Top Edtech and Smart Classrooms Companies

MarketsandMarkets: The edtech and smart classrooms market is projected to grow from USD 197.3 billion in 2025 to USD 353.1 billion by 2030 at a CAGR of 12.3% during the forecast period.

The market’s growth is primarily driven by the rapid digital transformation of education systems worldwide, where schools, universities, and training institutes are increasingly adopting Learning Management Systems (LMS), digital content platforms, and smart classroom tools to enable hybrid and blended learning environments. This transformation is being further accelerated by government initiatives and funding programs aimed at strengthening digital infrastructure in education.

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Various globally established players such as Cisco (US), Google (US), Microsoft (US), IBM (US), and Pearson (UK) lead the edtech and smart classrooms market. These players have adopted various growth strategies, such as partnerships, agreements, collaborations, product launches/enhancements, and acquisitions, to expand their footprint in the edtech and smart classrooms market.

In June 2025, Google Cloud and Pearson announced a strategic, multi-year partnership to leverage Google’s advanced AI models, including Gemini and LearnLM, to transform education. The partnership will focus on developing AI-powered products that personalize learning for K-12 students and provide educators with valuable insights to improve educational outcomes.

Pearson

Pearson is a global learning company that provides a wide range of educational content, assessments, and services. Its core business has evolved from traditional publishing into a digital-first model focused on lifelong learning and skills development. The company offers a diverse portfolio that includes pre-K to 12 courseware, higher education resources, professional certification programs (like the GED and PTE), and a suite of digital learning platforms. Pearson's strategy is centered on leveraging technology, including AI and data analytics, to create personalized learning experiences and improve educational outcomes for learners worldwide.

Cisco

Cisco is a multinational technology conglomerate that designs and sells networking hardware, software, telecommunications equipment, and other technology services. The company's business model is focused on providing the essential networking, security, and collaboration hardware and software (like Webex) that enable smart, connected classrooms for both K-12 and higher education institutions. Cisco forms the backbone of connected learning environments with its secure networking solutions, Wi-Fi, and cybersecurity products. The company's Webex for Education suite offers a range of tools, including video conferencing and digital whiteboarding, to facilitate hybrid and distance learning. By supplying this foundational technology, Cisco enables schools and universities to build safe, scalable, and interconnected smart classrooms that support modern educational methods.

Market Ranking

The market is competitive, with five main players collectively holding 30–35% of the total market share. Leading players such as Google, Microsoft, Pearson, Cisco, IBM, and Anthology dominate the market by providing foundational technology, content, and integrated solutions. Google and Microsoft are key providers of cloud-based platforms and collaboration suites, competing to be the operating system for educational institutions. Pearson and Anthology are major forces in content and platform delivery, with Pearson providing a vast array of courseware and assessments, and Anthology serving as a leading provider of learning management systems, particularly for higher education. Meanwhile, Cisco and IBM are crucial technology enablers, with Cisco building the secure networking and collaboration infrastructure, and IBM leveraging its AI and data analytics to personalize learning.

These players continue to invest heavily in AI, machine learning, and data-driven solutions to meet the demand for personalized learning, seamless integration, and improved educational outcomes. As competition to provide comprehensive solutions intensifies, the market is expected to see increased partnerships and technology integrations.

Related Reports:

Edtech and Smart Classrooms Market by Solution (Projection & Display Systems, Adaptive & Personalized Learning, Assessment & Grading Tools, AR & VR & Simulations), End User (K-12, Higher Education, Vocational Training Centers) - Global Forecast to 2030

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