The report "Veterinary PoC Diagnostics Market by Product (Consumables and Instruments), Technology [Immunodiagnostics, Molecular Diagnostics (Isothermal Amplification, PCR, CRISPR)], Animal Type (Companion Animals, Livestock, Poultry) - Global Forecast to 2031" The global veterinary PoC diagnostics market is projected to reach USD 1.72 billion by 2031 from USD 1.19 billion in 2026, at a CAGR of 7.7%.
Browse 420 market data Tables and 65 Figures spread through 450 Pages and in-depth TOC on "Veterinary PoC Diagnostics Market by Product (Consumables and Instruments), Technology [Immunodiagnostics, Molecular Diagnostics (Isothermal Amplification, PCR, CRISPR)], Animal Type (Companion Animals, Livestock, Poultry) - Global Forecast to 2031"
View detailed Table of Content here - https://www.marketsandmarkets.com/Market-Reports/veterinary-poc-diagnostics-market-105329994.html
The market for veterinary PoC diagnostics has strong growth potential due to the increasing need for rapid disease diagnosis on-site, along with the rising ownership of companion animals and the necessity for robust veterinary health management on farms. The focus on accurate, cost-optimized and fast diagnostics has heightened the utilization of innovative PoC analyzers in veterinary practice, both on farms and in clinics. Advancements such as compact and automated workflows, ready-to-use test kits, portable PCR and isothermal amplification devices, as well as digitally connected analyzer stations, facilitate swift diagnosis of infectious pathogens and metabolic abnormalities at the point-of-care. The drive for fast detection of infectious pathogens, in combination with rising demand for preventive animal care and rapid response to disease outbreaks, has significantly grown the demand for veterinary PoC diagnostic techniques.
By product, consumables segment accounted for largest market share in 2025
In the veterinary PoC diagnostics market, the consumables segment accounted for the largest market share in 2025. This dominance is primarily because they are required for every test performed, creating continuous and repeat demand. Products such as test kits, cartridges, strips, and reagents are used across routine screening, infectious disease testing, and monitoring, leading to high usage volumes compared to one-time instrument purchases. The growing adoption of in-clinic testing, increasing focus on preventive care, and expanding testing frequency in both companion and livestock animals further drive consumable demand, making them the primary revenue-generating segment in the market.
By technology, molecular diagnostics segment to record highest CAGR during forecast period.
The molecular diagnostics segment is expected to record the highest CAGR during the forecast period due to its high sensitivity, specificity, and ability to detect pathogens at an early stage, even at low concentrations. The increasing need for accurate and rapid detection of infectious and zoonotic diseases is driving the adoption of portable PCR and isothermal amplification technologies in veterinary settings. Advancements in miniaturization, cartridge-based systems, and simplified workflows are making molecular testing more accessible at the point of care. Additionally, the growing focus on precise disease identification, outbreak control, and improved treatment outcomes is further accelerating the demand for molecular PoC diagnostics.
By region, North America accounted for largest market share in 2025.
In 2025, North America accounted for the largest share of the veterinary PoC diagnostics market. This is mainly because of the highly developed veterinary healthcare infrastructure, a significant increase in the use of rapid diagnostics, and the prominent presence of diagnostic companies. The popularity of PoC testing in farm locations and clinics is due to the soaring adoption of animal ownership and high pet expenditure. In addition, favorable regulatory frameworks, strong awareness of early disease detection, and the need for quick clinical decision-making further drive the extensive use of point-of-care diagnostic solutions across the region.
Key Market Players
The prominent players in the veterinary PoC diagnostics market are IDEXX Laboratories, Inc. (US), Zoetis Services LLC (US), Antech Diagnostics, Inc. (US), Thermo Fisher Scientific Inc. (US), Virbac (France), bioMérieux (France), Neogen Corporation (US), INDICAL BIOSCIENCE GmbH (Germany), FUJIFILM Corporation (Japan), Enalees (France), EUROLyser Diagnostica GmbH (Austria), Bio-Rad Laboratories, Inc. (US), BioNote (South Korea), Shenzhen Mindray Animal Medical Technology Co., LTD. (China), and Woodley Equipment Company Ltd (UK), among others.
About MarketsandMarkets™
MarketsandMarkets™ has been recognized as one of America's Best Management Consulting Firms by Forbes, as per their recent report.
MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. With the widest lens on emerging technologies, we are proficient in co-creating supernormal growth for clients across the globe.
Today, 80% of Fortune 2000 companies rely on MarketsandMarkets, and 90 of the top 100 companies in each sector trust us to accelerate their revenue growth. With a global clientele of over 13,000 organizations, we help businesses thrive in a disruptive ecosystem.
The B2B economy is witnessing the emergence of $25 trillion in new revenue streams that are replacing existing ones within this decade. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.
Built on the 'GIVE Growth' principle, we collaborate with several Forbes Global 2000 B2B companies to keep them future-ready. Our insights and strategies are powered by industry experts, cutting-edge AI, and our Market Intelligence Cloud, KnowledgeStore™, which integrates research and provides ecosystem-wide visibility into revenue shifts.
To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter , LinkedIn and Facebook .
Contact:
Mr. Rohan Salgarkar
MarketsandMarkets™ INC.
630 Dundee Road
Suite 430
Northbrook, IL 60062
USA : 1-888-600-6441
[email protected]