Power line communication is a communication technology that uses the existing power distribution infrastructure to transfer data and information. Substation communication, advanced metering, and indoor networking are some of the major applications of the power line communication technology-based products. The power line communication market is expected to be valued at USD 9.45 billion by 2023, growing at a CAGR of 9.53% between 2017 and 2023. Growing deployment of smart grids is one of the major factors fueling the growth of the power line communication market.
Siemens (Germany) and NETGEAR (US) are two of the key players in the power line communication market. Siemens is a leading player in the power line communication market for the substation communication application, while NETGEAR is a dominant player in the power line communication market for the indoor networking application. Siemens extensive product portfolio along with its strong brand image, customer base, and wide geographic reach has helped it to attain a leading position in the power line communication market. One of the major factors for dominant position of NETGEAR is its strong power line communication product portfolio, which it is further trying to enhance by launching new products. The company’s product portfolio consists of various powerline adapters and bridges with the help of which the users can extend the wired and Wi-Fi Internet connections to any AC outlet using the existing electrical wiring. Some of the other companies operating in the power line communication market include ABB (Switzerland), AMETEK (US), Schneider Electric (France), General Electric (US), TP-Link Technologies (China), D-Link (Taiwan), Landis+Gyr (Switzerland), Nyx Hemera Technologies (Canada), Belkin International (US), Billion Electric (Taiwan), devolo (Germany), Corinex Communications (Canada), TRENDnet (US), Zyxel Communications (Taiwan), Extollo Communications (US), and NetComm Wireless (Australia).
The major players in the power line communication market have primarily adopted the strategy of product launches to strengthen their product portfolio and expand the reach of their offerings to new clients. For instance, in 2016, NETGEAR (US) introduced the PowerLINE WiFi 1000 adapter kit (PLW1000). Moreover, in 2015, it launched the Powerline 1200 Adapter Kit (PL1200) and Powerline 1200+ extra outlet adapter kit (PLP1200). In 2016, TP-Link Technologies (China) also launched the TL-WPA9610, an AV2000 gigabit powerline AC Wi-Fi kit.
The key players in the power line communication market have adopted various expansion and partnership strategies between 2015 and 2017. For instance, in 2017, ABB (Switzerland) inaugurated its Canadian headquarters and customer innovation center. This facility, located in Montreal, has research and development, manufacturing, assembly, and testing units for its energy value chain. Moreover, in 2017, General Electric (US) inaugurated its new grid automation manufacturing facility in Stafford, UK.
Power Line Communication Market by Offering (Hardware, Software, and Services), Frequency (Narrowband, and Broadband), Application (Energy Management and Smart Grid, and Indoor Networking), Vertical, and Geography - Global Forecast to 2023
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