Ananas Anam (UK) and DESSERTO (Mexico) are leading players in Plant-Based Leather Market
The plant-based leather market is projected to reach USD 97 million by 2027 growing at a CAGR of 7.5% from 2022 to 2027. The detrimental impact of the animal leather industry on the environment is influencing consumers to seek eco-friendly substitutes for conventional leather. One such substitute that has revolutionized sustainable fashion is plant-based leather, which gives customers a way to choose clothing that is more environmentally ethical without sacrificing quality or style. Plant-based leather is a biodegradable, cruelty-free animal leather substitute made from agro-waste using much less water and energy.
The key players in the plant-based leather market include Ananas Anam (UK), DESSERTO (Mexico), NUPELLE (Taiwan), Natural Fiber Welding, Inc. (US), and PEEL Lab (Japan). The key strategies the leading market players adopt include partnerships with various internationally acclaimed brands to maintain their leading position in the market. For instance, in April 2021, Fossils, an American watch and lifestyle company, collaborated with Mexico-based plant-based leather brand DESSERTO to create a cactus leather tote bag. In February 2022, The Alexander McQueen sub-brand MCQ used Natural latex (a mixture of rice hulls and a woodsy blend of essential oils) and Natural Fiber Welding’s MIRUM to produce a scented rice-leather biker jacket. In September 2021, DESSERTO, in collaboration with the BMW Startup Garage programme, unveiled its newest automotive-grade material, DESERTTEX.
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Ananas Anam is a B-Corporation accredited company that creates novel plant-based textiles called Pinatex. Pinatex is produced from 95% renewable pineapple leaf fibers. Ananas Anam is a burgeoning start-up with headquarters in London and operations in the Philippines and Spain. In addition to having a significant social influence on rural farming areas, the company seeks to lessen the environmental damage caused by the textile industry.
DESSERTO is a PETA-approved manufacturer of plant-based leather, invented by Mexico-based Adrián López Velarde and Marte Cázarez, in Milan, Italy, in 2019. DESSERTO is made from cactus and has attributes such as sustainability, performance, and aesthetics that are analogous to animal leather. Cactus is produced on USDA-certified organic farms in Zacatecas, Mexico. In addition to meeting the highest quality and environmental criteria, DESSERTO provides excellent performance for various applications such as apparel, fashion accessories, sports shoes, and automotive and home interiors.
Related Reports:
Plant-Based Leather Market by Product Type (Pineapple Leather, Cactus Leather, Mushroom Leather, Apple Leather), Application (Fashion (Clothing, Accessories, and Footwear, Automotive Interior, Home) and Region - Global Forecast to 2027
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