The global connected motorcycle market size is projected to grow from USD 55 Million in 2021 to USD 757 Million by 2027, at a CAGR of 54.7%. Factors such as increasing demand for connected motorcycles around the world, growing demand for motorcycle safety and driver assistance along with growing demand for usage-based insurance and infotainment systems in motorcycles will boost the demand for the connected motorcycle market. The upcoming regulations for rider safety in motorcycles in countries around the world will also boost the market.
The growth of the market is influenced by the rising demand for rider safety in motorcycles, huge R&D investments from major players in connected vehicle technology, government focus on providing connectivity systems in motorcycles to reduce road accidents among others. The connected motorcycle market is dominated by Major OEMs including Yamaha (Japan), Suzuki (Japan), Kawasaki (Japan), BMW (Germany), and Harley Davidson (US) and component manufacturers include Bosch (Germany) and Continental AG (Germany). Many software providers, including Starcom Systems (UK), KPIT (India), and e-Novia (Italy), work with platform providers like IBM (US) and Amazon AWS (US) and network providers like Vodafone (UK) and Verizon (US) to develop product and service offerings for the connected motorcycle ecosystem. They have initiated partnerships to develop their connected motorcycle technology and provide finished products to their respective customers for the connected motorcycle market.
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Yamaha Motor Company is the top manufacturer of connected motorcycles. The company has launched its connected motorcycle application called Connect X, which works with its motorcycles’ built-in devices. It can be connected to any smartphone and comes with features like riding history, electric lock, parking record, vehicle location, and hazard safety mode. This app is currently compatible with its FZ series of motorcycles. The company has also developed its Y-Connect app, which can show meter indicators and vehicle dashboards, provide maintenance recommendations, show fuel consumption, and locate parking locations. This device can be used with all of the company’s motorcycles that have a Yamaha-made communication control unit (CCU). In February 2021, Yamaha Motor Company launched its Y-connect app for connected motorcycles and scooters in the Philippines. Its Nmax and Aerox scooters are powered by this app for providing connected 2-wheeler mobility. Similarly, In October 2020, Yamaha Motor Company launched its special edition FZS-FI motorcycle, which comes with a Bluetooth-connected motorcycle application. The connected motorcycle parts are available by default in this vehicle, but buyers of other FZS models will have to buy them as add-ons.
Kawasaki also ranks among the top connected motorcycle manufacturers. The company has been working with top motorcycle manufacturers to develop its connected motorcycle market. It has its own connected motorcycle app called Rideology, which enhances the motorcycle riding experience by providing connected motorcycle features like location, tracking, past rides records, customization settings for upcoming rides, and fuel management, among others. The app is compatible with the following motorcycle models: Ninja H2, Verseys 1000, SE+, and other models post 2019. In October 2021, Kawasaki announced the development of a hybrid-electric motorcycle with connected mobility and AI bike assists. The motorcycle will use the company’s Rideology app along with add-on features for achieving a new level of connected mobility. Similarly, in May 2020, Kawasaki had launched its new connected motorcycle, the Z 650. It comes with a 649-cc drivetrain and liquid-cooled 4 stroke twin engines.
Suzuki Motor Corporation is also one of the top players in this market and manufactures connected motorcycles and scooters. The company launched its Suzuki Ride Connect app for its newly developed motorcycles and scooters. The new platform allows speed warning, parking location, trip sharing, and real-time info of the vehicle, among other features. Currently, it works with its scooters but will be available with motorcycles soon. It will work with the Suzuki Intelligent Ride System (SIRS) for a smarter ride on the company’s new motorcycles. SIRS provides connected motorcycle experience with slope control, ABS auto deployment, load-dependent control, cruise control, SDMs (system diagnostic modules), and linked brakes. The company’s new Hayabusa, which comes with a 4-stroke engine, electronic ignition, 20 liters fuel capacity, and 6-speed constant mesh transmission, also uses SIRS to provide a smart motorcycle experience. In September 2021, Suzuki launched its GTX 1000. The Suzuki GTX 1000 comes with a Bosch-developed mySPIN connected vehicle application, which provides features like route sharing, weather control, and navigation control, among others.
Bosch, Panasonic, Continental AG, BMW Group, Harley Davidson, Ducati, Indian Motorcycles, Zero Motorcycles, Hero MotoCorp, Starcom Systems, Autotalks, eNovia, Vodafone, Verizon, IBM, Amazon AWS, Telefonica are some of the other top companies in this market. In October 2021, Continental AG partnered with Sennheiser to develop an AI-based collision warning system for motorcycles as part of its safety division for connected motorcycles. Both companies also received the CLEPA innovation award for this development in 2021. In July 2021, Harley Davidson launched its EV LiveWire from its livewire range of motorcycles came with its H-D Connect app which uses connected motorcycle technology for enhancing the motorcycling experience. In September 2020, BMW launched its R 18 motorcycle in the global market. The motorcycle comes with connected vehicle features like route planning, navigation, route recording, and real-time vehicle data with its Motorrad Connect app. In November 2020, Bosch launched its new TFT display, which comes with an integrated split screen for use in connected motorcycles. It was hailed as the world’s first fully integrated device for use in connected motorcycles. In September 2019, Autotalks announced the launch of the first-ever deployment-ready global V2X solution which supports both DSRC and C-V2X direct communications (PC5 protocol) at the highest security level. In September 2019, Zero Motorcycles launched its first IoT-based connected motorcycle SR/F in partnership with Starcom Systems. The vehicle comes with a Helios monitoring system, developed by Zero Motorcycles and Starcom Systems. The system can monitor four main areas: bike status and alerts, charging, ride data sharing, and system upgrades and updates.
Connected Motorcycle Market by Hardware (Embedded, Tethered), Calling Service, Communication Type (V2V, V2I), Network Type (C-V2X, DSRC), End-User (Private, Commercial), Service, Motorcycle Type, Application, Propulsion & Region - Global Forecast to 2027
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