Leading Companies in Smart Learning Industry - IBM (US) and Adobe (US)
The smart learning is projected to grow from USD 67.1 billion in 2024 to USD 155.2 billion by 2029 at a CAGR of 18.3% during the forecast period. Smart learning solutions offer cost-effective alternatives to traditional education methods by reducing the need for physical infrastructure and resources. These solutions are also scalable, accommodating growing numbers of students without significant additional costs. This scalability is particularly beneficial for educational institutions looking to expand their reach and provide quality education to a larger audience. As industries strive to meet learning standards, the demand for smart learning solutions continues to grow, driving innovation in smart learning market.
The major vendors covered in the smart learning include IBM (US), Samsung (South Korea), Adobe (US), Anthology (US), SMART Technologies (Canada), Oracle (US), SAP (Germany), Microsoft (US), Cornerstone OnDemand (US), Pearson (UK), BenQ (Taiwan), Google (US), McGraw Hill (US), Cisco (US), Huawei (China), D2L (Canada), Ellucian (US), Alphabet (Alphabet Inc), Upside LMS, Edsys (India), echo360 (US), Knowledge Anywhere (US), Instructure (US), SkyPrep (Canada), Paradiso Solutions (US), and Latitude CG (US). These players have adopted various growth strategies, such as partnerships, business expansions, agreements, collaborations, and new product launches, to expand their smart learning presence.
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IBM is a global leader in cloud platform services and cognitive solutions. It provides services in various domains such as cloud, IT infrastructure, security, and research. The company operates in over 175 countries and caters to various industries worldwide. IBM functions through five main segments: Software, Consulting, Infrastructure, Financing, and Others. Learning solutions fall under the software segment. IBM provides infrastructure, hosting, and consulting services, including customer relationship management, business analytics optimization, outsourcing, software, and security. It develops solutions and products powered by the latest technologies, such as AI and ML, analytics, big data, and IoT. IBM also offers services to help clients transform their businesses.
In the smart learning market, IBM offers Kenexa LMS, a fully managed and cloud-hosted service that simplifies deriving value from IoT devices. It is a platform that can be a hub for organizations, platform providers, and other participants in the smart learning market space. Kenexa LMS has multiple features and offers various solutions and services to educational institutes and business applications.
Adobe is a diversified global software company with a broad product portfolio in digital media, digital marketing, and print and publishing. It caters to various industry verticals such as BFSI, retail, government, travel and hospitality, healthcare, education, manufacturing, and telecommunications. Adobe licenses its technology to hardware manufacturers, software developers, and service providers for use in its products and solutions. Its marketing cloud comprises various services, such as web experience, analytics, social media optimization, testing and targeting, and campaign management. The company delivers products through software-as-a-service (SaaS), managed services, term subscriptions, and pay-per-use models.
Adobe offers six marketing cloud solutions: analytics, social media, advertising, targeting, web and app experience management, and cross-channel campaign management. One of Adobe’s digital learning solutions is Adobe Captive LMS, a learning management system. The Adobe Learning Manager comes under the Adobe Experience Cloud products category. It enables users to engage customers, increase sales, and develop employee skills.
Related Reports:
Smart Learning Market by Offering (Hardware, Solutions (Integrated Solutions and Standalone Solutions), and Services), Learning Type (Synchronous Learning and Asynchronous Learning), End User and Region - Global Forecast to 2029
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