Decision Intelligence Market

Decision intelligence Market Size & Share - Future Growth Expectations

The Decision intelligence market is expected to grow from USD 13.3 billion in 2024 to USD 50.1 billion in 2030, at a CAGR of 24.7% during the forecast period. The global decision intelligence market is witnessing substantial growth driven by factors such as the exponential growth of digital data from diverse sources, advancements in AI and machine learning technologies, the need for real-time insights for agile decision-making, a focus on enhancing customer experiences, and industry-specific applications.

The Decision intelligence market is poised for substantial growth in the coming years, driven by several key factors:

  • Increasing Data Availability
  • Advancements in Artificial Intelligence and Machine Learning
  • Need for Real-time Decision Support
  • Demand for Personalized Customer Experiences
  • Regulatory Compliance Requirements

These growth factors indicate a positive outlook for the Decision Intelligence market, driven by the increasing need for data-driven decision-making, real-time insights, personalized experiences, regulatory compliance, and operational efficiency across industries.

To know about the assumptions considered for the study download the pdf brochure

Increasing Data Availability:

  • The proliferation of data from various sources, including IoT devices, social media, and digital transactions, is providing organizations with a wealth of information to analyze and derive insights from. Decision Intelligence solutions leverage this data to support data-driven decision-making processes, driving the adoption of these solutions across industries.

Advancements in Artificial Intelligence and Machine Learning:

  • The rapid advancements in artificial intelligence (AI) and machine learning (ML) technologies have significantly enhanced the capabilities of Decision Intelligence solutions. AI and ML algorithms can analyze large volumes of data, identify patterns, and generate predictive insights to support more informed decision-making, fueling the demand for these solutions.

Need for Real-time Decision Support:

  • In today's fast-paced business environment, organizations require real-time decision support to respond quickly to changing market conditions, customer preferences, and competitive pressures. Decision Intelligence solutions enable organizations to analyze data streams in real-time, identify opportunities and threats, and make timely decisions to drive business success.

Demand for Personalized Customer Experiences:

  • Organizations across industries are increasingly focusing on delivering personalized customer experiences to drive customer satisfaction and loyalty. Decision Intelligence solutions enable organizations to analyze customer data, preferences, and behaviors to deliver personalized recommendations, offers, and services, driving the adoption of these solutions in marketing, sales, and customer service functions.

Regulatory Compliance Requirements:

  • Regulatory compliance requirements, such as GDPR (General Data Protection Regulation), HIPAA (Health Insurance Portability and Accountability Act), and CCPA (California Consumer Privacy Act), mandate organizations to ensure the privacy and security of customer data. Decision Intelligence solutions help organizations comply with these regulations by providing robust data governance, security, and privacy features.

Decision intelligence Market Share - Global Industry Landscape

The decision intelligence market is characterized by the presence of several key players competing for market share. Some of the leading companies in the decision intelligence industry include:

  • DOMO(US)
  • Board International (Switzerland)
  • Provenir (New Jersey)
  • Pyramid Analytics (Netherlands)
  • 4CAST(Israel)

These companies represent some of the key players in the Decision Intelligence Market, each offering a unique blend of solutions, technologies, and expertise to help organizations harness the power of data-driven decision-making and gain a competitive edge in their respective industries.


  • Market Share: DOMO holds a significant share of the Decision Intelligence Market globally.
  • Key Offerings: DOMO offers a cloud-based platform that integrates data from various sources and provides real-time analytics, visualization, and insights. Their platform enables organizations to make data-driven decisions across departments and functions, enhancing agility and competitiveness.

Board International (Switzerland):

  • Market Share: Board International is a prominent player in the Decision Intelligence Market, particularly in Europe.
  • Key Offerings: Board International provides a unified decision-making platform that combines business intelligence, performance management, and predictive analytics capabilities. Their platform enables organizations to plan, analyze, and simulate scenarios to support strategic decision-making processes.

Provenir (New Jersey):

  • Market Share: Provenir is known for its decisioning and analytics solutions in the Decision Intelligence Market.
  • Key Offerings: Provenir offers a cloud-based decisioning platform that enables organizations to automate decision-making processes, assess risk, and optimize lending and credit decisions. Their platform provides real-time insights and predictive analytics to drive better business outcomes.

Pyramid Analytics (Netherlands):

  • Market Share: Pyramid Analytics is a leading provider of analytics and business intelligence solutions globally.
  • Key Offerings: Pyramid Analytics offers an enterprise-grade analytics platform that enables organizations to analyze, visualize, and share data insights across the organization. Their platform provides self-service analytics, advanced reporting, and collaboration features to empower users to make informed decisions.

4CAST (Israel):

  • Market Share: 4CAST is a notable player in the Decision Intelligence Market, known for its predictive analytics solutions.
  • Key Offerings: 4CAST offers predictive analytics software that enables organizations to forecast future trends, identify patterns, and make proactive decisions. Their platform leverages machine learning algorithms and data science techniques to deliver accurate predictions and insights, helping organizations stay ahead of the competition.

Related Reports:

Decision Intelligence Market by Offering (Platforms, Solutions (Integrated & Standalone), Services), Type (Decision Automation, Decision Augmentation, Decision Support System (DSS)), Business Function, Vertical and Region - Global Forecast to 2030

Decision Intelligence Market Size,  Share & Growth Report
Report Code
TC 8547
RI Published ON
Choose License Type

This FREE sample includes market data points, ranging from trend analyses to market estimates & forecasts. See for yourself.

  • Call Us
  • +1-888-600-6441 (Corporate office hours)
  • +1-888-600-6441 (US/Can toll free)
  • +44-800-368-9399 (UK office hours)
©2024 MarketsandMarkets Research Private Ltd. All rights reserved Protection Status