The Continuous Delivery (CD) market is expected to grow from USD 1.65 Billion in 2018 to USD 3.85 Billion by 2023, at a Compound Annual Growth Rate (CAGR) of 18.5% during the forecast period. The major drivers that are expected to propel the growth of the CD market are the increasing need for automation in the development and deployment of applications, growing importance of software applications in business ecosystems, and rising shift toward application modernization architectures and technologies. The increasing focus of organizations on accelerating the time-to-market is expected to drive the CD market
The major vendors covered in the CD market include Atlassian (Australia), IBM (US), XebiaLabs (US) Electric Cloud (US), CA Technologies (US), Chef Software (US), Puppet (US), CloudBees (US), Microsoft (US) and Flexagon (US). These players offer CD software and services, thereby catering to the needs and demands of the market. They have adopted various growth strategies, such as partnerships, agreements, and collaborations, business expansions, and new product launches. The strategy of new product launches is a major growth strategy, followed by partnerships, agreements, and collaborations.
Atlassian is one of the prominent providers of continuous integration, and continuous deployment and delivery of products. The company has adopted a mix of organic and inorganic growth strategies, such as new product launches, and mergers and acquisitions. For instance, in February 2017, the company acquired Trello, a leading provider of project management and organization software. The company invested USD 384 million for this acquisition, thereby expanding its capabilities in project management, content creation, and communication products.
XebiaLabs is one of the pure-play software and service providers for the CD market. The company mainly focuses on inorganic growth strategies to sustain in this market. For instance, in February 2018, XebiaLabs partnered with Capgemini, a global leader in consulting, technology services, and digital transformation, for helping XebiaLabs’ customers optimize their technological developments and delivery processes, so that they can release software/applications faster and more often. The partnership aims at addressing customers’ challenges in managing complex DevOps implementations, transitioning to agile development methodologies, enhancing modern development workflows, and automating continuous delivery pipelines.
Continuous Delivery Market by Deployment Mode (On-premises and Cloud), Organization Size, Vertical (BFSI, Retail and eCommerce, Media and Entertainment, Telecommunication, Healthcare, Manufacturing, Education), and Region - Global Forecast to 2023
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