The digital printing market size is expected to grow from USD 24.8 billion in 2021 to USD 34.3 billion by 2026, at a CAGR of 6.7% during the forecast period. Developments in packaging and textile industries and reduction in per unit cost of printing with digital printers are some of the major factors driving the growth of the digital printing market. Moreover, the growing demand for sustainable printing is also expected to drive the market growth.
Hewlett-Packard Development Company, L.P. (US), Canon, Inc. (Japan), Ricoh Company, Ltd. (Japan), Mimaki Engineering Co., Ltd. (Japan) and Roland DG Corporation (Japan) are some of the key players in the global digital printing market. These companies extensively focus on enhancing their product portfolios and increasing market share through organic and inorganic strategies such as product launches, collaborations, acquisitions, and divestments. Market players adopted product launches as their key business strategy to strengthen their position in the global digital printing market.
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HEWLETT-PACKARD DEVELOPMENT COMPANY, L.P. (US): HP is a leading provider of personal computing and other access devices, imaging and printing products, and related technologies, solutions, and services. HP provides printers, scanners, digital cameras, calculators, personal digital assistants (PDA), servers, workstation computers, and computers for home and small businesses. The company has a large end-user base, that consists of sectors such as government, healthcare, education, and consumer electronics. HP focuses extensively on product launches, collaborations and partnerships to maintain its position as a global leader in the digital printing. Moreover, the company has a strong presence in the US, followed by APAC and other regions.
Canon (Japan): Canon is a global leader in manufacturing electronic peripherals, printers, cameras, and photocopying machines. The company offers a diverse range of high-performance, high-image-quality industrial equipment, starting from production printing systems to semiconductor lithography equipment and next-generation nanoimprint lithography systems. Canon focuses on collaboration with various group companies and alliance partners to deliver optimal solutions specifically developed to match customers’ business operations. The company mainly uses inorganic growth strategies such as collaborations and partnerships to strengthen its position in the global market. Moreover, the company has a strong presence in APAC followed by Europe and North America.
Digital Printing Market by Ink (UV-cured, Aqueous, Solvent, Latex, and Dye Sublimation), Printheads (Inkjet and Laser), Substrate (Plastic Film or Foil, Release Liner, Glass, Textile, Paper, Ceramic), and Geography - Global Forecast to 2026
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