Connected Motorcycle Market
Connected Motorcycle Market by Two-wheeler Type (Motorcycle, Scooter/Moped), Hardware Type (Embedded, Integrated), Propulsion Type (ICE, Electric), Network Type (3G/4G, 5G, Other Network Types), End User (Private, Commercial), Application, and Region - Global Forecast to 2032
OVERVIEW
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
The global connected motorcycle market is projected to grow from USD 0.46 billion in 2025 to USD 3.40 billion by 2032. The connected motorcycle market is expected to register a high CAGR of 33.1%. The market has been influenced by three main factors: mandatory regulations such as eCall and cybersecurity standards, growing rider expectations of increased rider safety, and the rise of electric motorcycles. Though premium brands like BMW and Ducati are spearheading advanced technologies like radar-assisted rider aids and over-the-air (OTA) updates, Asian brands like Honda and Ather are making entry-level connectivity, such as emergency call services, mainstream. The increasing electrification of motorcycles also drives the trend by making connectivity critical for battery health and intelligent charging. Asia Pacific dominates the market, and China and India spearhead mass adoption. Europe, on the other hand, is building the body of regulation. By 2032, motorcycles are likely to outrank scooters in connectivity and become a lab for advanced features, which will find their way into entry-level two-wheelers eventually. For OEMs and industry players, the change suggests a transformation from a hardware business to a subscription-based business in the coming years. It also shows a shift towards services like predictive maintenance and usage-based insurance. In the coming years, connected motorcycles are expected to become an integral part of the future mobility infrastructure.
KEY TAKEAWAYS
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BY TWO-WHEELER TYPEConnected scooters/mopeds lead over motorcycles in urban-centric high-volume markets like India and China. Brands like NIU, Ather, Ola Electric, and Hero MotoCorp include connectivity features (navigation, diagnostics, anti-theft) as standard, serving both commuters and delivery needs. Government support for electrification, low-cost telematics, and safety regulations have made connected features common in scooters, while motorcycles mostly offer them in premium or mid-range models.
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BY HARDWAREEmbedded connectivity in two-wheelers is growing faster than integrated type connectivity, with Asia Pacific leading this trend. OEMs favor embedded connectivity as it secures control over data, supports recurring revenue architectures, and meets stricter safety and telematics regulations. The Asia Pacific region's rapid adoption is driven by high two-wheeler density, growing demand for delivery fleets, and a strong government push for electrification. Embedded systems also offer greater reliability in harsh traffic and weather conditions, giving them an edge over integrated connectivity types.
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BY PROPULSIONElectric two-wheelers are gaining faster traction as they integrate a wider range of features like charging management, ride data, and real-time analytics, unlike ICE models, where features scale mainly with engine size. The fastest growth is expected in electric two-wheelers with motor power above >3 kW. In ICE two-wheelers, engine capacity above 150–200 cc is growing at a rapid pace with the OEMs' inclination towards premium and performance offerings to the riders who demand advanced safety, diagnostics, and smart connectivity solutions.
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BY NETWORK TYPE3G/4G network type currently holds the highest market demand as 5G networks are still limited in availability, particularly in emerging markets. Asia Pacific is witnessing the fastest growth due to rising two-wheeler adoption and expanding network coverage. Services supported by 3G/4G include navigation, telematics, infotainment, and basic V2X connectivity.
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BY END USERThe private end user dominates the connected motorcycle market as rising two-wheeler ownership and demand for rider safety, infotainment, and navigation features drive adoption. However, the commercial segment holds strong growth potential, particularly in logistics, delivery, and ride-hailing services, where fleet operators increasingly require real-time tracking, route optimization, and predictive maintenance solutions.
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BY APPLICATIONAmong the application categories, navigation and infotainment & communication services lead the connected motorcycle market, as riders increasingly rely on real-time traffic updates, route optimization, and seamless smartphone integration to enhance their riding experience. Asia Pacific remains the dominant region, supported by the region’s high two-wheeler ownership, rapid adoption of digital services, and ongoing investments in connected mobility infrastructure.
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BY REGIONThe Asia Pacific region has the largest connected motorcycle market because the region combines three reinforcing factors: a large two-wheeler user base, rapid smartphone penetration, and a government electrification push. Within the Asia Pacific region, motorcycles account for the largest share of connected two-wheelers. Although electrification is gaining momentum, ICE two-wheelers still command the highest volumes in the region. ICE models remain price-competitive and offer a longer range for intercity travel, so OEMs prioritize adding connectivity to their best-selling ICE platforms.
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COMPETITIVE LANDSCAPEThe connected motorcycle market is dominated by OEMs, such as Yamaha (Japan), Suzuki (Japan), Kawasaki (Japan), BMW (Germany), and Harley Davidson (US), and hardware manufacturers, such as Bosch (Germany) and Continental AG (Germany). Many software providers, including Starcom Systems (UK), KPIT (India), and e-Novia (Italy), work with platform providers like IBM (US) and Amazon AWS (US) and network providers like Vodafone (UK) and Verizon (US) to develop the connected motorcycle ecosystem. These companies adopted various strategies, such as product developments and deals, to gain traction in the connected motorcycle market.
The connected motorcycle market is set to grow rapidly due to decreasing sensor costs, improving network connectivity, and stricter safety rules. These factors are pushing motorcycle and scooter/moped OEMs to add smart connected features like GPS tracking, crash alerts, and navigation.
TRENDS & DISRUPTIONS IMPACTING CUSTOMERS' CUSTOMERS
The connected motorcycle market is at an inflection point. Top players in the industry are diversifying their energy strategy, making technology collaborations, and investing in next-generation concepts, examples being Yamaha EV collaborations and Harley Davidson’s new world EV portfolio. The main risks in the industry are supply-chain bottlenecks (because of trade tariff wars and geopolitical tensions), policy changes (emission norms and support by way of subsidies), and competition in the industry by players. A new mobility age is being shaped by electric vehicle growth and rising digital technology propositions.
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
MARKET DYNAMICS
Level
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Demand for safety and security features in motorcycles
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Growth in two-wheeler industry
Level
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Absence of connected standards and uniform platform
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Lack of IoT enabled infrastructure
Level
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Adoption of CAN & Ethernet-based architecture
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Real-time cloud integration for fleets
Level
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Cybersecurity vulnerabilities
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Software maintenance & OTA challenges
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
Driver: Demand for safety and security features in motorcycles
OEMs are intensifying investment and deployment of connected motorcycle technology because it can mitigate the rider-error accidents that dominate accident statistics globally. New global standards like UNECE WP.29 for vehicle cybersecurity, ISO/SAE 21434 for cyber-risk management, and ISO 26262 for functional safety ensure fail-safe vehicle electronics. Always-online features, including eCall, geofencing, anti-theft tracking, and rider monitoring, shorten emergency response times and reduce insurance claims, turning safety technology from an optional extra into both a compliance requirement and a recurring revenue opportunity.
Restraint: Absence of connected standards and uniform platform
There is no consensus yet for common global standards for connected motorcycles, particularly for vehicle-to-vehicle (V2V) and vehicle-to-infrastructure (V2I) communication. Therefore, inconsistent standards make it difficult for industry participants to cooperate and develop products across several regions. Initiatives such as the Connected Motorcycle Consortium’s CMC 3.0 attempt to formulate common standards for connected motorcycles, but at a slower pace.
Opportunity: Adoption of CAN & Ethernet-based architecture
OEMs are starting to swap the old technology for a mix of CAN and Ethernet links. This shift of OEMs toward CAN is happening due to their ability to carry fast safety signals related to the throttle and ABS. At the same time, the Ethernet wire moves heavy data related to maps, camera video, and over-the-air updates. These CAN and Ethernet adoptions, therefore, reduce cable weight, leave room for more sensors, and meet new cybersecurity rules that need a secure, high-speed gateway. With electric scooters now adding battery analytics and cloud services by default, a CAN-plus-Ethernet backbone also gives OEMs the bandwidth to add new features later.
Challenge: Cybersecurity vulnerabilities
Smartphone-vehicle integration threatens data security and privacy. Since every connected motorcycle serves as an IoT device, the threat from hacking and unauthorized data access increases, as hackers zero in on vulnerabilities in telematics, mobile applications, and wireless communication. Due to increased cybersecurity threats and data protection regulations, like GDPR in Europe, OEMs clearly inform riders how their information is collected, used, and saved. Additionally, they provide their users with clear 'opt-out' or 'restrict data sharing' options. As the connected motorcycle market is being shaped for the future, it will be imperative to fortify the cybersecurity infrastructure to ensure the security of users and the entire ecosystem.
Connected Motorcycle Market: COMMERCIAL USE CASES ACROSS INDUSTRIES
| COMPANY | USE CASE DESCRIPTION | BENEFITS |
|---|---|---|
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Honda RoadSync platform added phone integration, turn-by-turn navigation, voice control, and crash alerts to scooters and big bikes. | Safer rides, easier navigation, and new subscription revenue for Honda |
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Yamaha Y-Connect linked the rider’s phone to the scooter/bike for call/SMS alerts, fuel-consumption logs, GPS tracking, and remote diagnostics. | Better user experience, theft protection, and lower service costs |
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Hero eXperience Link (eSIM) enabled geo-fencing, live vehicle health, ride analytics, and SOS messaging on premium models. | Higher vehicle security and data-driven after-sales services |
Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.
MARKET ECOSYSTEM
The connected motorcycle market ecosystem analysis highlights various players in the connected motorcycle ecosystem. These players include OEMs, hardware providers, software providers, service platform providers, and network providers. The key companies within the ecosystem include leading OEMs like Honda Motor Company (Japan), Kawasaki (Japan), Harley-Davidson (US), and Suzuki Motor Corporation.
Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.
MARKET SEGMENTS
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
Connected Motorcycle Market, By Two-Wheeler Type
By two-wheeler type, the motorcycle segment is projected to achieve significant growth by 2032. The motorcycles with engine capacity more than 150cc mostly drive connected-motorcycle growth because they balance price and technology feature offerings. Asia Pacific leads adoption of connected two-wheeler features due to high two-wheeler user base and regulators push to improve rad safety.
Connected Motorcycle Market, By Hardware Type
Embedded connectivity is leading in the connected motorcycle market over integrated connectivity because safety and battery-management rules demand an always-online link for eCall, diagnostics, and over-the-air updates. This always-online connectivity can be conveniently provided through embedded hardware. Asia Pacific dominates the deployment of embedded connectivity as the region already owns most of the world’s two-wheelers, and governments are weaving connectivity into road safety and electrification mandates.
Connected Motorcycle Market, By Propulsion Type
Electric two-wheelers are expanding at a faster rate than their ICE counterparts due to three public-policy and technology forces: 1) Clean-mobility mandates and subsidies that are lowering effective prices and shifting demand away from ICE models. 2) Lithium-ion pack costs have fallen sharply, extending real-world range and reducing the total cost of ownership. 3) The digital architecture of battery-electric powertrains eases integration of connected services like real-time battery health, remote diagnostics, and charge-station mapping, which are already standard on many scooters/mopeds used for urban logistics and commuter trips.
REGION
Asia Pacific is set to be the largest regional connected motorcycle market during the forecast period
Asia Pacific is projected to lead the connected two-wheeler market asit houses the largest user base. Even moderate connectivity penetration, therefore, translates into the highest absolute volumes. Within Asia Pacific, motorcycles lead in connectivity penetration. Motorcycles with engine capacity more than 125cc dominate sales. ICE two-wheelers still hold the largest connected market share because they remain cheaper upfront, refuel in minutes for urban commutes, and are supported by a well-established aftermarket ecosystem; hence, OEMs are adding telematics to their best-selling ICE platforms first.
Connected Motorcycle Market: COMPANY EVALUATION MATRIX
In the electric two-wheeler market matrix, Honda Motor Company (Star) stands out with its strong global presence and proven leadership in mobility solutions, driving adoption of electric motorcycles and scooters through continuous innovation and large-scale production capabilities. The company leverages its extensive R&D strength and established dealer networks to bring reliable, efficient, and connected EV models to diverse markets worldwide. Ola Electric (Emerging Player) is rapidly building momentum by targeting urban mobility needs with affordable, smart, and digitally integrated scooters. The company demonstrates strong potential through its aggressive focus on battery technology, charging infrastructure, and innovative design tailored for the next generation of riders, positioning itself as a key challenger in the evolving EV landscape.
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
KEY MARKET PLAYERS
MARKET SCOPE
| REPORT METRIC | DETAILS |
|---|---|
| Market Size, 2025 (Value) | USD 0.46 Bn |
| Market Forecast, 2032 (Value) | USD 3.40 Bn |
| Growth Rate | CAGR of 33.1% from 2025 to 2030 |
| Years Considered | 2021–2032 |
| Base Year | 2024 |
| Forecast Period | 2025–2032 |
| Units Considered | Value (USD Million/Billion), Volume (Units) |
| Report Coverage | Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
| Segments Covered |
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| Regional Scope | North America, Asia Pacific, Europe |
WHAT IS IN IT FOR YOU: Connected Motorcycle Market REPORT CONTENT GUIDE
DELIVERED CUSTOMIZATIONS
We have successfully delivered the following deep-dive customizations:
| CLIENT REQUEST | CUSTOMIZATION DELIVERED | VALUE ADDS |
|---|---|---|
| European Motorcycle OEM | Benchmarking of connected motorcycle features (V2X, eCall, ADAS, infotainment) across key competitors | Identified feature adoption gaps versus rivals to shape product roadmap |
| Battery & Charging Infrastructure Provider | Mapping of connected motorcycle adoption by EV and hybrid two-wheelers | Highlighted demand for hotspots for charging infrastructure deployment |
| Asia Pacific Ride-Sharing & Mobility Provider | Evaluation of IoT-based fleet monitoring and predictive maintenance tools | Uncovered new B2B revenue models around data monetization |
RECENT DEVELOPMENTS
- May 2025 : Yamaha Motor Company is preparing to debut its first India-focused electric scooter, co-developed with Bengaluru-based startup River. Codenamed RY01, the scooter will enter production between July and September 2025.
- May 2025 : MotoGP and Harley-Davidson will launch a global support series in 2026, featuring 12 races across six events in Europe and North America, with riders competing on Harley baggers. The tie-up would expand Harley’s racing footprint beyond the US while supporting MotoGP’s push to grow its presence in the American market.
- July 2025 : Ituran Location and Control Ltd., a global leader in vehicle telematics, through its Brazilian subsidiary, and BMW Motorrad Brasil, a leader in premium motorcycle sales in Brazil, launched a strategic partnership to offer telematics services to BMW’s customers, offering rider safety, security, and connectivity in Brazil.
- February 2025 : Bosch and EMotorad signed a memorandum of understanding to jointly explore the micro mobility segment to enhance connectivity, sustainability, and performance in eBikes.
- November 2024 : Kawasaki and Cerence partnered to provide engaging experience to Kawasaki riders using the Cerence two-wheeler platform. New features will include access to navigation, vehicle controls, and cloud applications through an AI-powered voice assistant.
Table of Contents
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Methodology
The research study uses extensive secondary sources, such as company annual reports/presentations, industry association publications, magazine articles, directories, technical handbooks, World Economic Outlook, trade websites, technical articles, and databases, to identify and collect information on the connected motorcycle market. Primary sources, such as experts from related industries, OEMs, and suppliers, were interviewed to obtain and verify critical information and assess the growth prospects and market estimations.
Secondary Research
Secondary sources for this research study included corporate filings, such as annual reports, investor presentations, and financial statements; trade, business, professional associations, and government regulatory guidelines on vehicle connectivity and cybersecurity (UNECE, NHTSA); whitepapers and autonomous vehicles and ADAS-related journals; certified publications; articles by recognized authors; directories; and databases. Secondary data has been collected and analyzed to determine the overall market size, further validated by primary research.
Primary Research
After understanding the connected motorcycle market scenario through secondary research, extensive primary research was conducted. Primary interviews were conducted with market experts from the demand and supply sides across North America, Europe, and Asia Pacific. Approximately 20% of interviews were conducted from the demand side, while 80% of primary interviews were conducted from the supply side. The primary data was collected through questionnaires, emails, and telephone interviews.
In the canvassing of primaries, various departments within organizations, such as sales and operations, were covered to provide a holistic viewpoint in this report. Primary sources from the supply side included various industry experts, such as CXOs, vice presidents, directors from business development, marketing, product development/innovation teams, and related key executives from various key companies. Various system integrators, industry associations, independent consultants/industry veterans, and key opinion leaders were also interviewed.
Note: Others include Sales, Managers, and Product Managers.
Market Size Estimation
Market Size Estimation Methodology- Top-down approach
A top-down approach was utilized to estimate and confirm the size of the market for connected motorcycles from the revenue side. The connected motorcycle market was first estimated and then segmented by propulsion type (ICE and electric), based on the scope and range of available connected services. The services were identified using the model mapping function and confirmed using the primary interviews conducted among industry players. After the segmentation by propulsion was finalized, the market for connected motorcycles was further divided by region (Asia Pacific, Europe, and North America) to consider regional differences based on the level of adoption, regulatory support, and OEM plans.
Each regional market was subsequently broken down by the type of connected services offered. These services include safety and security, navigation, vehicle health and diagnostics, infotainment and communication, and other services. The revenue contribution of each service type was then mapped for the OEMs who offer services in annual packages, enabling a granular view of the connected motorcycle ecosystem. The summation of regional-level markets provided the total global connected motorcycle market size in terms of value.
Market Size Estimation Methodology-Bottom-up approach
The bottom-up approach was used to calculate and authenticate the connected motorcycle market size by units. The market size, by country, was obtained by overlaying the annual two-wheeler sales (motorcycles and scooters) categorized by propulsion (ICE and electric) type. The base was historical sales data (2021-2024) at the country level. A forecast for every segment was then formulated by using different micro and macro indicators, including past growth trends, country-wise GDP, government regulations on safety, connectivity features adopted by users, and OEM offerings within the associated motorcycle market. This guaranteed that the market outlook was on par with industry-specific drivers and policy mandates.
The penetration of connected motorcycles in each country was then identified separately for ICE and electric two-wheelers, motorcycles, and scooters. The share of connected motorcycles was applied to the corresponding country-level two-wheeler volume, thereby deriving the connected motorcycle market size for each propulsion type and vehicle category.
The market size at the regional level was obtained by aggregating the country-level connected motorcycle market figures. Subsequently, the global connected motorcycle market was estimated by summing up the regional data. This provided the connected motorcycle market outlook by propulsion type (ICE and electric) and vehicle type (motorcycle and scooter).
Connected Motorcycle Market : Top-Down and Bottom-Up Approach
Data Triangulation
After arriving at the overall size of the global market through the methodology mentioned above, this market was split into several segments and subsegments. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process and arrive at the exact market value data for key segments and sub-segments, wherever applicable. The extrapolated market data was triangulated by studying various macro indicators and regional trends from the demand and supply-side participants.
Market Definition
A connected motorcycle (comprising motorcycles, scooters, and mopeds) is an intelligent vehicle that deploys information and communication technologies to network the rider, the vehicle, and the environment. It facilitates real-time safety notifications, routing information, diagnostics, infotainment, and communication with smartphones, other vehicles, and the road infrastructure.
Stakeholders
- Automobile Original Equipment Manufacturers (OEMs)
- Automotive Component Manufacturers
- Governments, Financial Institutions, and Investment Communities
- Hardware Suppliers
- Software Suppliers
- Network Providers
- Service Platform Providers
- Startups & New Entrants
- Research Institutes & Organizations
- Technology Standards Organizations, Forums, Alliances, and Associations
- Vehicle Safety Regulatory Bodies
Report Objectives
- To analyze and forecast the connected motorcycle market in terms of value (USD Million) from 2025 to 2032
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To analyze the connected motorcycle market based on the following categorizations:
- By Two-wheeler Type (Motorcycle and Scooter/Moped)
- By Hardware Type (Embedded and Integrated)
- By Propulsion Type (ICE and Electric)
- By Network Type (3G/4G, 5G, and Other Network Types)
- By End User (Private and Commercial)
- By Application (Safety & Security, Navigation, Vehicle Health & Diagnostics, Infotainment & Communication, and Other Applications)
- By Region (North America, Europe, and Asia Pacific)
- To identify and analyze key drivers, challenges, restraints, and opportunities influencing market growth
- To strategically analyze the market for individual growth trends, prospects, and contributions to the total market
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To study the following with respect to the market:
- Investment & Funding Scenario
- Supply Chain Analysis
- Ecosystem Analysis
- Technology Analysis
- Case Study Analysis
- Patent Analysis
- Regulatory Landscape
- Key Stakeholders & Buying Criteria
- Key Conferences & Events
- To strategically profile the key players and comprehensively analyze their market share and core competencies
- To analyze the impact of AI on the market
- To track and analyze competitive developments, such as deals, product launches/developments, expansions, and other activities undertaken by the key industry participants
Available Customizations
With the given market data, MarketsandMarkets offers customizations in accordance with the company’s specific needs. The following customization options are available:
- Additional Company Profiles (Up to 10)
- Connected Technology Penetration By Propulsion Type (ICE, Electric)
Key Questions Addressed by the Report
What is the current size of the connected motorcycle market?
The connected motorcycle market is projected to grow from USD 0.46 billion in 2025 to USD 3.40 billion by 2032 at a CAGR of 33.1%.
Who are the key players in the connected motorcycle market?
Given below are the key players in the connected motorcycle market:
OEMs: Honda, Yamaha, BMW Motorrad, Ducati, KTM, Harley Davidson/LiveWire, Triumph, Hero MotoCorp, Bajaj Auto, TVS, CFMOTO, NIU, Ultraviolette, Zero Motorcycles, Ather Energy, and Ola Electric
Technology Partners: Bosch, Continental, Denso, Marelli, Harman, Panasonic, Qualcomm, MediaTek, and NXP
What are the key restraints limiting adoption?
Given below are the key restraints impacting market growth:
Lack of uniform connectivity standards and platforms across OEMs, leading to integration friction and higher cost
Patchy IoT infrastructure in smaller cities
Which segment, by hardware type, is projected to account for a significant share during the forecast period?
The integrated segment is projected to account for a significant share during the forecast period. This growth is due to its low cost and easy rollout.
Which segment, by two-wheeler type, is projected to achieve significant growth during the forecast period?
The motorcycle segment is projected to grow significantly during the forecast period. This growth is led by the adoption of motorcycles equipped with 125–300 cc and > 300 cc engines and radar-based ARAS, emergency e-call, and subscription features.
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Bruce
Jul, 2022
Connected Motorcycle Market stating the market size for Hardware, Network Type, Communication Type, End-User, Service, Motorcycle Type, Propulsion, Application, and Calling Service at the regional and country levels. The market focuses on both types of propulsion, namely ICE and electric. Following are pointers to get hold of the market scenario: * Market Estimates, CAGRs, and Forecasts. * Rising demand in the Emerging Markets. * Opportunity analysis in the market for key stakeholders by identification of high growth segments. * Trend analysis and study of drivers and restraints that will affect the global landscape. * Key playing fields and burning issues in the sector. * Market share, contracts & developments, strategies, and product innovations of key companies/players. * Competition mapping.