AWS (US) and Google (US) are leading players in Cloud Computing Market
MarketsandMarkets forecasts the global cloud computing market size is expected to grow from USD 626.4 billion in 2023 to USD 1,266.4 billion by 2028 at a CAGR of 15.1% during the forecast period. The rise of mobile devices, IoT, hybrid cloud, and multi-cloud strategies would drive the growth of the cloud computing market.
The market players have adopted various organic/inorganic strategies, such as partnerships, collaborations, acquisitions, agreements, and product launches & enhancements, to expand market presence in the cloud computing market. New product launches, collaborations, and product enhancements have been the most adopted strategies by significant players in the last few years, which helped companies innovate their offerings and widen their customer base.
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Amazon Web Services (AWS) is a business unit of Amazon.com that provides a range of cloud computing services. The company offers tailored solutions to meet the unique business requirements of its customers. The services provided by AWS include storage and content delivery, computing, networking, database, deployment, management, application services, and analytics. AWS stands out from other cloud computing providers due to its extensive range of services such as data lakes, analytics, ML AI, IoT, and security. AWS provides cloud computing services on a pay-as-you-go basis; customers can acquire technology services like computing power, storage, and databases without purchasing, owning, and maintaining physical data centers and servers. AWS offers highly scalable and cost-effective Infrastructure as a Service (IaaS), with data center locations in the US, Brazil, Singapore, Japan, and Australia. AWS operates in North America, Europe, the Middle East & Africa, Asia Pacific, and Latin America through its partner network. The company caters to various industries, including automotive, consumer goods, energy, financial services, gaming, education, government, healthcare & life sciences, manufacturing, media & entertainment, retail, telecom, travel & hospitality, and power & utilities.
Google, a company specializing in Internet-related services and products, was founded in 1998 and is headquartered in California, US. In 2015, Alphabet became the parent company of Google. The company primarily focuses on web-based search engines, desktop and mobile operating systems, advertising and tools, and enterprise solutions. Google offers diversified cloud services that are available globally, including cutting-edge products such as computing, storage, database, data analytics, AI, ML, networking, and developer tools. The company’s cloud computing services are powered by its Google Cloud Platform (GCP), which includes core products such as Google Compute Engine, Google Cloud Storage, Google App Engine, and Google Container Engine.
Additionally, Google offers cloud products such as G Suite, Google Maps Platform, Cloud Identity, and Android Enterprise. Google provides its services to a large customer base spread across the globe through a global network of service providers, distributors, and cloud resellers. The company caters to various industry verticals such as retail, consumer-packed goods, financial services, healthcare & life sciences, media & entertainment, telecom, gaming, manufacturing, supply chain & logistics, government, and education.
Related Reports:
Cloud Computing Market by Service Model (IaaS, PaaS, SaaS), Deployment Model(Public Cloud, Private Cloud, Hybrid Cloud), Organization Size, Vertical (BFSI, Telecommunications, Manufacturing, Retail & Consumer Goods) and Region - Global Forecast to 2028
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