World Mobile Applications Market Worth US$25 Billion by 2015

According to a new market research report, ‘World Mobile Applications Market (2010 – 2015)’, published by MarketsandMarkets (www.marketsandmarkets.com), the total global mobile applications market is expected to be worth US$25.0 billion by 2015, out of which the Apple App Store will account for nearly 20.5% of the total revenues. The global market is expected to record a CAGR of 29.6% from 2010 to 2015.

Browse 35 market data tables and in-depth TOC on Mobile Applications Market.
Early buyers will receive 10% customization of reports
https://www.marketsandmarkets.com/Market-Reports/mobile-applications-228.html

Advancement of network technologies, restructuring of revenue-sharing pattern, lowering of mobile data usage cost, growing adoption of smartphones, and increase in application usability have contributed to the growth of mobile application adoption globally. Apart from this, the mobile application advertising opportunity has allowed publishers to partly (by allowing discounts) or fully subsidize (make application free) applications; this has helped increase the adoption of mobile applications. However, the surge in the number of applications has increased the risk of data theft through delivery of phishing and spyware in applications. The lack of meaningful business applications and specialized mobile applications for specific industries has restricted the growth of mobile application development. The advent of 4G and superior content delivery technologies presents an opportunity for the mobile applications market. The global mobile applications market is estimated to reach $25.0 billion in 2015 from about $6.8 billion in 2010.

The Asian region, especially, India and China have emerged as mobile applications hotspot with the continuous development of cellular markets and the increasing 3G penetrations and expenditure on consumer electronics across the region. In relatively saturated markets, such as the North America and Europe, operator’s subsidies and carrier wars has been fuelling the growth of the mobile applications market in the region.

While the economic recession adversely affected the global markets; the global Mobile applications market was one of the very few markets that did not have impact of the global meltdown. In 2008, mobile applications registered 146% growth in terms of downloads, with over 1 billion downloads compared to 450 million in 2007. In 2009 the mobile applications market again registered high growth by generating 6.4 billion downloads.

The global mobile applications device market is segmented into the submarkets for on-deck and off-deck mobile applications market. The former is the larger segment, accounting for approximately 3/4th of the global mobile applications revenues. However, the off-deck mobile applications segment is expected have a faster growth in the future owing to lowering of entry barriers and faster establishment of new independent stores. It is expected that by the end of 2015, the off-deck mobile application stores will just surpass the number of downloads from on-deck stores.

Each sub-segment of the global mobile applications market is calculated for the four geographical regions of North America, Europe, Asia, and ROW. North America is leading the market in 2009 with a 41.6% revenue share; however Asia is the largest market in terms of downloads with 36.0%. The European mobile applications market stood at $1.2 billion in 2009 which is expected to become largest market in 2015 at 8.4 billion growing at a CAGR of 33.6% during 2010 – 2015.

Market participants’ strategies vary by geography due to differing method of payments, subsidies, and levels of competition among vendors.

Scope of the report

This report analyzes the global mobile applications markets based on:

  • Types of Stores:

Off-Deck and On-Deck

  • Categories:
    • Games
    • Social Networking
    • Books
    • Entertainment
    • Business and Finance
    • Lifestyle
    • Productivity
    • Travel
    • Navigation
    • Utilities
    • Others
  • Market Participants
    • Handset/OS Manufacturers
    • Application Developers
    • Independent Vendors
    • Operators

The report also analyzes mobile applications market based on operating system; and also offers market analyses of application segments such as consumer and business mobile applications. In addition to market sizes and forecasts, the report also provides a detailed analysis of the market trends and factors influencing market growth, offering in-depth geographic analyses of the mobile applications markets in the North America, Europe, Asia, and Rest of the World (ROW). The report draws the competitive landscape of the global mobile applications market, providing an in-depth comparative analysis of the technological and marketing strategies the key players are adopting in order to gain an edge over the their competitors.

Contact our representative to sponsor this report

About Us

MarketsandMarkets (M&M) is a global market research and consulting company based in the U.S. We publish strategically analyzed market research reports and serve as a business intelligence partner to Fortune 500 companies across the world. MarketsandMarkets also provides multi-client reports, company profiles, databases, and custom research services.
M&M covers thirteen industry verticals, including advanced materials, automotive and transportation, banking and financial services, biotechnology, chemicals, consumer goods energy and power, food and beverages, industrial automation, medical devices, pharmaceuticals, semiconductor and electronics, and telecommunications and IT.

We at MarketsandMarkets are inspired to help our clients grow by providing apt business insight with our huge market intelligence repository. To know more about us and our reports, please visit our website www.marketsandmarkets.com

Contact:
Mr Rohan
7557 Rambler road,
Suite 727, Dallas, TX 75231
Tel: +1-888-600-6441
Email: [email protected]
https://www.marketsandmarkets.com

World Mobile Applications Market Size,  Share & Growth Report
Report Code
TC 1304
PR Published ON
8/9/2010
Choose License Type
BUY NOW
ADJACENT MARKETS
REQUEST BUNDLE REPORTS
  • SHARE
X
Request Customization
Speak to Analyst
Speak to Analyst
OR FACE-TO-FACE MEETING
PERSONALIZE THIS RESEARCH
  • Triangulate with your Own Data
  • Get Data as per your Format and Definition
  • Gain a Deeper Dive on a Specific Application, Geography, Customer or Competitor
  • Any level of Personalization
REQUEST A FREE CUSTOMIZATION
LET US HELP YOU!
  • What are the Known and Unknown Adjacencies Impacting the World Mobile Applications Market
  • What will your New Revenue Sources be?
  • Who will be your Top Customer; what will make them switch?
  • Defend your Market Share or Win Competitors
  • Get a Scorecard for Target Partners
CUSTOMIZED WORKSHOP REQUEST
  • Call Us
  • +1-888-600-6441 (Corporate office hours)
  • +1-888-600-6441 (US/Can toll free)
  • +44-800-368-9399 (UK office hours)
CONNECT WITH US
ABOUT TRUST ONLINE
©2024 MarketsandMarkets Research Private Ltd. All rights reserved
DMCA.com Protection Status
...

Digital Virtual Assistant - MarketsandMarkets

Home