Agriculture Analytics Market

Deere & Company (US) and SAP SE (Germany) are leading players in Agriculture Analytics Market

The global agriculture analytics market size is expected to grow from USD 585 million in 2018 to USD 1,236 million by 2023, at a Compound Annual Growth Rate (CAGR) of 16.2% during the forecast period. The major factors driving the growth of agriculture analytics market are rising pressure to meet the global demand for food, and increasing government initiatives to deploy modern agricultural techniques.

The major in-memory data grid vendors include Deere & Company (US), IBM (US), SAP SE (Germany), Trimble (US), Monsanto Company (US), Oracle (US), Accenture (Ireland), Iteris (US), Taranis (Israel), Agribotix (US), Agrivi (UK), DTN (US), aWhere Inc. (US), Conservis Corporation (US), DeLaval (Sweden), Farmer's Business Network (US), Farmers Edge (US), GEOSYS (US), Granular (US), Gro Intelligence (US), Proagrica (UK), PrecisionHawk (US), RESSON (Canada), Stesalit Systems (India), and AgVue Technologies (US). These players have adopted various growth strategies, such as partnerships, agreements, and collaborations, and new product launches, to further expand their presence in the global agriculture analytics market. Partnerships and new product launches have been the most dominating strategies adopted by the major players from 2015 to 2018, which have helped them innovate their offerings and broaden their customer base.

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Deere & Company is leader offering agriculture analytics solution. The company’s solution, Precision Ag Technology, enable farmers and growers to control their input costs and yields better, improve soil conservation, and minimize the use of chemicals use by leveraging advanced communications, data collection, and global satellite positioning technologies. The company keenly focuses on developing cost-effective and easy-to-deploy innovative technology solutions, and adopts both organic and inorganic growth strategies. For instance, in September 2018, John Deere acquired PLA, one of the leading manufacturers of sprayers, planters, and agriculture specialty products for agriculture to strengthen its product portfolio. Furthermore, in May 2018, John Deere launched the Bale Mobile app to help hay and forage producers capturing their yield and other farm relative data with moisture and weight sensors. This data help producers improve their farming operations.

SAP SE is another leader offering agriculture analytics solution and services. The company is recognized for its diversified product and service offerings. Its leading digital agriculture solutions help farmers and various agribusinesses improve all farm related activities involved from pre-production to post-production stage. Moreover, its connected agriculture solution uses smart machines, drones, and robots to collect real-time data and help farmers and growers to obtain a higher yield productivity of their crops by utilizing adequate insights this real-time data. The company has adopted various growth strategies to expand its market reach and enhance its offerings for providing customers with comprehensive solutions. For instance, in September 2018, SAP SE signed an agreement with CrowdFarmX to help CrowdFarmX speed up their onboarding process of farmers on its platform. This strategic move will help farmers connect directly to the global market and deliver high-quality and huge-quantity yields.

Related Reports:

Agriculture Analytics Market by Application Area (Farm Analytics, Livestock Analytics, and Aquaculture Analytics), Component (Solution and Services), Farm Size (Small, Medium Sized, and Large), Deployment Type, and Region - Global Forecast to 2023

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Report Code
TC 6840
RI Published ON
1/7/2019
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