The report "North America Plasticizers Market by Type (Phthalate, Non-Phthalate), Application (Floorings & Wall Coverings, Wires & Cables, Coated Fabrics, Consumer Goods, Films & Sheets, Others), and Country – Forecast To 2030" is projected to grow from USD 3.70 billion in 2025 and to reach USD 4.88 billion by 2030, at a Compound Annual Growth Rate (CAGR) of 5.7% during the forecast period.
Browse 215 market data Tables and 53 Figures spread through 225 Pages and in-depth TOC on "North America Plasticizers Market by Type (Phthalate, Non-Phthalate), Application (Floorings & Wall Coverings, Wires & Cables, Coated Fabrics, Consumer Goods, Films & Sheets, Others), and Country – Forecast To 2030"
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Construction, automotive, and electrical companies are increasing their demand for plasticizers for use in flexible PVC, such as flooring, wires & cables, and wall coverings. Consumption is being influenced by increasing industrial production, development of infrastructure, and growing consumer preference for lightweight and durable as well as cost-effective materials. Also, the regulatory focus on safer and environmentally-friendly plasticizers is promoting innovation and the use of high-performance and non-phthalate compounds.
The phthalate segment is estimated to account for the largest share in the North America plasticizers market during the forecast period.
Phthalate plasticizers are experiencing a new growth impetus in North America. Although some of the older phthalates are now regulated, regulation-compliant grades like DINP, DIDP, and DPHP are increasingly used in construction products as well as wire & cable and durable PVC products. These phthalates provide a superior degree of flexibility, weather stability, and long-term stability at a much lower cost than many non-phthalate substitutes. Also, solid infrastructure expenditure and higher consumption of PVC have boosted the demand for these phthalates in North America.
“The floorings & wall coverings application holds the largest share in the North America plasticizers market during the forecast period.”
The flooring & wall covering segment is one of the fastest-growing applications in the North America plasticizers market due to high construction activity and increased use of flexible PVC-based interior materials. Vinyl flooring, luxury vinyl tiles (LVT), resilient sheet flooring, and PVC wall panels contain a lot of plasticizer to ensure flexibility, durability, and aesthetic performance. The demand is further increasing due to the preference for cost-effective, easy-to-install, and low-maintenance materials in both residential and commercial spaces. Also, the trend of using moisture-resistant material to build kitchens, bathrooms, and basements is increasing consumption. With the preference for long-life, design-versatile, energy-saving materials by constructors and designers, flooring and wall coverings continue to stimulate significant demand for plasticizers in North America.
“The US is projected to be the largest market for plasticizers in North America during the forecast period.”
The US is the largest market for plasticizers in North America. The market in the country is driven by its booming construction business, growing manufacturing industry, and booming demand from the automotive, packaging, and medical sectors. The federal investment in infrastructure, i.e., transportation, utilities, and grid modernization, is also fueling the use of flexible PVC products, which heavily depend on plasticizers. Major PVC processors, compounders, and plasticizer manufacturers can also be found in the US, which form an established domestic value chain that is driving faster adoption of conventional and non-phthalate formulations. Also, increasing electric vehicle manufacturing and a robust push by regulators towards cleaner and more compliant chemistries are increasing consumption. The diverse industrial scale, innovation, and long-term end-user demand make the US the major contributor to the plasticizer market in North America.
Key Players
The key players in the North America plasticizers market include UPC Technology Corporation (Taiwan), ExxonMobil (US), Nan Ya Plastics (Taiwan), BASF (Germany), Eastman Chemical Company (US), Evonik Industries (Germany), LG Chem (South Korea), Shandong Hongxin Chemical Co., Ltd. (China), Aekyung Petrochemical (South Korea), and Shandong Qilu Plasticizers (China).
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