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3. New Product Launches, and Partnerships & Collaborations Were the Key Strategies Adopted by the Leading Market Players to Grow in the Drone Identification Market

Contracts, new product launches, and partnerships & collaborations were the key strategies adopted by the industry players to grow in the drone identification market. These strategies were adopted by the leading players to enter newer markets, and enhance their product and service offerings. DroneShield (Australia), Kelvin Hughes Limited (U.K.), Thales Group (France), Dedrone Inc. (U.S.), and Orelia SAS (France) are some of the leading players that adopted these strategies to develop their business.

DroneShield (Australia) is renowned for its drone identification and countermeasure systems. The company adopted the strategy of contracts to grow in the drone identification market. In January 2017, the company signed a contract with the Boston Police Department as an exclusive drone security provider for 2017 Boston Marathon. The company has been selected three times in a row for providing security to the event. In December 2016, the company signed a contract with the NATO for providing services to the Turkey Prime Ministry.

Besides DroneShield, Kelvin Hughes Limited (U.K.) is also a major companies in the drone identification market that has a strong service portfolio. The company focuses on new product launches and contracts as key strategies to expand its service offerings and market shares. In April 2016, the company, in collaboration with the General Staff of Defense (Italy), introduced its new ability to ground the reverse-mode 4 IFF identification systems onboard the Italian typhoon. In February 2016, the company received a contract from Aptronics PTE Ltd. (Singapore) to provide Radar Warning Receiver (SEER) to the Indonesian Air Force.

Thales Group (France) is also a leading company in the drone identification market and focuses on increasing its product portfolio through the use of innovative designs and technologically advanced systems to increase its market share. Thales Group provides drone identification solutions for military and homeland security. In May 2016, the company signed a contract with a South Asian country for providing long distance optronic solutions, which will help in identifying small UAVs in the civil airspace.

Related Reports:

Drone Identification System Market by Application (Drone Mounting, Ground Station), Technology (Identification & Detection, Countermeasures), End User (Military, Commercial, Homeland Security), and Region - Global Forecast to 2022

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