Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market

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Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market by Component (Platform, Services and Hardware), Location Type (Indoor and Outdoor), Application, Vertical, Region - Global Forecast to 2025

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Report Code: TC 2371 Jun, 2020, by marketsandmarkets.com

[238 Pages Report] MarketsandMarkets projects the Location-Based Services (LBS) and Real-Time Location Systems (RTLS) market to grow from USD 17.8 billion in 2020 to USD 39.2 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 17.1% during the forecast period. Major factors expected to drive the growth of the LBS and RTLS market include various applications of geospatial data; growing demand for LBS and RTLS for industry applications; proliferation of social media, smartphones, and location-based apps among consumers; and growing demand for geomarketing.

Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market

COVID-19 impact on global LBS and RTLS market:

The outbreak of the COVID-19 has medium impact on the growth of the global LBS and RTLS market. The COVID-19 pandemic has majorly impacted transportation and logistics, manufacturing, and tourism and hospitality. The retail, education, and government vertical is slightly impacted. The strict lockdown regulations and shut down in import-export activities by various countries has affected the growth of transportation and logistics, manufacturing,and retail verticals during the pandemic. On contrary, verticals such as healthcare and life sciences, energy, and utilities, are significantly adopting LBS and RTLS platform and services. With rising number of COVID-19 patients, the demand for technologically enhanced medical solutions has significantly increased in the pandemic. Along with connected wearables, robots are being used to alleviate the stress on healthcare workers and assist in treatment of patients; drones are being used to deliver medical samples and supplies to and from COVID-19 hotspots; connected thermometers are being used by hospitals (and at other public locations) to screen patients and staff.

LBS and RTLS Market Dynamics:

Driver: Various applications of geospatial data driving the LBS and RTLS market growth

Generally, spatial data represents the location, size and shape of an object present on Earth, such as a building, lake, mountain, or township. It is considered that spatial data and analysis is highly essential for companies to understand the changing business trends and challenges across regions, which significantly drives market growth. The processing time in decision-making is often long, leading to flawed assumptions, which limits the applicability of information. The increasing awareness among business executives about the benefits of LBS and RTLS analytics has further bolstered the growth of the market. LBS and RTLS solutions assist business executives in processing vast volumes of spatial data and gathering real-time insights into various business functionalities, which, in turn, helps companies in quickly tackling the changing business conditions. For example, in the retail industry, spatial data enables retailers to uncover relationships between stores, products, and customer types—across a range of different parameters or metrics—that affects sales performance.

Restraint: Stringent government rules and regulations

Stringent rules and regulations happen to be one of the biggest challenges to the growth of the LBS and RTLS market. Government rules and regulations are restricting the data collection process, location sharing, use of location-based information, and storage of information. Any country’s regulations place a country’s security on priority and limit the use of location-based information. The European Union (EU) GDPR is the first unified attempt by the EU that focuses on safeguarding the Personally Identifiable Information (PII) of citizens. The GDPR compliance solutions are used extensively in Europe and North America as compared to other regions, where the adoption rate of GDPR compliance solutions and services is slow. GDPR provides companies with an opportunity to build customer trust in their business, which could improve sales and business performance. It would contribute to raising business standards, becoming central to how a business operates and resonating with brand values.

Opportunity: BLE and UWB for indoor proximity services

Currently, BLE and UWB are used for indoor proximity services as they have high accuracy and high battery life. BLE is presently used in applications where short time (3–6 seconds) delay can be tolerated. Generally, BLE tags are easy to install, low-cost, offer moderate precision (around 8 meters), and are extremely portable. These are also compatible with smartphones and has range of approximately 75 meters with the battery life of 3–5 years. These can be used in indoor operations that do not require extreme precision. On the other hand, UWB is more accurate (up to 30 centimeters) compared to BLE and is used in indoor operations that need extreme precision. However, UWB can track only a small number of assets. UWB has high accuracy, even with interference, and low latency (measurements can be made up to 100 times per second). Its infrastructure is expensive and requires additional government certifications to be implemented. With the range up to 150 meters, its battery can last up to 2 weeks and is rechargeable.

Challenge: Privacy and security concerns

Misuse of location data intentionally or unintentionally can lead to serious legal consequences for both organizations and customers. Though LBS and RTLS applications have the benefit of offering location-specific information to users, it still comes at the cost of the user’s privacy. As and when the user accesses LBS, they also reveal location details and personal information, such as where they live and details about their lifestyle whether visiting a hospital, restaurant, or going on vacation for a long time. When the user position is publicized, it raises the possibility for misuse of the user's location. Thieves and stalkers can take advantage of tracked information from user movements. The risk of identity theft grows whenever entities begin to collect data profiles, especially if the information is not maintained securely. The ubiquity of the location data increases the risk of stalking and domestic violence, as criminals can use LBS and RTLS to track location information about their victims. The increasing availability of location information offers innovative applications and services to users, and such easy availability of location-based information leads to different kinds of privacy concerns.

By services, application support and maintenance services segment to grow at the highest CAGR during the forecast period

Among services, the application support and maintenance segment is expected to witness the highest growth during the forecast period. Application-specific support and maintenance services are offered after the installation of the LBS and RTLS solution in an organization. These services include assistance provided during installation and maintenance activities for data and software/solutions maintenance. The services can be offered from remote places, via web conferencing, telephones, and ticketing systems or via onsite assistance. An end user may require the help of an LBS and RTLS vendor for further customization or improvement in the system, for which the vendor provides services for a predetermined duration.

By location type, outdoor segment to hold a larger market size during the forecast period, compared to indoor segment

Outdoor positioning locates data, assets, or people in an open area using Global Positioning System (GPS), satellites, Infrared radiation (IR)-based remote sensing, and other positioning technologies with style mapping, which provide navigation services. It is used to trace long-distance objects or people from any location. The major outdoor positioning technologies include Global Navigation Satellite System (GNSS), cellular networks, and wireless networks. The most popular GNSS deployed on mobile devices is the GPS. Many positioning techniques and methods have been developed based on high-accuracy GPS chips, differential GPS, and assisted-GPS. Major applications of outdoor LBS include geo-marketing and advertising, asset tracking, personal tracking, customer location tracking, fleet tracking, freight management, route optimization and planning, mapping discovery and infotainment, geographic event alerts, and defense management.

By application, tracking and navigation segment to lead the market during the forecast period

Tracking and Navigation applications of LBS and RTLS are used for driver assistance, passenger information, and vehicle management. Car navigation systems are probably the most popular LBS applications, which provide wayfinding assistance for drivers, and are still being improved with new features, such as real-time traffic information. For instance, Waze, a GPS navigation software app (owned by Google) crowdsources traffic and road information to provide drivers with a real-time navigation support. LBS and tracking techniques have now been extensively used for vehicle management and logistic tracking. In recent years, applications beyond car navigation and vehicle management have been emerging. The demand for ride sharing has also increased significantly over the past few years. The developments in autonomous cars technology is expected to create significant opportunity for tracking and navigation service providers.

By vertical, healthcare and life sciences to grow at the highest CAGR during the forecast period

Healthcare operations are unique with constant movement of people and healthcare resources, as a part of the workflow. Several hospitals across the world incur large expenses in looking for lost or missing equipment or buy 15%–20% extra equipment for efficient workflow. Better asset management practices provide equipment retrieval, in turn, contributing to significant savings. Various departments in large hospitals, such as clinical engineering and biomedical and materials management assist in initiating the investments in LBS and RTLS platforms. The major benefit in deploying Wi-Fi-based RTLS exists in the utilization of on-going Wi-Fi, without the need for a new installation. The most common use for RTLS in hospitals could be categorized into asset (equipment) tracking, patient and staff tracking, and temperature and humidity monitoring. The benefits provided for these categories include a decrease in cost savings by reduction in loss, theft, or misplaced equipment, and improved allocation of staff. Each department has specific requirements and RTLS is able to address and provide such specific benefits, equally in terms of efficiency and effectiveness. Moreover, growing demand for smart healthcare equipment and wearable devices has spurred the adoption of LBS and RTLS solutions in the healthcare and life sciences vertical.

North America to account for the largest market size during the forecast period.

North America is expected to hold the largest market size during the forecast period. The market growth in North America is attributed to continuous technological advancements in this field, increasing industry standards of LBS and RTLS, and enhanced financial support from the government. The US has emerged as the largest market for LBS and RTLS owing to the large-scale implementation of LBS and RTLS by organizations and enterprises in the country. The high pace of development of infrastructure in the US, along with the high growth of Internet of Things (IoT), Artificial Intelligence (AI), and cloud computing, can be attributed to the fast growth of the LBS and RTLS market in the US.

Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market by Region

Key Market Players

Key and emerging market players include Aruba Networks (US), Cisco (US), Google (US), Esri (US), IBM (US), Microsoft (US), Oracle (US), TomTom (Netherlands), Teldio (Canda), HERE (Netherlands), Ericsson (Sweden), Foursquare (US), Navigine (US), AiRISTA Flow (US), Quuppa (Finland), Ubisense (UK), Apple (US), Qualcomm (US), STANLEY Healthcare (US), GE Healthcare (US), CenTrak (US), Spime (US), KDDI (Japan), NTT Docomo (Japan), Zebra Technologies (US), and Leantegra (US). These players have adopted various strategies to grow in the LBS and RTLS market. The companies are focused on inorganic and organic growth strategies to strengthen their market position.

Scope of the Report

Report Metric

Details

Market size available for years

2015–2025

Base year considered

2019

Forecast period

2021-2025

Forecast units

Billion (USD)

Segments covered

Component, Location Type, Application, Vertical, and Region

Geographies covered

North America, Europe, APAC, and RoW

Companies covered

Aruba Networks (US), Cisco (US), Google (US), Esri (US), IBM (US), Microsoft (US), Oracle (US), TomTom (Netherlands), Teldio (Canada), HERE (Netherlands), Ericsson (Sweden), Foursquare (US), Navigine (US), AiRISTA Flow (US), Quuppa (Finland), Ubisense (UK), Apple (US), Qualcomm (US), STANLEY Healthcare (US), GE Healthcare (US), CenTrak (US), Spime (US), KDDI (Japan), NTT Docomo (Japan), Zebra Technologies (US), and Leantegra (US).

Scope of the Report

The research report categorizes the LBS and RTLS market to forecast the revenues and analyze trends in each of the following subsegments:

By Component

  • Platform
  • Hardware
  • Services
    • Deployment and Integration
    • Application Support and Maintenance
    • Consulting and Training

By Location Type

  • Indoor
  • Outdoor

By Application

  • Tracking and Navigation
  • Marketing and Advertising
  • Location-based Social Networks
  • Location-based Health Monitoring
  • Others (location-based gaming and emergency support)

By Vertical

  • Transportation and Logistics
  • Retail
  • Government
  • Tourism and Hospitality
  • Manufacturing
  • Healthcare and Life Sciences
  • Media and Entertainment
  • Others (Energy and Utilities, Banking, Financial Services and Insurance [BFSI], Telecom, and Education)

By Region

  • North America
    • US
    • Canada
  • Europe
    • UK
    • Germany
    • Rest of Europe
  • APAC
    • China
    • Japan
    • Rest of APAC
  • RoW
    • Middle East
    • Africa
    • Latin America

Recent Developments

  • In April 2020, Google launched community mobility reports in efforts to track the spread of COVID-19. Reports provided by Google help in determining movement trends over time by geography, across categories of places, such as retail and recreation, groceries and pharmacies, parks, transit stations, workplaces, and residential. This data can help public health officials to make key decisions during the COVID-19 lockdown.
  • In April 2020, TomTom collaborated with Verizon to enhance Verizon’s current suite of location-based data, navigation, and intelligence. TomTom announced that Verizon will integrate TomTom’s Maps APIs and SDKs into its location services offering. This collaboration will help developer community to build upon and integrate the platform.
  • In February 2020, Cisco featured Multiscreen-as-a-Service (MaaS) Location Based Services (LBS) app published by Phunware, Inc. in its Meraki Marketplace. The Meraki Marketplace provides customers with access to applications developed on top of Meraki platform. Phunware’s MaaS LBS software offer multiple features, such as Indoor Routing and Navigation, Off-Route Notifications, and Location Sharing.
  • In October 2019, Qualcomm collaborated with the Indian Space Research Organization (ISRO) to enhance the geolocation capabilities of mobile, automotive, and IoT solutions in the region.
  •  In February 2019, Microsoft partnered with TomTom to incorporate LBS in Azure solutions via TomTom’s maps, traffic, and navigation software.
  • In March 2018, Ericsson announced the product expansion of its 4G network by the Saudi Telecom Company (STC) in Saudi Arabia, which includes the deployment of LTE Advanced and Narrow Band-Internet of Things (NB-IoT) in Radio Access Network (RAN).

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TABLE OF CONTENTS

1 INTRODUCTION (Page No. - 25)
    1.1 INTRODUCTION TO COVID-19
    1.2 COVID-19 HEALTH ASSESSMENT
        FIGURE 1 COVID-19: THE GLOBAL PROPAGATION
        FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES
    1.3 COVID-19 ECONOMIC ASSESSMENT
        FIGURE 3 REVISED GDP FORECASTS FOR SELECT G20 COUNTRIES IN 2020
           1.3.1 COVID-19 ECONOMIC IMPACT—SCENARIO ASSESSMENT
                 FIGURE 4 CRITERIA IMPACTING THE GLOBAL ECONOMY
                 FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF THE GLOBAL ECONOMY
    1.4 OBJECTIVES OF THE STUDY
    1.5 MARKET DEFINITION
    1.6 MARKET SCOPE
           1.6.1 MARKET SEGMENTATION
           1.6.2 REGIONS COVERED
           1.6.3 YEARS CONSIDERED FOR THE STUDY
    1.7 CURRENCY CONSIDERED
        TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2017–2019
    1.8 STAKEHOLDERS

2 RESEARCH METHODOLOGY (Page No. - 34)
    2.1 RESEARCH DATA
        FIGURE 6 GLOBAL LBS AND RTLS MARKET: RESEARCH DESIGN
           2.1.1 SECONDARY DATA
           2.1.2 PRIMARY DATA
                    2.1.2.1 Breakdown of primary profiles
                    2.1.2.2 Key industry insights
    2.2 MARKET BREAKUP AND DATA TRIANGULATION
    2.3 MARKET SIZE ESTIMATION
        FIGURE 7 MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES
           2.3.1 TOP-DOWN APPROACH
           2.3.2 BOTTOM-UP APPROACH
    2.4 MARKET FORECAST
        TABLE 2 FACTOR ANALYSIS
    2.5 COMPETITIVE LEADERSHIP MAPPING RESEARCH METHODOLOGY
        FIGURE 8 COMPETITIVE LEADERSHIP MAPPING: CRITERIA WEIGHTAGE
    2.6 ASSUMPTIONS FOR THE STUDY
    2.7 LIMITATIONS OF THE STUDY

3 EXECUTIVE SUMMARY (Page No. - 42)
  FIGURE 9 LBS AND RTLS MARKET SIZE, 2018–2025 (USD MILLION)
  FIGURE 10 FASTEST-GROWING SEGMENTS IN THE MARKET DURING 2020–2025
  FIGURE 11 MARKET: REGIONAL SCENARIO

4 PREMIUM INSIGHTS (Page No. - 47)
    4.1 ATTRACTIVE OPPORTUNITIES IN THE GLOBAL LBS AND RTLS MARKET
        FIGURE 12 PROLIFERATION OF SMARTPHONES AND SUBSEQUENT LOCATION-BASED APPS DRIVING THE GLOBAL MARKET
    4.2 MARKET SHARE, BY COMPONENT, 2020
        FIGURE 13 PLATFORM SEGMENT TO HOLD THE HIGHEST MARKET SHARE IN THE MARKET IN 2020
    4.3 MARKET SHARE, BY SERVICE, 2020 VS. 2025
        FIGURE 14 DEPLOYMENT AND INTEGRATION SEGMENT TO LEAD THE MARKET DURING THE FORECAST PERIOD
    4.4 MARKET SHARE, BY LOCATION TYPE, 2020
        FIGURE 15 OUTDOOR SEGMENT TO HOLD A HIGHER MARKET SHARE IN 2020
    4.5 MARKET SHARE, BY APPLICATION, 2020 VS. 2025
        FIGURE 16 TRACKING AND NAVIGATION SEGMENT TO LEAD THE MARKET DURING 2020–2025
    4.6 MARKET SHARE, BY VERTICAL, 2020 VS. 2025
        FIGURE 17 TRANSPORTATION AND LOGISTICS SEGMENT TO LEAD THE MARKET IN TERMS OF MARKET SHARE IN 2020
    4.7 MARKET: MARKET INVESTMENT SCENARIO (2020-2025)
        FIGURE 18 ASIA PACIFIC CONSIDERED AS THE BEST MARKET TO INVEST DURING 2020–2025

5 MARKET OVERVIEW AND INDUSTRY TRENDS (Page No. - 51)
    5.1 INTRODUCTION
    5.2 MARKET DYNAMICS
        FIGURE 19 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: LBS AND RTLS MARKET
           5.2.1 DRIVERS
                    5.2.1.1 Various applications of geospatial data driving the market growth
                    5.2.1.2 Growing demand for LBS and RTLS for industry applications
                            TABLE 3 MAJOR INDUSTRY APPLICATION AREAS ACROSS VERTICALS
                    5.2.1.3 Proliferation of social media, smartphones, and location-based apps among consumers
                    5.2.1.4 Growing demand for geomarketing
                    5.2.1.5 Emergence of ride-haling services
           5.2.2 RESTRAINTS
                    5.2.2.1 Stringent government rules and regulations
           5.2.3 OPPORTUNITIES
                    5.2.3.1 BLE and UWB for indoor proximity services
                    5.2.3.2 Use of 5G for LBS
                    5.2.3.3 Opportunities and applications in industry 4.0
           5.2.4 CHALLENGES
                    5.2.4.1 Privacy and security concerns
                    5.2.4.2 Designing LBS and RTLS solutions to fulfill high accuracy, long-range, and low-power consumption requirements simultaneously
    5.3 INDUSTRY TRENDS
           5.3.1 FUTURE OUTLOOK: LBS AND RTLS MARKET
           5.3.2 VALUE CHAIN ANALYSIS
                 FIGURE 20 VALUE CHAIN OF THE LBS
                 FIGURE 21 VALUE CHAIN OF THE RTLS
           5.3.3 STANDARDS AND REGULATIONS
                    5.3.3.1 STANDARDIZATION BODIES
                               5.3.3.1.1 Open Geospatial Consortium
                               5.3.3.1.2 Internet Engineering Task Force
                               5.3.3.1.3 Institute of Electrical and Electronics Engineers
                               5.3.3.1.4 World Wide Web Consortium
                    5.3.3.2 Standards
                            TABLE 4 LBS AND RTLS MARKET: STANDARDS
           5.3.4 LBS AND RTLS APPLICATIONS AND USE CASES
                    5.3.4.1 LBS and RTLS applications
                            FIGURE 22 MAJOR APPLICATIONS OF LOCATION-BASED SERVICES
                    5.3.4.2 LBS and RTLS use cases
           5.3.5 LBS AND RTLS TECHNOLOGIES
                    5.3.5.1 Satellite, microwave, and infrared remote sensing
                    5.3.5.2 OTDOA AND E-OTD
                    5.3.5.3 RFID AND NFC
                    5.3.5.4 Context-aware technologies
                    5.3.5.5 WI-FI/WLAN, UWB, BT/BLE, BEACONS, AND A-GPS
                    5.3.5.6 Others

6 LBS AND RTLS MARKET, BY COMPONENT (Page No. - 68)
    6.1 INTRODUCTION
        FIGURE 23 SERVICES SEGMENT TO GROW AT THE HIGHEST RATE IN THE MARKET DURING THE FORECAST PERIOD
        TABLE 5 MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
        TABLE 6 MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
    6.2 PLATFORM
           6.2.1 PLATFORM: MARKET DRIVERS
           6.2.2 PLATFORM: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 7 PLATFORM: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 8 PLATFORM: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 9 PLATFORM: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 10 PLATFORM: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    6.3 SERVICES
           6.3.1 SERVICES: MARKET DRIVERS
           6.3.2 SERVICES: IMPACT OF COVID-19 ON THE MARKET
                 FIGURE 24 APPLICATION SUPPORT AND MAINTENANCE SEGMENT TO REGISTER FOR THE HIGHEST CAGR DURING THE FORECAST PERIOD
                 TABLE 11 LBS AND RTLS MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                 TABLE 12 MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                 TABLE 13 SERVICE: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 14 SERVICE: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 15 SERVICES: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 16 SERVICES: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2019–2025 (USD MILLION)
           6.3.3 DEPLOYMENT AND INTEGRATION
                 TABLE 17 DEPLOYMENT AND INTEGRATION: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 18 DEPLOYMENT AND INTEGRATION: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 19 DEPLOYMENT AND INTEGRATION: NORTH AMERICA LBS AND RTLS MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 20 DEPLOYMENT AND INTEGRATION: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
           6.3.4 APPLICATION SUPPORT AND MAINTENANCE
                 TABLE 21 APPLICATION SUPPORT AND MAINTENANCE: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 22 APPLICATION SUPPORT AND MAINTENANCE: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 23 APPLICATION SUPPORT AND MAINTENANCE: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 24 APPLICATION SUPPORT AND MAINTENANCE: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
           6.3.5 CONSULTING AND TRAINING
                 TABLE 25 CONSULTING AND TRAINING: LBS AND RTLS MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 26 CONSULTING AND TRAINING: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 27 CONSULTING AND TRAINING: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 28 CONSULTING AND TRAINING: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    6.4 HARDWARE
           6.4.1 HARDWARE: MARKET DRIVERS
           6.4.2 HARDWARE: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 29 HARDWARE: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 30 HARDWARE: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 31 HARDWARE: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 32 HARDWARE: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

7 LBS AND RTLS MARKET, BY LOCATION TYPE (Page No. - 82)
    7.1 INTRODUCTION
        FIGURE 25 INDOOR SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
        TABLE 33 MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
        TABLE 34 MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
    7.2 OUTDOOR
           7.2.1 OUTDOOR: MARKET DRIVERS
           7.2.2 OUTDOOR: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 35 OUTDOOR: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 36 OUTDOOR: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 37 OUTDOOR: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 38 OUTDOOR: NORTH AMERICA LBS AND RTLS MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    7.3 INDOOR
           7.3.1 INDOOR: MARKET DRIVERS
           7.3.2 INDOOR: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 39 INDOOR: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 40 INDOOR: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 41 INDOOR: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 42 INDOOR: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

8 LBS AND RTLS MARKET, BY APPLICATION (Page No. - 88)
    8.1 INTRODUCTION
        FIGURE 26 LOCATION-BASED HEALTH MONITORING SEGMENT TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
        TABLE 43 MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
        TABLE 44 MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
    8.2 TRACKING AND NAVIGATION
           8.2.1 TRACKING AND NAVIGATION: MARKET DRIVERS
           8.2.2 TRACKING AND NAVIGATION: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 45 TRACKING AND NAVIGATION: LBS AND RTLS MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 46 TRACKING AND NAVIGATION: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 47 TRACKING AND NAVIGATION: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 48 TRACKING AND NAVIGATION: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    8.3 MARKETING AND ADVERTISING
           8.3.1 MARKETING AND ADVERTISING: MARKET DRIVERS
           8.3.2 MARKETING AND ADVERTISING: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 49 MARKETING AND ADVERTISING: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 50 MARKETING AND ADVERTING: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 51 MARKETING AND ADVERTISING: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 52 MARKETING AND ADVERTING: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    8.4 LOCATION-BASED SOCIAL NETWORKS
           8.4.1 LOCATION-BASED SOCIAL NETWORKING: MARKET DRIVERS
           8.4.2 LOCATION-BASED SOCIAL NETWORKING: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 53 LOCATION-BASED SOCIAL NETWORKS: LBS AND RTLS MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 54 LOCATION-BASED SOCIAL NETWORKS: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 55 LOCATION-BASED SOCIAL NETWORKS: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 56 LOCATION AND SOCIAL NETWORKS: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    8.5 LOCATION-BASED HEALTH MONITORING
           8.5.1 LOCATION-BASED HEALTH MONITORING: MARKET DRIVERS
           8.5.2 LOCATION-BASED HEALTH MONITORING: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 57 LOCATION-BASED HEALTH MONITORING: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 58 LOCATION-BASED HEALTH MONITORING: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 59 LOCATION-BASED HEALTH MONITORING: NORTH AMERICA LBS AND RTLS MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 60 LOCATION-BASED HEALTH MONITORING: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    8.6 OTHERS
        TABLE 61 OTHER APPLICATION: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
        TABLE 62 OTHER APPLICATION: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
        TABLE 63 OTHER APPLICATION: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
        TABLE 64 OTHER APPLICATION: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

9 LBS AND RTLS MARKET, BY VERTICAL (Page No. - 100)
    9.1 INTRODUCTION
        FIGURE 27 HEALTH AND LIFE SCIENCES VERTICAL TO GROW AT THE HIGHEST CAGR FROM 2020 TO 2025
        TABLE 65 MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
        TABLE 66 MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
    9.2 TRANSPORTATION AND LOGISTICS
           9.2.1 TRANSPORTATION AND LOGISTICS: MARKET DRIVERS
           9.2.2 TRANSPORTATION AND LOGISTICS: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 67 TRANSPORTATION AND LOGISTICS: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 68 TRANSPORTATION AND LOGISTICS: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 69 TRANSPORTATION AND LOGISTICS: NORTH AMERICA LBS AND RTLS MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 70 TRANSPORTATION AND LOGISTICS: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    9.3 RETAIL
           9.3.1 RETAIL: MARKET DRIVERS
           9.3.2 RETAIL: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 71 RETAIL: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 72 RETAIL: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 73 RETAIL: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 74 RETAIL: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    9.4 GOVERNMENT
           9.4.1 GOVERNMENT: MARKET DRIVERS
           9.4.2 GOVERNMENT: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 75 GOVERNMENT: LBS AND RTLS MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 76 GOVERNMENT: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 77 GOVERNMENT: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 78 GOVERNMENT: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    9.5 MANUFACTURING
           9.5.1 MANUFACTURING: MARKET DRIVERS
           9.5.2 MANUFACTURING: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 79 MANUFACTURING: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 80 MANUFACTURING: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 81 MANUFACTURING: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 82 MANUFACTURING: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    9.6 TOURISM AND HOSPITALITY
           9.6.1 TOURISM AND HOSPITALITY: MARKET DRIVERS
           9.6.2 TOURISM AND HOSPITALITY: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 83 TOURISM AND HOSPITALITY: LBS AND RTLS MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 84 TOURISM AND HOSPITALITY: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 85 TOURISM AND HOSPITALITY: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 86 TOURISM AND HOSPITALITY: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    9.7 HEALTHCARE AND LIFE SCIENCES
           9.7.1 HEALTHCARE AND LIFE SCIENCES: MARKET DRIVERS
           9.7.2 HEALTHCARE AND LIFE SCIENCES: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 87 HEALTHCARE AND LIFE SCIENCES: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 88 HEALTHCARE AND LIFE SCIENCES: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 89 HEALTHCARE AN LIFE SCIENCES: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 90 HEALTHCARE AND LIFE SCIENCES: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    9.8 MEDIA AND ENTERTAINMENT
           9.8.1 MEDIA AND ENTERTAINMENT: MARKET DRIVERS
           9.8.2 MEDIA AND ENTERTAINMENT: IMPACT OF COVID-19 ON THE MARKET
                 TABLE 91 MEDIA AND ENTERTAINMENT: LBS AND RTLS MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                 TABLE 92 MEDIA AND ENTERTAINMENT: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
                 TABLE 93 MEDIA AND ENTERTAINMENT: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                 TABLE 94 MEDIA AND ENTERTAINMENT: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
    9.9 OTHERS
        TABLE 95 OTHER VERTICAL: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
        TABLE 96 OTHER VERTICAL: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
        TABLE 97 OTHER VERTICAL: NORTH AMERICA MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
        TABLE 98 OTHER VERTICAL: NORTH AMERICA MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

10 LBS AND RTLS MARKET, BY REGION (Page No. - 122)
     10.1 INTRODUCTION
          FIGURE 28 NORTH AMERICA TO LEAD THE MARKET DURING 2020–2025
          FIGURE 29 ASIA PACIFIC TO REGISTER THE HIGHEST CAGR SIZE DURING THE FORECAST PERIOD
          TABLE 99 MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
          TABLE 100 MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
     10.2 NORTH AMERICA
             10.2.1 NORTH AMERICA: MARKET DRIVERS
             10.2.2 NORTH AMERICA: IMPACT OF COVID-19 ON THE MARKET
                    FIGURE 30 NORTH AMERICA: LBS AND RTLS MARKET SNAPSHOT
                    TABLE 101 NORTH AMERICA: MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 102 NORTH AMERICA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 103 NORTH AMERICA: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 104 NORTH AMERICA: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 105 NORTH AMERICA: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 106 NORTH AMERICA: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 107 NORTH AMERICA: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 108 NORTH AMERICA: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 109 NORTH AMERICA: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 110 NORTH AMERICA: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
                    TABLE 111 NORTH AMERICA: MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                    TABLE 112 NORTH AMERICA: MARKET SIZE, BY COUNTRY, 2019–2025 (USD MILLION)
             10.2.3 UNITED STATES
                    TABLE 113 UNITED STATES: LBS AND RTLS MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 114 UNITED STATES: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 115 UNITED STATES: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 116 UNITED STATES: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 117 UNITED STATES: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 118 UNITED STATES: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 119 UNITED STATES: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 120 UNITED STATES: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 121 UNITED STATES: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 122 UNITED STATES: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
             10.2.4 CANADA
                    TABLE 123 CANADA: LBS AND RTLS MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 124 CANADA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 125 CANADA: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 126 CANADA: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 127 CANADA: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 128 CANADA: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 129 CANADA: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 130 CANADA: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 131 CANADA: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 132 CANADA: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
     10.3 EUROPE
             10.3.1 EUROPE: MARKET DRIVERS
             10.3.2 EUROPE: IMPACT OF COVID-19 ON THE MARKET
                    TABLE 133 EUROPE: LBS AND RTLS MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 134 EUROPE: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 135 EUROPE: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 136 EUROPE: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 137 EUROPE: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 138 EUROPE: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 139 EUROPE: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 140 EUROPE: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 141 EUROPE: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 142 EUROPE: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
                    TABLE 143 EUROPE: MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                    TABLE 144 EUROPE: MARKET SIZE, BY COUNTRY, 2019–2025 (USD MILLION)
             10.3.3 UNITED KINGDOM
                    TABLE 145 UNITED KINGDOM: LBS AND RTLS MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 146 UNITED KINGDOM: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 147 UNITED KINGDOM: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 148 UNITED KINGDOM: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 149 UNITED KINGDOM: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 150 UNITED KINGDOM: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 151 UNITED KINGDOM: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 152 UNITED KINGDOM: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 153 UNITED KINGDOM: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 154 UNITED KINGDOM: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
             10.3.4 GERMANY
                    TABLE 155 GERMANY: LBS AND RTLS MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 156 GERMANY: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 157 GERMANY: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 158 GERMANY: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 159 GERMANY: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 160 GERMANY: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 161 GERMANY: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 162 GERMANY: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 163 GERMANY: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 164 GERMANY: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
             10.3.5 REST OF EUROPE
     10.4 ASIA PACIFIC
             10.4.1 ASIA PACIFIC: MARKET DRIVERS
             10.4.2 ASIA PACIFIC: IMPACT OF COVID-19 ON THE MARKET
                    FIGURE 31 ASIA PACIFIC: LBS AND RTLS MARKET SNAPSHOT
                    TABLE 165 ASIA PACIFIC: MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 166 ASIA PACIFIC: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 167 ASIA PACIFIC: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 168 ASIA PACIFIC: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 169 ASIA PACIFIC: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 170 ASIA PACIFIC: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 171 ASIA PACIFIC: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 172 ASIA PACIFIC: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 173 ASIA PACIFIC: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 174 ASIA PACIFIC: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
                    TABLE 175 ASIA PACIFIC: MARKET SIZE, BY COUNTRY, 2015–2019 (USD MILLION)
                    TABLE 176 ASIA PACIFIC: MARKET SIZE, BY COUNTRY, 2019–2025 (USD MILLION)
             10.4.3 CHINA
                    TABLE 177 CHINA: LBS AND RTLS MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 178 CHINA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 179 CHINA: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 180 CHINA: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 181 CHINA: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 182 CHINA: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 183 CHINA: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 184 CHINA: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 185 CHINA: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 186 CHINA: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
             10.4.4 JAPAN
                    TABLE 187 JAPAN: LBS AND RTLS MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 188 JAPAN: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 189 JAPAN: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 190 JAPAN: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 191 JAPAN: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 192 JAPAN: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 193 JAPAN: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 194 JAPAN: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 195 JAPAN: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 196 JAPAN: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
             10.4.5 REST OF ASIA PACIFIC
     10.5 REST OF THE WORLD
             10.5.1 REST OF THE WORLD: MARKET DRIVERS
             10.5.2 REST OF THE WORLD: IMPACT OF COVID-19 ON THE MARKET
                    TABLE 197 REST OF THE WORLD: LBS AND RTLS MARKET SIZE, BY COMPONENT, 2015–2019 (USD MILLION)
                    TABLE 198 REST OF THE WORLD: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                    TABLE 199 REST OF THE WORLD: MARKET SIZE, BY SERVICE, 2015–2019 (USD MILLION)
                    TABLE 200 REST OF THE WORLD: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                    TABLE 201 REST OF THE WORLD: MARKET SIZE, BY LOCATION TYPE, 2015–2019 (USD MILLION)
                    TABLE 202 REST OF THE WORLD: MARKET SIZE, BY LOCATION TYPE, 2019–2025 (USD MILLION)
                    TABLE 203 REST OF THE WORLD: MARKET SIZE, BY APPLICATION, 2015–2019 (USD MILLION)
                    TABLE 204 REST OF THE WORLD: MARKET SIZE, BY APPLICATION, 2019–2025 (USD MILLION)
                    TABLE 205 REST OF THE WORLD: MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
                    TABLE 206 REST OF THE WORLD: MARKET SIZE, BY VERTICAL, 2019–2025 (USD MILLION)
                    TABLE 207 REST OF THE WORLD: MARKET SIZE, BY REGION, 2015–2019 (USD MILLION)
                    TABLE 208 REST OF THE WORLD: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
             10.5.3 MIDDLE EAST
             10.5.4 AFRICA
             10.5.5 LATIN AMERICA

11 COMPETITIVE LANDSCAPE (Page No. - 173)
     11.1 COMPETITIVE LEADERSHIP MAPPING
             11.1.1 VISIONARY LEADERS
             11.1.2 INNOVATORS
             11.1.3 DYNAMIC DIFFERENTIATORS
             11.1.4 EMERGING COMPANIES
                    FIGURE 32 LBS AND RTLS MARKET (GLOBAL) COMPETITIVE LEADERSHIP MAPPING, 2020
     11.2 STRENGTH OF PRODUCT PORTFOLIO
          FIGURE 33 PRODUCT OFFERING ANALYSIS OF THE TOP PLAYERS IN THE MARKET
     11.3 BUSINESS STRATEGY EXCELLENCE
          FIGURE 34 BUSINESS STRATEGY EXCELLENCE OF THE TOP PLAYERS IN THE MARKET
     11.4 RANKING OF TOP PLAYERS IN THE LBS AND RTLS MARKET, 2020
          FIGURE 35 RANKING OF TOP MARKET PLAYERS, 2020

12 COMPANY PROFILES (Page No. - 178)
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
     12.1 CISCO
          FIGURE 36 CISCO: COMPANY SNAPSHOT
     12.2 GOOGLE
          FIGURE 37 GOOGLE: COMPANY SNAPSHOT
     12.3 IBM
          FIGURE 38 IBM: COMPANY SNAPSHOT
     12.4 MICROSOFT
          FIGURE 39 MICROSOFT: COMPANY SNAPSHOT
     12.5 ORACLE
          FIGURE 40 ORACLE: COMPANY SNAPSHOT
     12.6 ERICSSON
          FIGURE 41 ERICSSON: COMPANY SNAPSHOT
     12.7 QUALCOMM
          FIGURE 42 QUALCOMM: COMPANY SNAPSHOT
     12.8 TOMTOM
          FIGURE 43 TOMTOM: COMPANY SNAPSHOT
     12.9 ESRI
     12.10 ZEBRA TECHNOLOGIES
           FIGURE 44 ZEBRA TECHNOLOGIES: COMPANY SNAPSHOT
     12.11 TELDIO
     12.12 HERE
     12.13 FOURSQUARE
     12.14 NAVIGINE
     12.15 AIRISTA FLOW
     12.16 QUUPPA
     12.17 UBISENSE
     12.18 APPLE
     12.19 STANLEY HEALTHCARE
     12.20 GE HEALTHCARE
     12.21 CENTRAK
     12.22 SPIME(TRIMBLE)
     12.23 ARUBA NETWORKS
     12.24 KDDI
     12.25 NTT DOCOMO
     12.26 LEANTEGRA

*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.

13 APPENDIX (Page No. - 217)
     13.1 ADJACENT/RELATED MARKET
             13.1.1 LOCATION ANALYTICS MARKET– GLOBAL FORECAST TO 2024
                        13.1.1.1 Market definition
                        13.1.1.2 Market Overview
                                 TABLE 209 GLOBAL LOCATION ANALYTICS MARKET SIZE, 2017–2024 (USD MILLION)
                        13.1.1.3 Location analytics market, by component
                                 TABLE 210 LOCATION ANALYTICS MARKET SIZE, BY COMPONENT, 2017–2024 (USD MILLION)
                                 TABLE 211 LOCATION ANALYTICS MARKET SIZE, BY SOLUTION, 2017–2024 (USD MILLION)
                                 TABLE 212 SOLUTIONS: LOCATION ANALYTICS MARKET SIZE, BY REGION, 2017–2024 (USD MILLION)
                                 TABLE 213 LOCATION ANALYTICS MARKET SIZE, BY SERVICE, 2017–2024 (USD MILLION)
                                 TABLE 214 SERVICES: LOCATION ANALYTICS MARKET SIZE, BY REGION, 2017–2024 (USD MILLION)
                        13.1.1.4 Location analytics market, by location type
                                 TABLE 215 LOCATION ANALYTICS MARKET SIZE, BY LOCATION TYPE, 2017–2024 (USD MILLION)
                                 TABLE 216 INDOOR LOCATION: LOCATION ANALYTICS MARKET SIZE, BY REGION, 2017–2024 (USD MILLION)
                                 TABLE 217 OUTDOOR LOCATION: LOCATION ANALYTICS MARKET SIZE, BY REGION, 2017–2024 (USD MILLION)
                        13.1.1.5 Location analytics market, by application
                                 TABLE 218 LOCATION ANALYTICS MARKET SIZE, BY APPLICATION, 2017–2024 (USD MILLION)
                        13.1.1.6 Location analytics market, by vertical
                                 TABLE 219 LOCATION ANALYTICS MARKET SIZE, BY VERTICAL, 2017–2024 (USD MILLION)
                        13.1.1.7 Location analytics market, by region
                                 TABLE 220 LOCATION ANALYTICS MARKET SIZE, BY REGION, 2017–2024 (USD MILLION)
             13.1.2 DIGITAL MAP MARKET– GLOBAL FORECAST TO 2024
                        13.1.2.1 Market definition
                        13.1.2.2 Market overview
                                 TABLE 221 GLOBAL DIGITAL MAP MARKET SIZE, 2017–2024 (USD MILLION)
                        13.1.2.3 Digital map market, by deployment
                                 TABLE 222 DIGITAL MAP MARKET SIZE, BY COMPONENT, 2017–2024 (USD MILLION)
                                 TABLE 223 DIGITAL MAP MARKET SIZE, BY SOLUTION, 2017–2024 (USD MILLION)
                                 TABLE 224 DIGITAL MAP MARKET SIZE, BY SERVICE, 2017–2024 (USD MILLION)
                        13.1.2.4 Digital map market, by mapping type
                                 TABLE 225 DIGITAL MAP MARKET SIZE, BY MAPPING TYPE, 2017–2024 (USD MILLION)
                        13.1.2.5 Digital map market, by application
                                 TABLE 226 DIGITAL MAP MARKET SIZE, BY APPLICATION, 2017–2024 (USD MILLION)
                        13.1.2.6 Digital map market, by vertical
                                 TABLE 227 DIGITAL MAP MARKET SIZE, BY VERTICAL, 2017–2024 (USD MILLION)
                        13.1.2.7 Digital map market, by region
                                 TABLE 228 DIGITAL MAP MARKET SIZE, BY REGION, 2017–2024 (USD MILLION)
             13.1.3 GEOFENCING MARKET– GLOBAL FORECAST TO 2022
                        13.1.3.1 Market definition
                        13.1.3.2 Market overview
                                 TABLE 229 GLOBAL GEOFENCING MARKET SIZE, 2015–2022 (USD MILLION)
                        13.1.3.3 Geofencing market, by component
                                 TABLE 230 GEOFENCING MARKET SIZE, BY COMPONENT, 2015–2022 (USD MILLION)
                                 TABLE 231 SOLUTION: GEOFENCING MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
                                 TABLE 232 GEOFENCING MARKET SIZE, BY SERVICE, 2015–2022 (USD MILLION)
                                 TABLE 233 SERVICE: GEOFENCING MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
                        13.1.3.4 Geofencing market, by organization size
                                 TABLE 234 GEOFENCING MARKET SIZE, BY ORGANIZATION SIZE, 2015–2022 (USD MILLION)
                        13.1.3.5 Geofencing market, by vertical
                                 TABLE 235 GEOFENCING MARKET SIZE, BY VERTICAL, 2015–2022 (USD MILLION)
                        13.1.3.6 Geofencing market, by region
                                 TABLE 236 GEOFENCING MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
     13.2 DISCUSSION GUIDE
     13.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
     13.4 AVAILABLE CUSTOMIZATIONS
     13.5 RELATED REPORTS
     13.6 AUTHOR DETAILS

The study involved 4 major activities in estimating the current size of the LBS and RTLS market. An extensive secondary research was done to collect information on the market, the peer market, and the parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. After that, the market breakup and data triangulation procedures were used to estimate the market size of segments and subsegments of the LBS and RTLS market.

Secondary Research

In the secondary research process, various secondary sources, such as D&B Hoovers, Bloomberg BusinessWeek, and Factiva, have been referred, to identify and collect information for this study. These secondary sources included annual reports; press releases and investor presentations of companies; whitepapers, articles by The International RFID Business Association (RFIDba), Location Based Marketing Association (LBMA), and other recognized authors; gold standard and silver standard websites; Research and Development (R&D) organizations; regulatory bodies; and databases.

Primary Research

Various primary sources from both the supply and demand sides of the LBS and RTLS market ecosystem were interviewed to obtain qualitative and quantitative information for this study. The primary sources from the supply side included industry experts, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), marketing directors, technology and innovation directors, and related key executives from various vendors providing LBS and RTLS solutions in the targeted regions. All possible parameters that affect the market covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The following is the breakup of the primary respondents’ profiles:

Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

To make market estimations and forecast the LBS and RTLS market and the other dependent submarkets, the top-down and bottom-up approaches were used. The bottom-up procedure was used to arrive at the overall size of the global LBS and RTLS market using the revenues and offerings of the key companies in the market. The research methodology used to estimate the market size includes the following:

  • The key players in the market were identified through extensive secondary research.
  • The market size, in terms of value, was determined through primary and secondary research processes.
  • All percentage shares, splits, and breakups were determined using secondary sources and verified through primary sources.

LBS and RTLS market: Market Size Estimation

Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market Size Estimation

Data Triangulation

With data triangulation and validation through primary interviews, the exact value of the overall parent market size was determined and confirmed using this study. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.

Report Objectives

  • To determine and forecast the global LBS RTLS market based on components, location types, applications, verticals, and regions, with respect to individual growth trends and contributions toward the overall market
  • To forecast the size of the market segments with respect to four main regions—North America, Europe, Asia Pacific (APAC), and the Rest of the World (RoW)
  • To provide detailed information regarding the major factors (drivers, restraints, opportunities, and challenges) influencing the growth of the LBS and RTLS market
  • To analyze each submarket with respect to individual growth trends, prospects, and contributions to the total LBS and RTLS market
  • To analyze opportunities in the market for stakeholders by identifying the high-growth segments of the LBS and RTLS market
  • To profile the key market players comprising top vendors, provide comparative analysis based on business overviews, regional presence, product offerings, business strategies, and key financials, and to illustrate the market’s competitive landscape
  • To track and analyze competitive developments, such as acquisitions; new product launches and product enhancements; agreements, partnerships, and collaborations; expansions; and Research and Development (R&D) activities, in the market

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific requirements. The following customization options are available for the report:

Product Analysis

  • Product matrix provides detailed product information and comparisons

Geographic Analysis

  • Further breakup of the Middle East & Africa LBS and RTLS market
  • Further breakup of the Latin America LBS and RTLS market

Company Information

  • Detailed analysis and profiling of additional market players
COVID-19

Get in-depth analysis of the COVID-19 impact on the Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market

Benchmarking the rapid strategy shifts of the Top 100 companies in the Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market

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Adjacent Markets

Mar. Size
2018		 CAGR 2018-23

Competitive Landscape

 
  
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Report Code
TC 2371
Published ON
Jun, 2020
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