Population Health Management Market by Component (Software, Services), Mode of Delivery (On-premise Mode of Delivery, Cloud-based Mode of Delivery), End User (Healthcare Providers, Healthcare Payers, Government Bodies)] - Global Forecasts to 2025
[132 Pages Report] The global population health management market is projected to reach USD 39.4 billion by 2025 from USD 22.9 billion in 2020, at a CAGR of 11.5% during the forecast period. Market growth can be attributed to government mandates and support for healthcare IT solutions, increasing use of big data analytics, and the need to curtail the escalating healthcare costs. In addition, emerging economies (such as Brazil, Russia, India, South Korea, and China), increasing focus on personalized medicine, and rising focus on value-based medicine are expected to offer lucrative growth opportunities for market players during the forecast period. However, data breaches, lack of skilled analysts, and interoperability issues are adversely impacting the growth of this market.
The software segment accounted for the larger share of the population health management market in 2019
On the basis of component, the market has been segmented into software and services. In 2019, the software segment accounted for the largest share of the global market. The large share of this segment can be attributed to the increased adoption of software solutions by payers and providers to reduce readmissions, increase cost-effectiveness, improve operational efficiency, enhance patient engagement, and aid data integration and analysis.
On-premise mode of delivery segment accounted for the largest share of the population health management market, by mode of delivery, in 2019
Population health management solutions are delivered to end users through the on-premise and cloud-based modes of delivery. The advantages offered by the on-premise mode of delivery, such as customization of solutions, reduction in the risk of data breaches, and the ability to reuse existing servers and storage hardware are supporting its increased adoption in the population health management market.
Healthcare providers are the largest end users of population health management solutions
On the basis of end user, the market is segmented into healthcare providers, healthcare payers, and other end users. In 2019, the healthcare providers segment accounted for the largest share of the market. The large share of this segment is attributed to the implementation of the Affordable Care Act and Hospital Readmissions Reduction Program in the US (which is aimed at lowering healthcare costs by making use of novel solutions such as population health management) as well as the high demand for PHM solutions among healthcare providers owing to the benefits offered by these solutions.
The APAC market is expected to grow at the highest CAGR during the forecast period
North America accounted for the largest share of the market in 2019. However, the APAC market is expected to grow at the highest CAGR during the forecast period. This can be attributed to the rising medical tourism, the implementation of new ICT guidelines in Japan, investments and reforms to modernize Chinas healthcare infrastructure, the rapidly growing healthcare industry in India, and the implementation of IT programs in Australia and New Zealand.
Key Market Players
Prominent players in the population health management market are Cerner Corporation (US), Epic Systems Corporation (US), Koninklijke Philips (Netherlands), i2i Population Health (US), Health Catalyst (US), Optum (US), Enli Health Intelligence (US), eClinicalWorks (US), Orion Health (New Zealand), Allscripts Healthcare Solutions (US), IBM Corporation (US), HealthEC, LLC (US), Medecision (US), Arcadia (US), athenahealth (US), Cotiviti (US), NextGen Healthcare, Inc. (US), Conifer Health Solutions (US), SPH Analytics (US), Lightbeam Health Solutions (US), Innovaccer (US), Citra Health Solutions (US), Evolent Health, Inc. (US), Lumeris (US), and Forward Health Group (US).
Scope of the report
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Report Metric |
Details |
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Market size available for years |
20182025 |
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Base year considered |
2019 |
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Forecast period |
20202025 |
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Forecast units |
Value (USD) |
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Segments covered |
Component, mode of delivery, end user, and region |
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Geographies covered |
North America, Europe, Asia Pacific, and the Rest of the World |
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Companies covered |
Cerner Corporation (US), Epic Systems Corporation (US), Koninklijke Philips (Netherlands), i2i Population Health (US), Health Catalyst (US), Optum (US), Enli Health Intelligence (US), eClinicalWorks (US), Orion Health (New Zealand), Allscripts Healthcare Solutions (US), IBM Corporation (US), HealthEC, LLC (US), Medecision (US), Arcadia (US), athenahealth (US), Cotiviti (US), NextGen Healthcare, Inc. (US), Conifer Health Solutions (US), SPH Analytics (US), Lightbeam Health Solutions (US), Innovaccer (US), Citra Health Solutions (US), Evolent Health, Inc. (US), Lumeris (US), and Forward Health Group (US). |
The research report categorizes the market into the following segments and subsegments:
Population Health Management Market, by Component
- Software
- Services
Population Health Management Market, by Mode of Delivery
- On-premise Mode of Delivery
- Cloud-based Mode of Delivery
Population Health Management Market, by End User
- Healthcare Providers
- Healthcare Payers
- Other End Users (Employer Groups and Government Bodies)
Population Health Management Market, by Region
- North America
- US
- Canada
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Rest of Asia Pacific
- Rest of the World
- Latin America
- Middle East & Africa
Recent Developments
- In January 2020, Allscripts partnered with MyndYou Inc. to enable Allscripts EHR providers to promote population health through MyndYous care portal, app platform, and virtual care manager, which identifies and monitors high-risk triage patients.
- In October 2019, Cerner collaborated with i2i Population Health (US) to combine Cerners comprehensive population health management tools with i2is EHR-agnostic capabilities in order to support users to drive positive, sustainable outcomes for community health centers, primary care associations, and rural health systems.
- In July 2019, Epic partnered with Connected Care Health Services (US) to improve population health initiatives for healthcare organizations.
- In June 2018, i2i Population Health (i2i) partnered with VisionWare (UK) to enable VisionWare support its established foundation of Federally Qualified Healthcare Centers and assist in the expansion of its population health analytics presence.
- In December 2017, Philips acquired VitalHealth (Netherlands) to complement Philips population health management portfolio with advanced analytics, care coordination, patient engagement, and outcome management solutions.
Critical questions answered in the report:
- How will the current technological trends affect the market in the long term?
- What are the reasons contributing to the growth of the market?
- Which regions are likely to grow at the highest CAGR?
- What are the challenges hindering the adoption of population health management?
- What are the growth strategies being implemented by major market players?
To speak to our analyst for a discussion on the above findings, click Speak to Analyst
Table Of Contents
1 Introduction (Page No. - 16)
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Years Considered for the Study
1.4 Currency
1.5 Limitations
1.6 Stakeholders
2 Research Methodology (Page No. - 19)
2.1 Research Approach
2.1.1 Secondary Research
2.1.1.1 Key Data From Secondary Sources
2.1.2 Primary Data
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.2 Top-Down Approach
2.3 Market Breakdown & Data Triangulation
2.4 Assumptions for the Study
3 Executive Summary (Page No. - 25)
4 Premium Insights (Page No. - 28)
4.1 Market Overview
4.2 North America: Market, By Component & Country (2019)
4.3 Population Health Management Market: Geographic Growth Opportunities
5 Market Overview (Page No. - 31)
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Government Mandates & Support for Healthcare It Solutions
5.2.1.2 Increasing Use of Big Data Analytics
5.2.1.3 Need to Curtail Escalating Healthcare Costs
5.2.2 Restraints
5.2.2.1 Huge Investments in Infrastructure to Set Up A Robust PHM Program
5.2.3 Opportunities
5.2.3.1 Emerging Markets
5.2.3.2 Rising Focus on Personalized Medicine
5.2.3.3 Increasing Focus on Value-Based Medicine
5.2.4 Challenges
5.2.4.1 Data Breaches
5.2.4.2 Lack of Data Management Capabilities and Skilled Analysts
5.2.4.3 Interoperability Issues
6 Population Health Management Market, By Component (Page No. - 38)
6.1 Introduction
6.2 Software
6.2.1 Software is the Largest Component Segment of the Market
6.3 Services
6.3.1 Increasing Adoption of PHM Solutions & Indispensable & Recurring Nature of Services to Drive Market Growth
7 Population Health Management Market, By Mode of Delivery (Page No. - 45)
7.1 Introduction
7.2 On-Premise Mode of Delivery
7.2.1 On-Premise Mode of Delivery Segment Accounted for the Largest Market Share in 2019
7.3 Cloud-Based Mode of Delivery
7.3.1 Cloud-Based Mode of Delivery Segment to Register the Highest Growth in the PHM Market Between 2020 & 2025
8 Population Health Management Market, By End User (Page No. - 53)
8.1 Introduction
8.2 Healthcare Providers
8.2.1 Growing Need to Improve the Profitability of Healthcare Operations is Driving the Use of PHM Solutions Among These End Users
8.3 Healthcare Payers
8.3.1 Increased Focus on Outcome-Based Payment Models has Driven the Demand for PHM Solutions Among Healthcare Payers
8.4 Other End Users
9 Population Health Management Market, By Region (Page No. - 63)
9.1 Introduction
9.2 North America
9.2.1 US
9.2.1.1 The US is the Largest Market for Population Health Management Solutions
9.2.2 Canada
9.2.2.1 Deployment of Digital Health Initiatives is Boosting Market Growth in Canada
9.3 Europe
9.3.1 Germany
9.3.1.1 Germany Dominates the European Population Health Management Market
9.3.2 UK
9.3.2.1 Increasing Public-Private Initiatives to Support the Adoption of PHM Solutions in the Country
9.3.3 France
9.3.3.1 Rising Geriatric Population and the Increasing Patient Volume for Various Chronic and Age-Related Conditions to Drive Market Growth
9.3.4 Italy
9.3.4.1 Government Initiatives to Support Market Growth in Italy
9.3.5 Spain
9.3.5.1 Increasing Adoption of PHM Solutions to Support Market Growth in Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.1.1 Japan Accounted for the Largest Share of the APAC PHM Market in 2019
9.4.2 China
9.4.2.1 Strong Government Support in China is Driving the PHM Market
9.4.3 India
9.4.3.1 Growing Volume of Patient Data Generated Within Healthcare Systems to Propel the Market for PHM Solutions in India
9.4.4 Rest of Asia Pacific (RoAPAC)
9.5 Rest of the World
9.5.1 Latin America
9.5.1.1 Brazil, Argentina, and Mexico are Emerging Healthcare Markets in Latin America
9.5.2 Middle East & Africa
9.5.2.1 Increasing Investments in Modernizing Healthcare Systems are Propelling Market Growth
10 Competitive Landscape (Page No. - 96)
10.1 Introduction
10.2 Competitive Leadership Mapping (Overall Market)
10.2.1 Visionary Leaders
10.2.2 Innovators
10.2.3 Dynamic Differentiators
10.2.4 Emerging Companies
10.3 Competitive Scenario
11 Company Profiles (Page No. - 101)
(Business Overview, Solutions Offered, Recent Developments)*
11.1 Cerner Corporation
11.2 Epic Systems Corporation
11.3 Koninklijke Philips
11.4 I2I Population Health
11.5 Health Catalyst
11.6 Optum (A Part of Unitedhealth Group)
11.7 Enli Health Intelligence
11.8 Eclinicalworks
11.9 Allscripts Healthcare Solutions
11.1 IBM Corporation
11.11 Healthec, LLC
11.12 Medecision
11.13 Arcadia
11.14 Athenahealth
11.15 Cotiviti (Verscend Technologies)
11.16 Nextgen Healthcare, Inc.
11.17 Conifer Health Solutions
11.18 SPH Analytics
11.19 Lightbeam Health Solutions
11.20 Innovaccer
*Business Overview, Solutions Offered, Recent Developments Might Not Be Captured in Case of Unlisted Companies.
12 Appendix (Page No. - 126)
12.1 Discussion Guide
12.2 Knowledge Store: Marketsandmarkets Subscription Portal
12.3 Available Customizations
12.4 Related Reports
12.5 Author Details
List of Tables (104 Tables)
Table 1 Population Health Management Market, By Component, 20182025 (USD Million)
Table 2 Population Health Management Software Market, By Region, 20182025 (USD Million)
Table 3 North America: Population Health Management Software Market, By Country, 20182025 (USD Million)
Table 4 Europe: Population Health Management Software Market, By Country, 20182025 (USD Million)
Table 5 Asia Pacific: Population Health Management Software Market, By Country, 20182025 (USD Million)
Table 6 Row: Population Health Management Software Market, By Region, 20182025 (USD Million)
Table 7 Population Health Management Services Market, By Region, 20182025 (USD Million)
Table 8 North America: Population Health Management Services Market, By Country, 20182025 (USD Million)
Table 9 Europe: Population Health Management Services Market, By Country, 20182025 (USD Million)
Table 10 Asia Pacific: Population Health Management Services Market, By Country, 20182025 (USD Million)
Table 11 Row: Population Health Management Services Market, By Region, 20182025 (USD Million)
Table 12 On-Premise Mode of Delivery: Pros & Cons
Table 13 Cloud-Based Mode of Delivery: Pros & Cons
Table 14 Population Health Management Market, By Mode of Delivery, 20182025 (USD Million)
Table 15 On-Premise Population Health Management Solutions Market, By Region, 20182025 (USD Million)
Table 16 North America: On-Premise Population Health Management Solutions Market, By Country, 20182025 (USD Million)
Table 17 Europe: On-Premise Population Health Management Solutions Market, By Country, 20182025 (USD Million)
Table 18 Asia Pacific: On-Premise Population Health Management Solutions Market, By Country, 20182025 (USD Million)
Table 19 Row: On-Premise Population Health Management Solutions Market, By Region, 20182025 (USD Million)
Table 20 Cloud-Based Population Health Management Solutions Market, By Region, 20182025 (USD Million)
Table 21 North America: Cloud-Based Population Health Management Solutions Market, By Country, 20182025 (USD Million)
Table 22 Europe: Cloud-Based Population Health Management Solutions Market, By Country, 20182025 (USD Million)
Table 23 Asia Pacific: Cloud-Based Population Health Management Solutions Market, By Country, 20182025 (USD Million)
Table 24 Row: Cloud-Based Population Health Management Solutions Market, By Region, 20182025 (USD Million)
Table 25 Population Health Management Market, By End User, 20182025 (USD Million)
Table 26 Market for Healthcare Providers, By Region, 20182025 (USD Million)
Table 27 North America: Market for Healthcare Providers, By Country, 20182025 (USD Million)
Table 28 Europe: Market for Healthcare Providers, By Country, 20182025 (USD Million)
Table 29 Asia Pacific: Market for Healthcare Providers, By Country, 20182025 (USD Million)
Table 30 Row: Market for Healthcare Providers, By Region, 20182025 (USD Million)
Table 31 Market for Healthcare Payers, By Region, 20182025 (USD Million)
Table 32 North America: Market for Healthcare Payers, By Country, 20182025 (USD Million)
Table 33 Europe: Market for Healthcare Payers, By Country, 20182025 (USD Million)
Table 34 Asia Pacific: Market for Healthcare Payers, By Country, 20182025 (USD Million)
Table 35 Row: Population Health Management Market for Healthcare Payers, By Region, 20182025 (USD Million)
Table 36 Market for Other End Users, By Region, 20182025 (USD Million)
Table 37 North America: Market for Other End Users, By Country, 20182025 (USD Million)
Table 38 Europe: Market for Other End Users, By Country, 20182025 (USD Million)
Table 39 Asia Pacific: Market for Other End Users, By Country, 20182025 (USD Million)
Table 40 Row: Market for Other End Users, By Region, 20182025 (USD Million)
Table 41 Market, By Region, 20182025 (USD Million)
Table 42 North America: Market, By Country, 20182025 (USD Million)
Table 43 North America: Market, By Component, 20182025 (USD Million)
Table 44 North America: Market, By Mode of Delivery, 20182025 (USD Million)
Table 45 North America: Market, By End User, 20182025 (USD Million)
Table 46 US: Population Health Management Market, By Component, 20182025 (USD Million)
Table 47 US: Market, By Mode of Delivery, 20182025 (USD Million)
Table 48 US: Market, By End User, 20182025 (USD Million)
Table 49 Canada: Market, By Component, 20182025 (USD Million)
Table 50 Canada: Market, By Mode of Delivery, 20182025 (USD Million)
Table 51 Canada: Market, By End User, 20182025 (USD Million)
Table 52 Europe: Market, By Country, 20182025 (USD Million)
Table 53 Europe: Market, By Component, 20182025 (USD Million)
Table 54 Europe: Market, By Mode of Delivery, 20182025 (USD Million)
Table 55 Europe: Market, By End User, 20182025 (USD Million)
Table 56 Germany: Market, By Component, 20182025 (USD Million)
Table 57 Germany: Market, By Mode of Delivery, 20182025 (USD Million)
Table 58 Germany: Market, By End User, 20182025 (USD Million)
Table 59 UK: Market, By Component, 20182025 (USD Million)
Table 60 UK: Market, By Mode of Delivery, 20182025 (USD Million)
Table 61 UK: Market, By End User, 20182025 (USD Million)
Table 62 France: Market, By Component, 20182025 (USD Million)
Table 63 France: Market, By Mode of Delivery, 20182025 (USD Million)
Table 64 France: Market, By End User, 20182025 (USD Million)
Table 65 Italy: Population Health Management Market, By Component, 20182025 (USD Million)
Table 66 Italy: Market, By Mode of Delivery, 20182025 (USD Million)
Table 67 Italy: Market, By End User, 20182025 (USD Million)
Table 68 Spain: Market, By Component, 20182025 (USD Million)
Table 69 Spain: Market, By Mode of Delivery, 20182025 (USD Million)
Table 70 Spain: Market, By End User, 20182025 (USD Million)
Table 71 Roe: Market, By Component, 20182025 (USD Million)
Table 72 Roe: Market, By Mode of Delivery, 20182025 (USD Million)
Table 73 Roe: Market, By End User, 20182025 (USD Million)
Table 74 Asia Pacific: Population Health Management Market, By Country, 20182025 (USD Million)
Table 75 Asia Pacific: Market, By Component, 20182025 (USD Million)
Table 76 Asia Pacific: Market, By Mode of Delivery, 20182025 (USD Million)
Table 77 Asia Pacific: Market, By End User, 20182025 (USD Million)
Table 78 Japan: Market, By Component, 20182025 (USD Million)
Table 79 Japan: Market, By Mode of Delivery, 20182025 (USD Million)
Table 80 Japan: Market, By End User, 20182025 (USD Million)
Table 81 China: Market, By Component, 20182025 (USD Million)
Table 82 China: Market, By Mode of Delivery, 20182025 (USD Million)
Table 83 China: Market, By End User, 20182025 (USD Million)
Table 84 India: Market, By Component, 20182025 (USD Million)
Table 85 India: Market, By Mode of Delivery, 20182025 (USD Million)
Table 86 India: Market, By End User, 20182025 (USD Million)
Table 87 RoAPAC: Population Health Management Market, By Component, 20182025 (USD Million)
Table 88 RoAPAC: Market, By Mode of Delivery, 20182025 (USD Million)
Table 89 RoAPAC: Market, By End User, 20182025 (USD Million)
Table 90 Row: Market, By Region, 20182025 (USD Million)
Table 91 Row: Market, By Component, 20182025 (USD Million)
Table 92 Row: Market, By Mode of Delivery, 20182025 (USD Million)
Table 93 Row: Market, By End User, 20182025 (USD Million)
Table 94 Latin America: Market, By Component, 20182025 (USD Million)
Table 95 Latin America: Population Health Management Market, By Mode of Delivery, 20182025 (USD Million)
Table 96 Latin America: Market, By End User, 20182025 (USD Million)
Table 97 Middle East & Africa: Market, By Component, 20182025 (USD Million)
Table 98 Middle East & Africa: Market, By Mode of Delivery, 20182025 (USD Million)
Table 99 Middle East & Africa: Market, By End User, 20182025 (USD Million)
Table 100 Growth Strategy Matrix
Table 101 Solution Launches & Enhancements, 20172020
Table 102 Expansions, 20172020
Table 103 Agreements, Collaborations, & Partnerships, 20172020
Table 104 Acquisitions, 20172020
List of Figures (26 Figures)
Figure 1 Research Design
Figure 2 Breakdown of Primary Interviews: By Company Type, Designation, and Region
Figure 3 Bottom-Up Approach: Demand-Side Analysis
Figure 4 Top-Down Approach
Figure 5 Data Triangulation Methodology
Figure 6 Population Health Management Market Share, By Component (2019)
Figure 7 Market Share, By Mode of Delivery (2019)
Figure 8 Market Share, By End User (2019)
Figure 9 Asia Pacific to Register the Highest Growth Rate During the Forecast Period (20202025)
Figure 10 Government Mandates & Support for Healthcare It Solutions to Drive the Market for Population Health Management
Figure 11 Software Segment Accounted for the Largest Share of the North American Market in 2019
Figure 12 APAC to Witness the Highest Growth During the Forecast Period
Figure 13 Software Segment to Register the Highest Growth Rate During the Forecast Period
Figure 14 Cloud-Based Mode of Delivery Segment to Witness the Highest Growth Between 2020 & 2025
Figure 15 Healthcare Providers are the Fastest-Growing End Users of PHM Solutions
Figure 16 North America Will Continue to Dominate the Population Health Management Market During the Forecast Period
Figure 17 North America: Market Snapshot
Figure 18 Asia Pacific: Market Snapshot
Figure 19 Key Developments of Major Players Between January 2017 & January 2020
Figure 20 Global Market: Competitive Leadership Mapping (2019)
Figure 21 Cerner: Company Snapshot (2019)
Figure 22 Koninklijke Philips: Company Snapshot (2019)
Figure 23 Health Catalyst: Company Snapshot (2019)
Figure 24 Unitedhealth Group: Company Snapshot (2019)
Figure 25 Allscripts Healthcare Solutions: Company Snapshot (2018)
Figure 26 IBM Corporation: Company Snapshot (2018)
This study involved the extensive use of both primary and secondary sources. The research process involved the study of various factors affecting the industry to identify the segmentation types, industry trends, key players, competitive landscape, key market dynamics, and key player strategies.
Secondary Research
The secondary research process involves the widespread use of secondary sources, directories, databases (such as Bloomberg Businessweek, Factiva, and D&B Hoovers), white papers, annual reports, company house documents, investor presentations, and SEC filings of companies. Secondary research was used to identify and collect information useful for the extensive, technical, market-oriented, and commercial study of the population health management market. It was also used to obtain important information about the key players and market classification & segmentation according to industry trends to the bottom-most level, and key developments related to market and technology perspectives. A database of the key industry leaders was also prepared using secondary research.
Primary Research
In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include industry experts such as CEOs, vice presidents, marketing and sales directors, technology and innovation directors, and related key executives from various key companies and organizations in the market. The primary sources from the demand side include personnel from hospitals (small, medium, and large hospitals), clinics, ambulatory centers, medical groups, healthcare payers, and stakeholders in corporate and government bodies. Primary research was conducted to validate the market segmentation, identify key players in the market, and gather insights on key industry trends and key market dynamics.
A breakdown of primary respondents is provided below:
To know about the assumptions considered for the study, download the pdf brochure
Market Size Estimation
The market size estimates and forecasts provided in this study are derived through a mix of the bottom-up approach (segmental analysis of major segments) and top-down approach (assessment of utilization/adoption/penetration trends, by component, mode of delivery, end user, and region).
Data Triangulation
After arriving at the market size, the population health management market was divided into several segments and subsegments. Data triangulation and market breakdown procedures were employed, wherever applicable, to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments.
Objectives of the Study
- To define, describe, and forecast the population health management market, by component, mode of delivery, end user, and region
- To provide detailed information about the factors influencing market growth (such as drivers, restraints, opportunities, and challenges)
- To analyze micromarkets with respect to individual growth trends, prospects, and contributions to the overall market
- To analyze market opportunities for stakeholders and provide details of the competitive landscape for key players
- To forecast the size of the market on the basis of four main regions (North America, Europe, Asia Pacific, and the Rest of the World) along with their respective key countries
- To profile the key players in the market and comprehensively analyze their core competencies
- To track and analyze competitive developments, such as agreements, collaborations, partnerships, acquisitions, expansions, and solution launches and enhancements in the market
Available Customizations
With the given market data, MarketsandMarkets offers customizations as per the companys specific needs. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to 3)
- Triangulate with your Own Data
- Get Data as per your Format and Definition
- Gain a Deeper Dive on a Specific Application, Geography, Customer or Competitor
- Any level of Personalization
- What are the Known and Unknown Adjacencies Impacting the Population Health Management Market
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- Who will be your Top Customer; what will make them switch?
- Defend your Market Share or Win Competitors
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Growth opportunities and latent adjacency in Population Health Management Market