Packaging Adhesives Market – Market Leader
The global Packaging Adhesives Market is dominated by respective global players along with the presence of a few regional players in the key growth markets. The North-America region is the largest market, followed by Europe in the packaging adhesives industry.
The key companies in this market are Henkel (Germany), HB Fuller (U.S.), Bostik (France), Paramelt (The Netherlands), Bostik (Europe), 3M (U.S.), Jowat Corp (Germany), Sika (Switzerland), Wacker chemie (Germany), Avery Dennison (U.S.), Ashland (U.S.), and Dymax (U.S.) and they are the most active and major players in the global packaging adhesives market.
Expansions and new product launches was the key strategy preferred by industry players in order to achieve growth in the packaging adhesives market. This strategy accounted for a share of more than half of the total growth strategies adopted by market players. The growing demand for the adhseives in the packaging industry has encouraged companies to adopt these strategy. Market players are focusing on entering new markets by expansion thus, enhancing their global packaging adhesives product portfolio for different applications. Henkel (Germany), HB Fuller (U.S.), and Bostik (France) are some of the leading market players that adopted this strategy in order to develop their business.
Besides expansions and new product launches, companies adopted acquisition strategy in order to expand their market share and distribution network. This strategy accounted for a share of less than half of the total number of growth strategies adopted by players in the global packaging adhesives market between 2010 and 2014.
In September 2013, Henkel opened world largest adhesives factory in Shanghai, China. Annual output is forecasted up to 428,000 metric tons which will serve emerging APAC market for automotive and goods sector. The enhanced platform provides the adhseives industry with a cost-effective, globally available solution to help them advance their sustainable programs in APAC region.
In May 2014, HB Fuller recently announced the opening of a 20,770-square-meter production plan, valued $10 million manufacturing facility this expansion of its business in the Andean Region of South America will help company to create strong position in region.
In October 2014, Bostik, inaugurated its new research and development center the Bostik Smart Technology Centre in Venette, located near Paris. These centers will focus on developing smart and innovation driven adhseives.The market strategies by the leading players will increase their market share, thereby enhancing their global presence in the packaging adhesives industry.
Related Reports:
Packaging Adhesives Market by Technology (Water Based, Solvent Based, Hot-Melt Based, & Others), by Application (Case & Carton,Corrugated Packaging, Labeling, Bags, Folding Cartons, Specialty Packaging, and Others) - Global Forecasts to 2019
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