Published ON
Oct, 2017
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