The key players in the bottled water processing market include the players from the bottled water market and the bottled water equipment market. These key players focused on various business strategies such as new product launches, partnerships, and collaborations to enhance their presence in the bottled water processing market. Key players such as GEA (Germany), Suez (US), and DowDuPont (US), Nestlé (Switzerland), PepsiCo (US), undertook these strategies to improve their distribution network, gain a stronger foothold, and enhance their market shares. Major players in the bottled water processing market are making efforts to diversify their business in Asia Pacific, the Middle Eastern, and South American regions due to enormous growth potential in countries such as India and China for the clean water.
The companies are also focusing on offering a diverse range of bottled water equipment technologies that comply with government regulations and policies across regions. For example, in December 2018, DuPont water solutions (a part of the DuPont Safety & Construction business) opened a reverse osmosis membrane manufacturing production line at its Sadara facility in Saudi Arabia. Furthermore, In September 2018, Suez (US) launched ultrafiltration rackless membrane system—ZeeWeed 700B-RMS, in which, its inside-out UF membranes can be used for drinking water, seawater reverse osmosis pre-treatment, and tertiary treatment for water reuse.
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In September 2017, DuPont (US) merged with Dow Chemicals (US) to form a new entity, DowDuPont. The DuPont company operates through 15 segments, namely, agriculture, automotive, building & construction, electronics, energy, food & beverage, health care & medical, marine, mining, government & public sector, packaging & printing, plastics, safety & protection, water solutions, and chemicals. The water solutions segment includes ultrafiltration, reverse osmosis & nanofiltration, ion exchange resins, and electrodeionization techniques. The water solution products consist of AMBERLITE, Brackish Water 8’’, IntegraPac, Brackish Water 4’’, and Seawater 8’’. DuPont’s global presence and its intensive R&D activities in the water industry has helped the company gain a major share in the water solutions division, which, in turn, has contributed to the bottled water processing market. The broad product portfolio for water and wastewater treatment solutions is one of the major strengths for the company in the global market.
In addition, bottled water companies such as the Nestlé (Switzerland), PepsiCo (US), Coca-Cola (US), and Danone (France) are also focusing on inorganic strategies to strengthen their market share and increase their global footprints in the international and emerging markets. For example, in April 2018, Nestlé Waters (US) launched emoji-based bottled water under its Nestlé Pure Life product portfolio for children to drink more water. In addition, in February 2017, PepsiCo (US) launched a premium bottled water brand LIFEWTR, a purified water bottle that has balanced pH with electrolytes added for taste. The company also launched bottled water with abstract designs for women through its bottled water Series.
Nestlé SA (Switzerland) is one the world’s largest food & beverage companies. The company has over 2000 brands that range from global products to local products. It has a presence in 189 countries, worldwide. It offers a wide range of product and service portfolios for the consumers and their pets. It offers bottled water products such as sparkling bottled waters and spring bottled waters under its various brands, namely, Nestle Pure Life, S. Pellegrino, Vittel, Perrier, Poland Spring, and others. Nestlé Pure Life is one of its fast-growing categories in the bottled water segment. It offers food & beverage products such as coffee, prepared meals & cooking aids, infant formulas, dairy products, mineral water, pet food, confectioneries, ice cream, nutritional health products, and powdered & liquid beverages. The company is focused on increasing its investments on the advancement of its beverage product categories and is pursuing to build a strong position and growth opportunities in emerging markets, worldwide.
Bottled Water Processing Market by Technology (Disinfection, Ion exchange, Filtration, and Packaging), Equipment (Filters, Bottle washers, Blow molders, Shrink wrappers, and Others), Product Type, Packaging Material, and Region - Global Forecast to 2023
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