Network optimization services are adopted by companies across the globe, due to the increasing number of branch offices and data centers, and growing usage of virtualization. Hence, network optimization service providers, with advancements in the Software-as-a-Service (SaaS) technology, are enhancing their solutions to boost their revenue growth. Strategic partnership is an important strategy adopted by the key market players to develop new services and gain traction in the network optimization services market. MarketsandMarkets expects the network optimization services market to grow from USD 4.78 Billion in 2017 to USD 9.08 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 13.7% during the forecast period.
Network optimization services include local network optimization, Wide Area Network (WAN) optimization, Radio Access Network (RAN) optimization, and data center optimization. Major vendors of network optimization services include Riverbed Technology (US), NetScout Systems (US), SolarWinds (US), Cisco (US), Huawei (China), Nokia Corporation (Finland), ZTE (China), InfoVista (Europe), Citrix (US), Circadence (US), FatPipe Networks (US), and Silver Peak (US). These players have adopted various strategies, such as partnerships, collaborations, agreements, mergers and acquisitions, and new product developments, to achieve growth in the network optimization services market.
Riverbed Technology (US), with a significant presence in the network optimization services market, is aspiring to become the top market provider of network optimization services focusing on WAN optimization. In February 2017, Riverbed Technology introduced the Riverbed Service Delivery Platform. This platform allowed service providers to enhance network-as-a-service by improving efficiency, scalability, and speed. This also enabled automation of deployment methods. In July 2016, Riverbed Technology expanded its operations by opening a new R&D facility in Bangalore, India. This expansion enabled the company to increase and enhance its delivery in cloud networking and application performance solutions.
SolarWinds (US) is another top player in the network optimization services market. The company provides specialized solutions for each of its offering, such as network performance monitor, network bandwidth analyzer pack, and Netflow traffic analyzer. In June 2017, SolarWinds announced two new unified network management solutions, namely, SolarWinds Network Automation Manager and SolarWinds Network Operations Manager. These solutions are built on SolarWinds Orion platform and are designed to manage, optimize, and monitor large-scale networks.
Network Optimization Services Market by Services, Application Type (Local Network Optimization, WAN Optimization, RAN Optimization, and Data Center Optimization), Deployment Type, Organization Size, Industry Vertical, and Region - Global Forecast to 2022
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