New Product Launches has been the Major Growth Strategy, Followed by Partnerships, Agreements, and Collaborations in the Continuous Integration Tools Market
The global Continuous Integration (CI ) tools market is expected to grow from USD 483.7 million in 2018 to USD 1,139.3 million by 2023, at a Compound Annual Growth Rate (CAGR) of 18.7% during the forecast period. A major growth driver for the CI tools market is the increasing demand for automation of software developement process to quickly release software application. As CI tools are becoming crucial in the application development process, they can considerably reduce the time required to create a build, and improve developer productivity, and thereby accelerate the time-to-market.
The major vendors covered in the CI tools market include Atlassian (Australia), IBM (US), Microsoft (US), Micro Focus (UK), CA Technologies (US), Cloudbees (US), AWS (US), Puppet (Oregon), Red Hat(US), CA Technologies (US), Oracle (US), Micro Focus (UK), SmartBear (US), Jetbrains (Czech Republic), CircleCI (US), Shippable (US), Electric Cloud (US), V-Soft Technologies (South Africa), BuildKite (Australia), TravisCI (Germany), AutoRABIT (US), AppVeyor (Canada), Drone.io (US), Rendered Text (Serbia), Bitrise (Hungary), Nevercode (UK), and PHPCI (Belgium). These players offer CI tools, software and services catering to the needs and demands of the market. They have adopted various growth strategies, such as partnerships, agreements, and collaborations; business expansions; and new product launches. The strategy of new product launches has been the major growth strategy, followed by partnerships, agreements, and collaborations.
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IBM is one of the key players in the CI tools markets. The company has been adopting various growth strategies to enhance its product portfolio. Also, IBM has a focused approach on product innovation and development process. For instance, IBM in a partnership with ARCAD Software launched a comprehensive DevOps solution for IBM i (its operating system that runs on IBM Power System) which would help accelerate the continuous application delivery on the platform. As continuous integration is one the significant steps in DevOps process, this would help IBM bring the benefits offered by DevOps on IBM i platform. Additionally, in November 2017, the company launched IBM Cloud Private Software platform designed to help companies develop on-premises cloud capabilities. The platform would help developer accelerate the application development process.
Atlassian is another significant player in the CI tools market, which has adopted systematic approach toward the adoption of various growth strategies to strengthen its position in a fragmented market. For instance, the company is continuously focusing integrating new capabilities to its Bamboo server. In April 2018, the company has planned to expand its office into customer support center as well as world-class R&D. In July 2018, the company partnered with SQS which would help enhance the services delivered to its clients. With this partnership, SQS team would provide training and self-learning to Atlassian customer.
Related Reports:
Continuous Integration Tools Market by Deployment Mode (On-premises and Cloud), Organization Size, Vertical (BFSI, Telecommunications, Media & Entertainment, Retail & eCommerce, Healthcare, Manufacturing, Education), and Region - Global Forecast to 2023
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