Mass Notification Systems Market

[154 Pages Report] The mass notification systems market size to grow from USD 4.86 billion in 2017 to USD 11.87 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 19.6%.

Growing concern for public safety and security, increasing awareness of MNS for business continuity, and increasing implementation of IP-based notification devices some of the factors driving the growth of the MNS market. Need for end-to-end crisis communication and the growing cloud-based MNS deployment are expected to offer huge market opportunities in this market, in the next 5 years. The base year for the study is 2016 and the forecast period is considered to be 2017 to 2022.

Market Dynamics

Drivers

• Growing concern for public safety and security is boosting the adoption of the MNS market
• Increasing awareness of MNS for business continuity
• MNS helps in preparing for the emergency situations
• Increasing implementation of IP-based notification devices
• Increasing adoption of BYOD devices
• Huge monetary losses due to disasters

Restraints

• Inadequate rules and regulations across verticals
• Highly ruptured and intense market
• Compromising with individual’s privacy

Opportunities

• Extensive demand in the energy and utilities vertical
• Need for end-to-end crisis communication
• Growing partnerships and collaborations among MNS vendors
• Growing cloud-based MNS deployment
• Advancement of technologies
• Integration of social media with MNS

Challenges

• Lack of awareness about MNS
• Hardware infrastructure prone to single-point failure
• International delivery issues

Growing concern for public safety and security is boosting the adoption of the MNS market

The awareness regarding public security has expanded over the previous decade, as individuals are confronted with various risky situations from artificial and regular emergencies. The loss of life and loss to property is enormous, in the case of any disastrous event. Most of the countries across the globe have in place different rules and regulations for the management of Hazardous Materials (HAZMAT) incidents and industrial emergencies, and a separate and dedicated infrastructure to maintain public safety and security. There has been greater awareness among governments to promote safety and security for its citizens due to the evident threat of terrorist activities and public shootouts. The public safety departments synchronize their activities with the bureau of investigations, crime labs, first responders, division of fire safety, commercial carrier inspection, narcotics department, law enforcement agencies, public transportation officials, and other similar divisions to provide seamless services to panic-stricken masses in the event of an emergency. It is crucial for these departments to have effective emergency communication technologies to relay faster information and avoid loss of life and property.

The MNS are used to alert the public about disasters before, during, or after their occurrences from naturally occurring calamities as well as man-made situations, such as a gas leak from a reactor located in an industrial installation. Moreover, these systems are also effective in conveying the necessary course of action to panic-stricken people by providing clear voice communications to follow the instructions to be safe and avoid panic during such critical situations. The MNS are also a vital means of communication, wherein the first responders, and rescue and relief agencies, such as local Police Department (PD), fire brigades, and sniffing units, can be instructed about the proper course of engagement during relief operations.

The following are the major objectives of the study.

• To define, describe, and forecast the Mass Notification Systems (MNS) market by component, solution, application, deployment type, organization size, vertical, and region
• To provide detailed information regarding the major factors influencing the growth of the MNS market (drivers, restraints, opportunities, and challenges)
• To analyze micromarkets with respect to the individual growth trends, prospects, and contributions to the total market
• To analyze the opportunities in the market for stakeholders by identifying the high-growth segments of the MNS market
• To forecast the market size of the market segments with respect to the 5 main regions, namely, North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America
• To profile the key players of the MNS market and comprehensively analyze their market size and core competencies
• To track and analyze the competitive developments, such as new product launches; mergers and acquisitions; and partnerships, agreements, and collaborations, in the global MNS market

The research methodology used to estimate and forecast the MNS market begins with capturing data on the key vendor revenues through secondary sources, such as annual reports, press releases, associations, and databases such as Factiva and Bloomberg BusinessWeek, company websites, and news articles. The vendor offerings are also taken into consideration to determine the market segmentations. The bottom-up procedure was employed to arrive at the overall market size of the global MNS market from the revenues of the key market players. After arriving at the overall market size, the total market was split into several segments and subsegments, which were then verified through primary research by conducting extensive interviews with key industry personnel, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), directors, and executives. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments. The breakdown of the profiles of the primary discussion participants is depicted in the below figure:

To know about the assumptions considered for the study, download the pdf brochure

The major and key mass notification systems vendors include Airbus DS Communications, Inc., BlackBerry AtHoc, Inc., Blackboard, Inc., Desktop Alert, Inc., Eaton Corporation, Everbridge, Inc., Honeywell International, Inc., Omnilert LLC, OnSolve, Siemens AG, Singlewire Software LLC, and xMatters, Inc.

Major Market Developments

• In June 2017, Honeywell acquired Nextnine, a provider of security management solutions and technologies for industrial cyber security to enhance its existing range of innovative cyber security technologies and significantly increase Honeywell's Connected Plant cyber security customer base.
• In January 2017, Everbridge acquired IDV Solutions, LLC, a leading provider of threat assessment and operational visualization software, which would help it in enhancing its Critical Event Management (CEM) platform for dynamically assessing, responding to, and managing the resolution of a wide range of threats and disruptions which impact organizations’ daily operations.
• In December 2016, BlackBerry AtHoc partnered with city council of Rosny-sous-Bois, France, to automate and enhance the town’s emergency alert and crisis communication systems.

Key Target Audience

• Mass notification application vendors
• Mass notification hardware vendors
• Mass notification software vendors
• Communication hardware vendors
• System integrators
• Third-party vendors
• Cloud providers
• Network providers
• Enterprises
• First responders
• Law and enforcement agencies
• Government

“Study answers several questions for the stakeholders, primarily which market segments to focus in the next 2–5 years for prioritizing the efforts and investments”.

Scope of the Report

The research report categorizes the MNS market to forecast the revenues and analyze the trends in each of the following subsegments:

By component

• Hardware
• Software and services

By solution

• In-building solutions
• Widearea solutions
• Distributed recipient solutions

By application

• Interoperable emergency communication
• Business continuity and disaster recovery
• Integrated public alert and warning
• Business communications

By deployment type

• On-premises
• Cloud

By organization size

• Small and Medium-sized Enterprises (SMEs)
• Large enterprises

By vertical

• Commercial
• Education
• Energy and utilities
• Healthcare and life sciences
• Defense
• Automotive, transportation, and logistics
• Government
• Others (IT and telecom, retail and consumer goods, and manufacturing)

By region

• North America
• Europe
• Asia Pacific (APAC)
• Middle East and Africa (MEA)
• Latin America

Critical questions which the report answers

• What are new enforcement points which the mass notification sytems companies are exploring?
• Which are the key players in the market and how intense is the competition?

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific requirements. The following customization options are available for the report:

Product Analysis

• Product matrix provides detailed product information and comparisons

Geographic Analysis

• Further breakdown of the North American MNS market
• Further breakdown of the European MNS market
• Further breakdown of the APAC MNS market
• Further breakdown of the MEA MNS market
• Further breakdown of the Latin American MNS market

Company Information

• Detailed analysis and profiling of additional market players

The mass notification systems (MNS) market size is expected to grow from USD 4.86 billion in 2017 to USD 11.87 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 19.6% during the forecast period. The major growth drivers of the mass notification market include growing concerns for public safety and security, and the increasing awareness about MNS for business continuity.

MNS provide real-time information and instructions about the emergency situations in an area, building, or other spaces to people, first responders, and law enforcement agencies. The information is conveyed using intelligent voice communications, along with texts, graphics, visible signals, or other concrete communication methods. The purpose of mass notification is to protect life and property by indicating the occurrence of an emergency situation and instructing masses of the necessary responses and actions to be undertaken.

MNS instruct and advise people on the likely actions they should take through concise, accurate, timely, and well-directed messages in an emergency situation. These applications help the management or responders or agencies to take quick decisions and advise masses on due course of actions in case of emergencies or disasters. MNS propagate well-directed messages to reduce the panic and chaos among masses. They can be used as a means to propagate messages, which can advise the rescue and relief agencies as well as law enforcement agencies on the proper due course of engagement during any emergency for speedy recovery of assets and people. MNS are gaining popularity among enterprises, as they are serving as vital means to ensure business continuity and disaster management.

The MNS market by component has been segmented, on the basis of hardware and software & services. The market for software and services segment is expected to grow at the highest CAGR between 2017 and 2022. Due to various emergency situations being faced by enterprises, they are more tending toward implementing robust emergency and disaster management plans. Thus, most of the organizations are inclined to migrate towards software and services of MNS as they are not prone to hardware failures, and are reliable, robust, and scalable.

The MNS solutions segment is segregated into three categories: in-building solutions, wide area solutions, and distributed recipient solutions. Distributed recipient solutions is expected to grow at the highest CAGR during the forecast period, due to the shifting trends of organizations toward cloud deployment and mobility devices, and increasing need to deploy target-based notification services.

Growing concern for public safety and security is boosting the adoption of mass notification systems market

Education

MNS solutions are being used in educational institutions for a long time to make the campus more sustainable. These systems enable the increase in the campus-wide efficiency, ensure safety and security of the students and faculty, improve building performance and comfort, streamline institutional operations, reduce operational expenses, and increase long-term financial stability. These solutions help in informing the students, teachers, parents, staff, emergency first responders, and law enforcement agencies about the activities on the campuses. It may be used for non-emergency purposes as well, such as for notifying students and faculty about campus updates, class cancellations, course registration reminders, and similar notices.

As the incidents of college and school shootouts are increasing throughout the world, it has become important to install MNS on campuses to provide information to students and law enforcement agencies about the same to reduce loss of life and property. For instance, the need for these solutions in the education sector witnessed a sudden increase after the Virginia Tech Shootout in 2007 in the US. Post attack, most of the educational institutions started deploying MNS at a rapid scale.

Defense

The defense sector deals with a nation’s sovereignty, integrity, and security; therefore, a reliable, fast, and ultra-secure communication is of paramount importance. A country is subject to various terrorist attacks, external aggressions, and natural disasters. MNS empowers the military with a disaster management mechanism to reduce casualties from any disaster or terrorist attack by taking appropriate response measures and reinforcing proper medical and food supplies. MNS solutions are also used for two-way communications, location-based communications, tracking capabilities, geo-target alerts, “report back to duty” calls, and similar services. MNS are also used when the defense forces are involved in relief operations caused by natural disasters such as earthquakes and floods. Moreover, MNS assist in protecting multiple physical assets of the defense sectors across the globe. These solutions play an important role to alert personnel about the unauthorized access to a sensitive location or a sabotage of any defense assets. These solutions are crucial as they involve strong cohesion among relief and rescue agencies in case of an attack on any defense installations.

Commercial

The commercial vertical deploys the MNS in places such as shopping malls, restaurants, movie theatres, office complexes, and service stations. The MNS and solutions specifically designed for the commercial sector are instrumental in informing and warning the masses regarding possible natural disasters, building evacuations, fire outbreaks, accidents, power outages, weather information, alarm and emergency signaling, and also criminal activity in the building or commercial space. The adoption of mass notification solutions in the commercial sector is witnessing a significant growth during the forecast period.

The use of MNS in the commercial sector can be of great importance as this sector is more prone to disasters and emergencies. For instance, the MNS were of great help during the hurricane Sandy in the US. The systems were instrumental in informing the masses about the hurricane and thereby reducing losses, significantly. There has been an increased awareness among commercial installations and community centers post the San Bernardino attack in 2015.

Critical questions the report answers:

• Where will all these developments take the industry in the mid to long term?
• What are the other applications areas of MNS?

To speak to our analyst for a discussion on the above findings, click Speak to Analyst

Inadequate rules and regulations across verticals is the biggest restraints hampering the market growth. The MNS market is regulated in very few verticals, such as education and defense, in the US. The mass notification regulations for education were released in January 2010 by the US Department of Education, while the Department of Defense issued UFC 4-021-01 in December 2002, which is similar to NFPA standards. Apart from these regulations, the other verticals, such as energy and power or commercial sector do not have strict MNS deployment regulations. The existing emergency response plan in existing facilities may provide the basis for the design of the emergency communication system. In either event, the design of the emergency communication system and the emergency response plan needs to be coordinated and integrated.

Major MNS vendors include Airbus DS Communications, Inc. (US), BlackBerry AtHoc, Inc. (US), Blackboard, Inc. (US), Desktop Alert, Inc. (US), Eaton Corporation (Ireland), Everbridge, Inc. (US), Honeywell International, Inc. (US), Omnilert LLC (US), OnSolve (US), Siemens AG (Germany), Singlewire Software, LLC (US), and xMatters, Inc. (US).