Application Integration Market

Salesforce (US) and IBM (US) are leading players in Application Integration Market

The application integration market size is projected to grow from USD 15.4 billion in 2023 to USD 38.4 billion by 2028 at a Compound Annual Growth Rate (CAGR) of 20.0% during the forecast period. The rising need to eliminate data silos and improve productivity is driving the growth of the application integration market.

The major vendors covered in the application integration market include Salesforce (US), Informatica (US), SAP (Germany), Oracle (US), SnapLogic (US), Software AG (Germany), IBM (US), Microsoft (US), TIBCO Software (US), Celigo (US), Boomi (US), Adeptia (US), WSO2 (US), DBSync (US), Flowgear (South Africa), InterSystems (US), SEEBURGER (Germany), Workato (US), Magic Software (Israel), OpenLegacy (US), Jitterbit (US), (Germany), Talend (US), (US), Cyclr Systems (UK), APIFuse (US), and Zapier (US). These players have adopted various growth strategies, such as partnerships, business expansions, agreements, and collaborations, new product launches, to expand their presence in the application integration market.

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Salesforce is a CRM technology provider that connects sales, marketing, commerce, and IT services, bridging the gap between companies and their customers. It offers a CRM platform, Customer 360, with integrated collaboration capabilities and connects customer data across systems, apps, and devices. The company caters to businesses worldwide through direct sales and indirectly through partners. It serves various industries, including automotive, communications, consumer goods, energy & utilities, financial services, healthcare and life sciences, retail, manufacturing, and many more. The brand portfolio of Salesforce comprises Tableau, Slack, Mulesoft, and Heroku. The customer portfolio of Salesforce, and Mulesoft, includes AT&T, Bayer Corporation, RBC Wealth Management, SMCP Group, AXA Luxembourg, and others. In July 2021, Salesforce acquired Slack, an instant messaging system that digitally connects employees, customers, partners, and systems with applications and workflow. Salesforce offers Mulesoft integration platform under its Mulesoft brand comprising the Mulesoft Anypoint platform and MuleSoft Composer for Salesforce.

IBM is a multinational consulting and technology corporation that offers consulting, infrastructure, and hosting services. The company operates through five major business segments: software, consulting, infrastructure, financing, and others. Through its software segment, the company focuses on software solutions for hybrid cloud platform, data and AI, automation, and security. The company’s consulting segment comprises three business areas: business transformation, technology consulting, and application operations. Its infrastructure segment includes hybrid infrastructure and infrastructure support. Through its financing segment, the company caters to client financing and commercial financing. IBM caters to various industry verticals, including financial services, consumer goods, energy, government, retail, telecommunications, etc. The company has a dominant presence in the Americas, Europe, the Middle East & Africa, and Asia Pacific with clients in more than 175 countries. In the application integration market, IBM offers the IBM Application Integration suite, comprising IBM Integration Bus Advanced, IBM WebSphere Cast Iron Hypervisor Enterprise Edition, and IBM API Connect Professional. The company’s offerings include IBM Cloud Pak for Integration and IBM App Connect.

Related Reports:

Application Integration Market by Offering (Platforms and Services), Integration Type, Application (Customer Relationship Management, Enterprise Resource Planning), Vertical (BFSI, Retail & eCommerce, Automotive) and Region - Global Forecast to 2028

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Application Integration Market Size,  Share & Growth Report
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