Microsoft (US) and Google (US) are leading players in MEA Cloud Computing Market
The MEA Cloud Computing Market size is expected to grow at a Compound Annual Growth Rate (CAGR) of 18.6 % during the forecast period, to reach USD 49.5 billion by 2028 from USD 21.1 billion in 2023. Businesses across MEA were increasingly adopting cloud computing to fuel their digital transformation efforts.
The major players have fulfilled various growth strategies to expand their regional presence and increase their market shares in MEA. Key players such as Microsoft, AWS, IBM, Google and Alibaba Cloud have majorly adopted several growth strategies, such as new product launches, acquisitions, and partnerships, to increase their product portfolios and grow further in the MEA Cloud Computing Market.
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Microsoft's presence in the Middle East and Africa (MEA) is characterized by a multifaceted approach aimed at transforming businesses and communities through technology. The company offers a wide range of products and services tailored to the unique needs and challenges of the MEA region. Microsoft's cloud computing platform, Azure, plays a pivotal role in supporting the region's digital transformation journey. It provides scalable, secure, and flexible cloud infrastructure and services to organizations, enabling them to leverage the power of artificial intelligence, data analytics, and Internet of Things (IoT) technologies. This is particularly valuable for MEA's burgeoning tech startups, enterprises, and government entities seeking to modernize their operations and services.
Google's presence in the Middle East and Africa (MEA) is characterized by a multifaceted approach encompassing various sectors. As a leading technology company, Google offers its core services, such as Search and YouTube, to help users access information and content. Additionally, Google Cloud plays a significant role in fostering digital transformation across businesses and organizations in the region by offering cloud infrastructure, data analytics, and AI solutions. Google has invested in infrastructure projects like the Equiano subsea cable, connecting Africa to Europe, which enhances internet connectivity and contributes to the region's economic growth. Google has also engaged in partnerships with local governments and organizations to promote innovation, support startups, and address regional challenges through technology.Google Cloud has emerged as a viable first-tier cloud vendor with strong offerings in all three cloud types: IaaS, PaaS and SaaS. Its cloud services emphasize portability and security, and Google has realigned its efforts around enterprises and industry verticals. Google chose to adopt partnerships, collaborations, and acquisitions.
Related Reports:
MEA Cloud Computing Market by Offering (Service Model (laaS, PaaS, and SaaS)), Deployment Mode (Public Cloud, Private Cloud, and Hybrid Cloud), Vertical (BFSI, Energy and Utilities, and Manufacturing) and Region - Global Forecast to 2028
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