The key players in the potash fertlizers market include Yara International ASA (Norway), Agrium Inc. (Canada), Potash Corporation of Saskatchewan Inc. (Canada), EuroChem Group AG (Switzerland), The Mosaic Company (US), JSC Belaruskali (Belarus), HELM AG (Germany), Israel Chemicals Ltd.(Israel), Sociedad Química y Minera de Chile S.A (SQM) (Chile), Borealis AG (Austria), Sinochem Group (China), and K+S AKTIENGESELLSCHAFT (Germany).
Key strategies such as mergers & acquisitions, expansions, investments, and agreements were adopted by the prominent players to expand their global presence and increase their share in the market for potash fertilizers. The leading players are focusing on expanding the production capabilities to offer diversified product portfolios to the agricultural industry.
Expansions, strategic acquisitions, and investments were the core strengths of the leading players of the potash fertilizers market; these strategies were adopted by the players to increase their market presence. They helped the players diversify their businesses geographically, strengthen their distribution networks, and enhance their product portfolios. Market leaders such as Yara International ASA (Norway), Agrium Inc. (Canada), Potash Corporation of Saskatchewan Inc. (Canada), and EuroChem Group AG (Switzerland) successfully tapped the potential markets through expansions and acquisitions.
Potash Corporation of Saskatchewan Inc. (Canada) is one of the leading companies engaged in offering fertilizers; it produces crop nutrients, primarily operating through its Potash, Phosphate, and Nitrogen segments. The company offers a wide range of potassium products such as Muriate of Potash, which is available in various forms. These products are used for agricultural, industrial, and animal nutrition purposes. It has a wide consumer base due to its strong global presence covering regions such as the Americas, Asia, and the Middle East. The company invests a large share of its revenue to expand its market. For instance, in August 2015, the company acquired 9.5% stake in Brazil-based Fertilizantes Heringer S.A. (Heringer), and also settled a long-term potash supply agreement with the company.
The Mosaic Company (US) is one of the leading producers of concentrated phosphate and potash. The company operates through three segments: Phosphates, Potash, and International Distribution. It produces and sells potash for its usage in the manufacture of mixed crop nutrients, animal feed ingredients, and various industries. The company adopted the strategy of expansions to produce a wide range of potash products that cater to the varied end-use applications such as fruits, vegetables, and oilseeds.
Similarly, SQM’s operations in various verticals such as potash production provide it a sustaining capacity and help it to leverage the increasing demand for potash products. In August 2013, SQM announced to expand potash operations in South America. This expansion was expected to increase the potash production in 2014.
Potash Fertilizers Market by Type (Potassium Chloride, Sulphate of Potash, Potassium Nitrate), Crop Type (Cereals & Grains, Oil seeds & Pulses, Fruits & Vegetables), Application Method, Form, and Region - Global Forecast to 2022
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