New Product Launches were the Key Growth Strategies Adopted by the Leading Industry Players in the Paper Dyes Market Between 2013 and 2017
The paper dyes market is estimated to be USD 920.4 Million in 2017 and is projected to reach USD 1,099.3 Million by 2022, at a CAGR of 3.62% during the forecast period. This growth can be attributed to the increasing demand for paper dyes in the packaging & board and writing & printing applications. In addition, the demand for high-quality paper products in emerging economies is another significant factor contributing to the growth of the paper dyes market.
Mergers & acquisitions and New Product Launches Were The Key Growth Strategies Adopted By The Leading Industry Players Between 2013 And 2017 to strengthen their position in the paper dyes market. The strategy of acquisitions has been adopted by companies operating in the market to enhance their product portfolios.
Acquisitions was the most adopted strategy by companies in the Asia Pacific and Europe. Key players, such as BASF (Germany), Archroma (Switzerland), DyStar (Singapore), Atul Ltd. (India), Synthesia (Czech Republic), Axyntis Group (France), Vipul Organics (India), Standard Colors (US), Keystone Aniline (US), and Organic Dyes and Pigments (US) focus on expanding their customer base in various regions worldwide. These companies have adopted organic and inorganic growth strategies, such as expansions, mergers & acquisitions, and agreements to enhance their market position.
Archroma is a specialty chemicals and color company established in 2013 and headquartered in Reinach, Switzerland. The company was incorporated by acquiring paper, textile, and emulsions businesses of Clariant (Switzerland). It provides colorants and dyes for paper industries, such as sulfur dyes, basic dyes, direct dyes, and others. The company focusses on organic as well as inorganic growth strategies to maintain its leading position in the paper dyes & colorant industry.
BASF is a diversified chemical company. The company’s portfolio includes chemicals, functional & material solutions, performance products, agricultural solutions, and oil & gas, among others. It offers paper dyes through its performance products business segment. The company offers diversified products that serve a wide range of applications. Its dispersion & pigments section is capitalizing its growth by improving manufacturing efficiency and upgrading technologies. Its paper dyes products offer customers innovative and sustainable solutions that help them in advancing their formulations.
Related Reports:
Paper Dyes Market by Type (Sulphur Dyes, Direct Dyes, Basic Dyes, and Acid Dyes), Form (Powder and Liquid), Application (Packaging & Board, Coated Paper, Writing & Printing, Tissues, Decorative Laminated Paper), and Region - Global Forecast to 2022
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