Asia Pacific Identity and Access Management (IAM) Market

The report "Asia Pacific Identity and Access Management (IAM) Market by Solution, Service, Technology [Access Management, Identity Governance & Administration (IGA), Privileged Access Management (PAM)], Type (Workforce, CIAM, B2B), Identity Type - Forecast to 2030", is projected to grow from USD 5.29 billion in 2025 to USD 9.55 billion by 2030, at a CAGR of 12.5% over the forecast period. This growth is fueled by governments in China, India, Japan, and Singapore rolling out national digital identity and e-KYC frameworks. These initiatives require robust access controls and secure identity verification across public services and the banking sector. Financial regulators, including India’s RBI and Southeast Asian central banks, are mandating biometric and risk-based authentication, driving MFA and CIAM adoption. APAC’s mobile-first consumer behavior and high smartphone penetration are increasing demand for seamless digital customer login experiences. The rapid expansion of cloud ecosystems and the rise of local data sovereignty laws are pushing enterprises to adopt modern IAM platforms. These platforms support cloud identity entitlement management (CIEM) and unified governance across borders.

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Among services, the managed IAM services segment is expected to register a higher CAGR during the forecast period.

The managed IAM services segment is expected to grow at the fastest rate in the Asia Pacific IAM market, driven by rising cloud adoption and the expansion of hybrid IT environments across enterprises in the region. There is also an increasing need for advanced access management, identity governance, and real-time threat detection. As security complexity grows, organizations are increasingly relying on external experts to deploy, monitor, and maintain IAM solutions. Managed services help enterprises reduce operational overhead and ensure continuous compliance. They also enable faster responses to identity-related threats. This trend is strong among mid-sized and large organizations in the finance, healthcare, government, and telecom sectors.

Based on type, the B2B IAM segment is expected to witness the highest CAGR during the forecast period.

In the Asia Pacific IAM market, the B2B IAM segment is projected to grow rapidly, with the highest CAGR over the forecast period. Enterprises are adopting these solutions to secure large volumes of business user identities and manage access permissions. They also enforce robust authentication for employees, partners, and vendors. Rising adoption of digital services and cloud platforms, along with stricter regulatory compliance requirements, is driving demand. The B2B IAM segment offers scalability, centralized governance, and enhanced visibility. It helps organizations across the finance, healthcare, telecom, and government sectors strengthen security and improve operational efficiency.

By country, India is projected to grow at the highest CAGR during the forecast period.

India is expected to lead growth in the Asia Pacific IAM market, supported by rapid digitalization across the banking, government, and enterprise sectors. Organizations are expanding online services, mobile banking, and cloud adoption, increasing demand for secure identity and access management. Financial institutions are strengthening access controls to mitigate fraud and comply with regulatory mandates. Public-sector digital initiatives, including e-KYC and national digital ID programs, are driving demand for centralized identity management. The growing adoption of SaaS platforms, hybrid work models, and digital customer services is further accelerating IAM adoption. As enterprises focus on security, compliance, and operational efficiency, India is emerging as a key growth market for IAM solutions in Asia Pacific.

Key Players

Microsoft (US), IBM (US), Okta (US), Oracle (US Ping Identity (US), CyberArk (US), HID Global (US), NuSummit Cybersecurity (Aujas) (India), WSO2 (US), Wipro (India), Signzy (India), miniOrange (India), RSA Security (US), Delinea (US), ManageEngine (US), One Identity (US), and Auth0 (US) are the key players and other major players in the IAM market in Asia Pacific.

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