Generator Sales Market

Caterpillar (US) and Cummins (US) are the Major Players in the Generator Sales Market

The global generator sales market is estimated to be USD 22.31 in 2019 and is projected to reach USD 29.3 billion by 2024, growing at a CAGR of 5.60% from 2019 to 2024. This market growth is primarily driven by the growing demand for uninterrupted and reliable power and rapid urbanization in developing countries in Asia Pacific and the Middle East & Africa. Increased investments in IT infrastructure management and healthcare infrastructure are also expected to fuel the growth of the generator sales market during the forecast period.

Asia Pacific would continue to be the largest market for generator sales, followed by North America, until 2024. The global market is dominated by major players including Caterpillar (US), Cummins (US), Rolls-Royce (UK), Mitsubishi (Japan), Yanmar (Japan), and Kohler (US).

The growth strategies adopted by the key players in the generator sales market include new product launches, contracts & agreements, expansions & investments, mergers & acquisitions, joint ventures, and partnerships and collaborations. New product launches is the most commonly adopted strategy by market players in 2019. Industry players also adopted contracts & agreements as one of the growth strategies in 2019.

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Denka is one of the leading players in the silicon nitride market. The company manufactures silicon nitride under its electronics & innovative products business segment. Denka has its presence in APAC, North America, the Middle East & Africa, and Europe. The company’s product offering includes silicon nitride powder as well as silicon nitride substrates. Denka also adopted inorganic and organic growth strategies to maintain its position in the global silicon nitride market. In January 2019, the company has planned to make an investment for the expansion of its silicon nitride ceramic substrates manufacturing by three folds. The expansion is expected to help the company cater to the demand for silicon nitride in automotive applications. The plant is expected to be operational by 2021. In November 2018, Denka and Mitsubishi Materials Corporation (Japan) reached an agreement to jointly develop ceramic substrates that can be used in the power module for the motor drive of EVs and other eco-friendly vehicles. This would help Denka’s plan toward full-fledged mass production of ceramic substrates for EVs.

CeramTec (Germany) manufactures and distributes products such as aluminum oxide, piezo ceramics, silicate ceramics, zirconium oxide, aluminum nitride, silicon carbide, and silicon nitride. These products are used in end-use industries such as automotive, aerospace, machinery, electronics, and medical equipment. CeramTec acquires UK electro-ceramics business from Morgan Advanced Materials. Morgan Advanced Materials have business segments, namely, industrial, petrochemical, transportation, security & defense, energy, electronics, and healthcare. The companys subsidiary, Morgan Technical Ceramics, manufactures products such as alumina, aluminum nitride, diamond-like carbon, pyrolytic boron nitride, fused silica, silica zircon, silicon carbide, magnesium oxide, alumina silicates, mulita, silicon nitride, braze alloys, zirconia, and nilcra SiAlON. This acquisition by CeramTec is expected to increase the business of the company, which will serve the needs of end-use industries such as electronics, medical, and defense.

Related Reports:

Generator Sales Market by Type (Diesel, Gas), Application (Standby, Peak Shaving, Continuous), Power Rating (<100 KVA, 100-350 KVA, 350-1000-2500 KVA, 2500-5000 KVA, >5000 KVA), End-User (Residential, Commercial, Industrial)- Global Forecast to 2024

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Report Code
EP 3131
RI Published ON
5/3/2019
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