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3. Acquisitions Was the Key Strategy Adopted By Industry Players in Order to Achieve Growth in the Algaecides Market

The global algaecides market has been segmented on the basis of type, application, mode of action, form, and region. The algaecides market is projected to grow at a CAGR of 6.52% for the period 2016 to reach USD 2.79 billion by 2022. The key driving factors of the algaecides market include its efficiency and effectiveness in the suppression of algal blooms, along with its wide availability & ease of handling. Increased industrialization leading to excessive pollution and inadequate property rights have led to an imbalance in the aquatic ecosystem, and thereby, increasing the use of algaecides to kill and control the development of algae, while preserving aquatic culture.

Key players identified in the market for algaecides include Nufarm Limited (Australia), Lonza Group (Switzerland), BASF SE (Germany), UPL Limited (India), SePRO Corporation (U.S.), Waterco Limited (Australia),  BioSafe Systems, LLC (U.S.), and Airmax, Inc. (U.S.). These players have a strong presence in the global algaecides market

Acquisitions was the key strategy adopted by industry players in order to achieve growth in the algaecides market. This has helped companies to enhance their product portfolio, increase their clientele, gain distributional reach, and achieve market consolidation. Waterco Limited (Australia) and Lonza Group (Switzerland) are some of the leading players that adopted this strategy in order to develop their algaecides business. Through expansions, key companies have been expanding their market presence in regions of high potential growth for algaecides business such as the North American and Asia-Pacific regions. Waterco Limited (Australia) and BioSafe Systems, LLC (U.S.) are some of the leading manufacturers that adopted the expansion strategy

Lonza Group (Switzerland)

Lonza Group (Switzerland) is one of the key players in the algaecides market. The major strategy that this company adopts is acquisitions to stabilize its presence in high-demand markets of the U.S., Europe, and Latin America. Strategic acquisitions has helped the company in strengthening its portfolio of approved active ingredients in both, established and emerging markets. In August 2015, Lonza Group acquired Zelam (New Zealand), a chemical research company specialized in developing fungicides, insecticides, herbicides, foliar nutrients, and additives

Waterco Limited (Australia)

Waterco Limited (Australia) is also one of the major players in the global algaecides market. The company, as a part of its strategy, has entered into acquisitions and expansions contracts to strengthen its product portfolio and improve its position in the European market. The company has been expanding its geographical presence with the help of investments in new plants and expansion of its existing manufacturing capacity. For example, in September 2011, Waterco inaugurated a new facility in Lyon, France as the country is one of the largest swimming pool markets in the European region; this in turn leads to an increase in demand for algaecides to control or suppress algae growth in pools

Related Reports:

Algaecides Market by Type (Copper Sulfate, Chelated Copper, QAC, Peroxyacetic Acid & Hydrogen Dioxide), Application (Surface Water Treatment, Aquaculture, Sports & Recreational Centers, Agriculture), Form, and Region - Global Forecast to 2022

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