The report "Kombucha Market by Types (Bacteria, Yeast, Mold, Others), Flavors (Herbs & Spices, Citrus, Berries, Apple, Coconut & Mangoes, Flowers, Others),& by Region - Forecasts to 2020", defines and segments the market, with analysis and forecast of revenue. The global kombucha market is estimated to grow from USD 0.6 Billion in 2015 to USD 1.8 Billion by 2020, at a CAGR of 25.0% from 2015 to 2020.
Browse 79 tables and 61 figures spread through 169 Pages and in-depth TOC on "Kombucha Market by Types (Bacteria, Yeast, Mold, Others), by Flavors (Herbs & Spices, Citrus, Berries, Apple, Coconut & Mangoes, Flowers, Others), & by Region - Forecasts to 2020"
Growing incidences of chronic diseases such as cancer, diabetes, high blood pressure, and osteoporosis are driving the growth of the kombucha market. The companies operating in the functional food & beverages segment are spending heavily on R&D projects to develop healthy kombucha products. The Food and Drug Administration (FDA) and Alcohol Tobacco Tax and Trade Bureau are the governing bodies that formulate certain regulations for the production and distribution of kombucha beverages. Kombucha helps in curing diseases related to liver, cancer, and digestion. Hence, health institutes are focusing on the use of kombucha.
The demand for kombucha is high in developed markets, particularly in the U.S. and other countries in Europe. The trend of consumer preferences for healthy beverages is rising at a rapid pace, wherein marketing campaigns are planned for highlighting their use and health benefit claims. Developing countries such as China and India will be experiencing a strong upsurge in the demand for kombucha in the future. This demand may be driven by an increase in kombucha production and innovation in segments, such as energy drinks and health drinks. However, the demand for usage of kombucha is expected to grow at a modest pace in countries, such as Japan and Germany, whereas exponential growth of the kombucha market is witnessed in India and other Asia-Pacific countries. In addition to this, Asia also provides a cost advantage in terms of the production and processing of these products. High demand coupled with low cost of production is a key feature, which aids suppliers of kombucha.
Globally, North America is the largest market for kombucha wherein the U.S. accounted for the largest share. The manufacturers of kombucha are concentrating on developing new flavors and to satiate consumer demand. With the increasing introduction of various flavors of kombucha such as ginger, mango, coconut, lemon, grape, spices, berries, and tangerine, the market in Asia-Pacific is growing at a decent pace. Kombucha manufacturing companies are focusing on the usage of functional food ingredients to add different health benefits to their product offerings.
This report provides a competitive landscape of the major market players with their developments, new product developments, acquisitions, expansions, and so on. Furthermore, the different major market participants within the kombucha market have been profiled in this report. It also includes details such as company overview, financial details, products, strategies, and recent developments.
MarketsandMarkets is world’s No. 2 firm in terms of annually published premium market research reports. Serving 1700 global fortune enterprises with more than 1200 premium studies in a year, M&M is catering to multitude of clients across 8 different industrial verticals. We specialize in consulting assignments and business research across high growth markets, cutting edge technologies and newer applications. Our 850 fulltime analyst and SMEs at MarketsandMarkets are tracking global high growth markets following the "Growth Engagement Model – GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors.
M&M’s flagship competitive intelligence and market research platform, "RT" connects over 200,000 markets and entire value chains for deeper understanding of the unmet insights along with market sizing and forecasts of niche markets. The new included chapters on Methodology and Benchmarking presented with high quality analytical infographics in our reports gives complete visibility of how the numbers have been arrived and defend the accuracy of the numbers.
We at MarketsandMarkets are inspired to help our clients grow by providing apt business insight with our huge market intelligence repository.
Markets and Markets
UNIT no 802, Tower no. 7, SEZ
Magarpatta city, Hadapsar
Pune, Maharashtra 411013, India
Email: [email protected]