New Product Launches, and Mergers & Acquisitions in the Cast Polymers Market
The cast polymers market is projected to reach USD 11.97 Billion by 2022, at a CAGR of 5.7% between 2017 and 2022. Rapid industrialization in the Asia Pacific region, coupled with the increased demand for cast polymers from non-residential construction units, such as corporate offices, public toilets, malls and shopping complexes, hospitals, and schools, among others is expected to drive the growth of the cast polymers market across the globe.
The key players operational in the cast polymers market include Breton S.p.A. (Italy), Cosentino S.A. (Spain), Bradley Corporation (US), Caesarstone Ltd. (Israel), Oppein Home Group Inc. (China), The R.J. Marshall Company (US), BLANCO (Germany), Huber Engineered Materials (US), AGCO, Inc. (US), DuPont (US), Compac (Spain), and Kingkonree International Surface Industrial Co., Ltd. (China), among others.
Substantial investments have been made towards expansions, agreements, new product launches, and mergers & acquisitions in the past few years by key companies such as Cosentino S.A. (Spain), Bradley Corporation (US), Caesarstone Ltd. (Israel), The R.J. Marshall Company (US), BLANCO (Germany), and others. Cosentino S.A. (Spain) and Bradley Corporation (US) have adopted a majority of the growth strategies to strengthen their positions in the cast polymers market. Both, these companies have been mostly focusing on new product launches to expand their businesses to the untapped markets.
Cosentino S.A. has been focusing on new product launches and expansions to enhance its position in the cast polymers market. In September 2015, Cosentino S.A. added 13 new colors to its Dekton series of ultra-compact surfaces. The launch of these new products in the market has helped the company reinforce its position as the world’s largest home improvement retailer. In May 2014, Cosentino S.A. inaugurated Cosentino City in Kuala Lumpur (Malaysia). Cosentino City is a new showroom concept that has improved the visibility of the products offered by the company among architects, planners, and interior designers. This expansion strategy helped the company provide convenient architectural solutions to its potential customers. In October 2013, Cosentino S.A. launched Dekton, a new ultra-compact surface that is scratch and abrasion resistant. The company invested USD 172.0 million for the development of Dekton.
Founded in 1920 and headquartered in Menomonee Falls, Wisconsin (US), Bradley Corporation is one of the leading companies involved in the manufacturing of washfountains and shower & bath accessories, among others. The company has a diverse customer base ranging from small entities to well-established players, such as Walmart (US) and General Motors (US). The company extensively focuses on organic and inorganic growth strategies to enhance its position in the cast polymers market. In August 2013, Bradley Corporation launched HS-Series Terreon Solid Surface Undermount Basins. These basins are ideal for healthcare applications such as examination rooms, patient rooms, and nursing stations. In July 2012, Bradley Corporation established a new manufacturing plant in Germantown Business Park (US) for the development of commercial washroom products. This expansion strategy enabled the company to increase its presence in the cast polymers market.
Related Reports:
Cast Polymers Market by Type (Solid Surface, Engineered Stone, Cultured Marble), Material (Alumina Trihydrate, Calcium Carbonate, Resins, Natural Stone/Quartz), End User (Non-Residential, and Residential) and Region - Global Forecast to 2022
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