Vegetable Oils in Beauty and Personal Care Market

The vegetable oils in beauty and personal care market is estimated to be USD 5.84 billion in 2026 and is projected to reach USD 7.72 billion by 2031 at a CAGR of 5.8% from 2026 to 2031. The market is experiencing steady growth, driven by increasing demand for natural and plant-based ingredients in skincare, haircare, and body care products. Growing consumer preference for clean label, sustainable, and naturally derived formulations is encouraging brands to incorporate vegetable oils for their moisturizing, nourishing, and skin conditioning properties. Rising awareness of botanical ingredients and the expansion of premium and organic personal care products are further supporting the adoption of vegetable oils across various applications.

The growth of the vegetable oils market is also being supported by increasing demand for multifunctional ingredients in cosmetics and personal care formulations worldwide. Vegetable oils are widely used in products such as creams, lotions, serums, shampoos, conditioners, and lip care products due to their emollient and conditioning properties. The growing popularity of natural and organic cosmetics, along with increasing consumer focus on skin and hair health, is encouraging manufacturers to expand their use of plant-derived oils. Additionally, demand for sustainably sourced and certified oils is prompting producers to broaden their product portfolios and sourcing capabilities.

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Recent technological advancements in vegetable oil extraction, purification, refining, and processing have improved oil quality, stability, purity, and application versatility. Manufacturers are increasingly developing oils with enhanced stability, improved sensory properties, and better compatibility with cosmetic formulations. For instance, Croda’s Cropure range uses its proprietary UltimoPure advanced refining technology, also referred to as Column Adsorptive Refining Technology, to achieve high-purity vegetable oils by removing trace impurities while maintaining the fundamental fatty acid profile of the natural oil. This technology helps improve color, odor, oxidative stability, and formulation performance, making the oils suitable for premium beauty and personal care applications.

The key players in the industry include BASF SE (Germany), ADM (US), Cargill, Incorporated (US), Croda International plc (UK), Vantage (US), All Organic Treasures GmbH (Germany), Sophim (France), AOS Products Pvt. Ltd. (India), CREMER OLEO GmbH & Co. KG (Germany), and Hallstar (US). Emerging players are gaining traction by offering energy-efficient and customized solutions, particularly in the North American and European regions, thereby intensifying competition and supporting overall market expansion.

BASF SE

BASF SE is a global specialty chemicals company providing innovative ingredients and formulation solutions for the beauty and personal care industry. In the vegetable oil market for beauty and personal care, the company offers a broad portfolio of plant-based emollients and renewable vegetable oil-derived ingredients used in skincare, haircare, sun care, cleansing, and color cosmetics, supporting moisturization, skin conditioning, texture, and overall product performance. BASF has a strong global network of manufacturing sites, innovation centers, and technical application laboratories serving customers in more than 90 countries, with a focus on sustainable sourcing, responsible production, and continuous innovation. Its extensive global presence, customer collaboration, and application development capabilities enable BASF to supply vegetable oil-based solutions to beauty and personal care manufacturers across North America, Europe, Asia Pacific, South America, the Middle East, and Africa.

For Instance BASF made a second-round funding investment in B2B Cosmetics in February 2022. After BASF invested in B2B Cosmetics in 2019, the companies worked together to develop Emuage technology, a system that sends consumers personalized cosmetics. This will help the company speed up the process of new product development.

Croda International plc

Croda International plc strengthens its position in the vegetable oil market through its Consumer Care segment's Beauty Care business, offering cosmetic-grade vegetable oils under the Cropure range. Produced via its proprietary UltimoPure purification technology, these high-purity, naturally derived ingredients deliver enhanced oxidative stability, reduced impurities, and superior sensory characteristics. Widely applied in skin care, hair care, sun care, lip care, and color cosmetics, Croda supports cosmetic formulators by combining sustainable sourcing, global manufacturing and distribution, technical support, and continuous innovation to meet evolving performance, regulatory, and sustainability requirements.

For Instance, Croda inaugurated a new greenfield manufacturing facility in Dahej, Gujarat, India, to strengthen its production capabilities and serve growing demand across its Consumer Care, Life Sciences, and Industrial Specialties sectors. This facility incorporates sustainable practices, such as renewable energy, RSPO-certified oleochemicals, and Zero Liquid Discharge systems, directly enhancing Croda's capacity to supply high-performance ingredients to the global beauty and personal care market.

Market Ranking

The vegetable oils market for beauty and personal care is characterized by a moderately consolidated structure, with a mix of leading global ingredient companies, large agricultural processors, and specialized vegetable oil suppliers competing across skincare, haircare, body care, cleansing, and color cosmetics. Major companies such as BASF SE, ADM, Cargill Incorporated, Croda International plc, Louis Dreyfus Company, maintain strong market positions through their broad portfolios, global sourcing and manufacturing networks, technical expertise, sustainability initiatives, and formulation capabilities. These players provide vegetable oils and oil-derived ingredients that support moisturization, skin conditioning, texture, sensory properties, and other formulation requirements across beauty and personal care applications.

BASF SE is a leading player in the vegetable oils market for beauty and personal care, offering a broad portfolio of naturally derived ingredients and solutions for skincare, haircare, sun care, cleansing, and other cosmetic applications. ADM is another major player, leveraging its extensive agricultural processing and global supply network to provide specialty vegetable oils and plant-based ingredients for personal care and cosmetics. Its vegetable oil solutions offer properties such as emollience, texturizing, and binding, while its renewable and traceable sourcing capabilities support the growing demand for nature-derived and sustainable cosmetic formulations.

The vegetable oils market for beauty and personal care is witnessing continuous evolution, driven by increasing demand for natural, plant-based, clean-label, and sustainably sourced ingredients. Manufacturers are focusing on improving oil purity, quality, stability, sensory properties, and formulation performance to meet evolving cosmetic requirements. The market is also benefiting from expanding applications of vegetable oils in skincare, haircare, body care, cleansing, and color cosmetics, where innovation in extraction, purification, refining, and processing is creating new growth opportunities.

At the same time, small and mid-sized vegetable oil suppliers continue to play an important role, particularly in specialized and regional markets. These companies offer flexible production capabilities, customized oils, niche botanical ingredients, and specialized sourcing solutions, enabling them to address specific formulation requirements and changing customer preferences. While they may not possess the global scale and distribution networks of leading multinational players, they remain competitive through differentiated product portfolios, natural and organic positioning, customization, and responsive customer service.

Related Reports:

Vegetable Oils in Beauty and Personal Care Market by Type (Coconut Oil, Olive Oil, and Others), Application (Skin Care, Hair Care, Color Cosmetics, Bath & Body Care, and Others), Nature, Processing Method, Function, and Region – Global Forecast to 2031

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