RFID Market

Zebra Technologies Corp. (US) and Avery Dennison Corporation (US) are Leading Players in the RFID Market

The RFID market is projected to reach USD 30.47 billion by 2034 from USD 14.58 billion in 2025, registering a CAGR of 8.5%.

The RFID market is primarily driven by the growing need for real-time visibility, traceability, and automation across supply chains, retail operations, and industrial environments. Rising adoption of item-level tagging, asset tracking, and inventory optimization is increasing demand for cost-effective and scalable RFID systems. Retailers and logistics operators are deploying RFID to improve inventory accuracy, reduce shrinkage, and enable omnichannel fulfillment. In industrial and healthcare settings, RFID supports asset utilization tracking, workflow automation, and compliance monitoring. Advances in UHF RFID performance, reader sensitivity, and tag miniaturization are improving read reliability in dense and complex environments. Additionally, integration of RFID with IoT platforms, analytics software, and enterprise systems is enhancing data-driven decision-making. Ongoing investments in digital infrastructure and automation initiatives across emerging and developed markets continue to strengthen long-term RFID adoption.

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Key companies in the RFID market include Zebra Technologies Corp. (US), Honeywell International Inc. (US), Avery Dennison Corporation (US), HID Global Corporation (US), and Datalogic S.p.A. (Italy). These players focus on strategies such as product launches, portfolio expansion, strategic partnerships, and deployment-led innovation to strengthen their market positions. Their offerings span RFID tags, readers, printers, software platforms, and integrated solutions tailored for retail, logistics, industrial automation, healthcare, and security applications. Ongoing investments in UHF RFID performance, software integration, and scalable enterprise deployments continue to shape competitive dynamics and support wider RFID adoption across global end-use industries. In July 2025, Zebra Technologies Corp. (US), through its venture arm Zebra Ventures, invested in Xemelgo, Inc. (US), a cloud-based RFID software provider. The investment aims to accelerate intelligent automation in manufacturing environments. It supports deeper integration between Xemelgo’s AI- and RFID-enabled platform and Zebra’s RFID readers, mobile computers, and printers. This integration enables improved inventory tracking, better work-in-progress visibility, and enhanced asset management. The initiative strengthens real-time operational visibility across connected factory operations.

Zebra Technologies Corp. (US):

Zebra Technologies is a leading provider of enterprise RFID and automatic identification solutions, with a strong presence across retail, transportation, logistics & warehousing, industrial & manufacturing, and medical, healthcare & pharmaceutical sectors. The company offers a broad RFID portfolio that includes fixed and handheld readers, mobile computers, RFID printers, and software platforms. Zebra’s solutions enable real-time inventory visibility, asset tracking, and workflow optimization across complex operational environments. The company focuses on integrating RFID with IoT, cloud platforms, and analytics to support data-driven decision-making. Zebra’s RFID systems are widely deployed in large-scale retail item-level tagging and warehouse automation projects. In January 2025, Zebra Technologies partnered with SML IIS to support the launch of an RFID ceiling reader using Zebra’s ATR7000 RTLS reader, strengthening item-level RFID-based retail loss prevention and inventory accuracy.

Avery Dennison Corporation (US):

Avery Dennison is one of the key players in the RFID market, specializing in RFID inlays, tags, and labeling solutions for high-volume commercial applications. The company has a strong position in retail, logistics, food, and pharmaceutical supply chains. Avery Dennison focuses on scalable RFID manufacturing, material innovation, and cost optimization to support mass adoption of item-level tagging. Its RFID offerings are designed for high read performance, durability, and compatibility with global UHF standards. The company continues to invest in sustainable materials and intelligent labeling technologies to meet evolving regulatory and customer requirements. Avery Dennison works closely with retailers and brand owners to enable inventory accuracy, loss prevention, and omnichannel fulfillment. In October 2025, Walmart (US) and Avery Dennison collaborated to deploy RFID-enabled sensor labels in fresh food categories, improving inventory accuracy, freshness management, and food waste reduction.

Market Ranking

The RFID market is led by established global providers delivering end-to-end identification, tracking, and data capture solutions across retail, transportation, logistics & warehousing, industrial & manufacturing, medical, healthcare & pharmaceutical, automotive, aerospace & defense, data center, and animal tracking. Zebra Technologies Corp. (US) holds a leading position with its broad portfolio of RFID readers, mobile computers, printers, and software platforms supporting large-scale enterprise deployments. Avery Dennison Corporation (US) follows closely, driven by its strong presence in RFID inlays, tags, and intelligent labels for high-volume retail and supply chain applications. Honeywell International Inc. (US) is a key player in industrial & manufacturing and transportation, logistics & warehousing RFID, offering rugged readers and integrated automation solutions. HID Global Corporation (US) focuses on secure RFID technologies for access control, government, and identity management. Datalogic S.p.A. (Italy) strengthens the market with RFID-enabled data capture solutions for manufacturing and warehousing. Together, these companies shape RFID adoption through technology innovation, scalable platforms, and end use-specific solutions.

Related Reports:

RFID Market by Tag, Reader, Software & Service, Card, Label, Sensor-based, Inventory & Asset Management, Security & Access Control, Contactless Payment, Retail, Animal Tracking, and Industrial & Manufacturing - Global Forecast to 2034

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RFID Market Size,  Share & Growth Report
Report Code
SE 1663
RI Published ON
1/23/2026
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