The Application Release Automation (ARA) market is expected to grow from USD 2.07 billion in 2018 to USD 5.19 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 20.2% during the forecast period, owing to the existing market offerings and increasing focus on pricing and promotions.
The major players in the ARA market include BMC Software (US), CA Technologies (US), Fujitsu (Japan), IBM (US), Micro Focus (US), Microsoft (US), NIIT Technologies (India), Red Hat (US), VMware (US), Attunity (US), Arcad Software (US), Chef Software (US), Clarive (Spain), CloudBees (US), CollabNet (US), Datical (US), Electric Cloud (US), Flexagon LLC (US), Inedo (US), MidVision (UK), Octopus Deploy (Australia), Plutora (US), Puppet (US), Rocket Software (US), and XebiaLabs (US). These players have adopted various growth strategies, such as expansions, acquisitions, partnerships, collaborations, and new product launches. The key strategy often adopted by these players is new product launches and product enhancements to achieve a strong foothold in the ARA market.
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CA Technologies is one of the leading vendors in the ARA market. The company offers CA Release Automation, an end-to-end application release management solution. This solution helps clients automate and standardize application releases, from the development stage to the production stage. Moreover, it enables enterprises to plan, manage, and optimize release pipeline; easily integrate with continuous delivery toolchain; and agilely scale as the volume, velocity, and complexity of their applications grow. In June 2018, CA Technologies released enhancements to its CA Automic One Automation platform. The newly released enhancements enable better Operations (Ops), developer-focused automation, and eliminate automation silos. In October 2017, the company announced the integration of its CA Continuous Delivery Director offered as Software-as-a-Service (SaaS) with the DevOps toolchain. This integration offers more visibility into planning and troubleshooting projects, leading to improved efficiency and release management.
Microsoft is one of the leading providers of ARA tool and services. The company offers Release Management software that helps faster and continuous delivery of applications to customers at lower risks. It enables customers to completely automate testing and delivery of applications in multiple environments and set up semi-automated processes with approvals and on-demand deployments. The company has undertaken organic and inorganic growth strategies to expand its services offerings, and offer innovative offerings to its customers. In February 2017, Microsoft released continuous delivery tools to its product, Visual Studio 2017 IDE. These tools enable developers to automate build, test, and release pipeline on the Application Lifecycle Management (ALM) platform.
The ARA market research report analyzes the global adoption trends, future growth, key drivers, vendor portfolio analysis, restraints, and opportunities in the market.
Application Release Automation Market by Component (Tool and Services), Deployment Type (On-Premises and Cloud), Organization Size, Vertical (BFSI, ITEs and Telecommunications, Manufacturing), and Region - Global Forecast to 2023
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