Top Electric Vehicle Tires Companies

The global electric vehicle tires market is projected to grow from USD 11.21 billion in 2025 to USD 27.63 billion by 2032, at a CAGR of 13.6%. Factors such as the increasing sales of electric passenger cars amid the growing concerns about carbon emissions are expected to increase the demand for electric vehicle tires. Also, the increasing support from governments for the electrification of vehicles is projected to support the revenue growth of electric vehicle tires during the forecast period.

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The electric vehicle tires market is dominated by global players, such as Michelin (France), Bridgestone Corporation (Japan), The Goodyear Tire & Rubber Corporation (US), Continental AG (Germany), Pirelli & C. SpA (Italy), and Sumitomo Rubber Industries, Ltd. (Japan), among others. These companies have adopted product development strategies, expansion, partnerships & collaborations, and mergers & acquisitions to gain traction in the market.

Michelin (France)

Michelin is a leading company specializing in tire technology and delivering high-quality products and services. Founded in 1889 and headquartered in Ferrand, France, the company produces tires for automobiles, heavy equipment, motorcycles, bicycles, aircraft, and space shuttles.

Michelin has a strong geographical presence in 175 countries. It operates through  83 tire production plants and 45 polymer composite solution production plants as of 2024. The company has a broad product portfolio that caters to several industries, including passenger cars, fleet solutions, etc. With the increased demand for technologically advanced products, such as smart tires with sensors or other electronic components attached, the strategic investment in developing new technologies by mainstreaming R&D expenses in this direction would help the company expand its customer base. Additionally, the company has a dealership network with Euromaster in Europe, TBC in North America, and TyrePlus franchises/brand partnerships for car tires in Asia, the Middle East, Russia, Australia, and Mexico.

The company has opted for various strategies, such as partnerships and product launches, to gain a foothold in the market. For instance, in February, Michelin launched the e. Primacy All-Season tire, designed for EVs, hybrids, and ICE vehicles. The tire is up to 25% more efficient than competitors, extends EV range by up to 32 km (20 miles), and lasts up to 21,000 km (13,000 miles) longer than competitors. Its features include GreenPower Compound for low energy consumption, Cushion Guard for comfort, and Piano Acoustic Technology for noise reduction.

In February 2025, Hyundai and Michelin extended their R&D partnership to develop next-generation tires optimized for premium EVs, focusing on eco-design, renewable and recycled materials, tire performance for heavier EVs, and real-time tire monitoring systems. This follows earlier collaborations of the company on exclusive tires for the Hyundai Ioniq 5 and Genesis models.

In January 2025, Michelin and Beontag expanded their partnership to integrate RFID technology into millions of new commercial and passenger tires over the next two years. The RFID-enabled tires will provide full lifecycle traceability, support for predictive maintenance, and compliance with new sustainability regulations.

Bridgestone Corporation (Japan)

Bridgestone Corporation focuses on enhancing its business by implementing multiple strategies to increase its brand awareness and setting up channel partners for sales and distribution. It offers many tires for passenger cars, trucks, buses, aircraft, construction equipment, and motorcycles, and produces tire-related products such as wheels, tubes, and accessories. It also offers various types of tires catering to various industries. The company has a strong electric tire portfolio for passenger cars and commercial vehicles. For instance, the Turanza EV 6i tire was launched in 2024 as its first touring tire for electric vehicles, providing minimum road noise and better traction on wet surfaces. Another significant advantage is Bridgestone’s strong and growing portfolio of OEM partnerships. The company supplies tires to major global electric vehicle manufacturers, such as Mercedes-Benz (Germany), BMW (Germany), Porsche (Germany), and Maserati (Italy), often providing custom tire solutions tailored to specific EV models. These factory-fit agreements increase brand visibility and create downstream opportunities in the replacement and aftermarket segment.

The company focuses on developments, including product launches and expansions. For instance, in May 2025, Bridgestone developed bespoke 20” Potenza Sport ENLITEN tires for Maserati’s first all-electric SUV, the Grecale Folgore. Designed for top performance in dry and wet conditions, the custom tires enhance handling and driving control. This marks another milestone in Bridgestone’s ongoing partnership with Maserati following its earlier collaborations. In April 2025, Bridgestone Corporation announced the launch of Turanza 6, developed with ENLITEN technology for reduced weight and rolling resistance, which was selected as the original equipment tire for the NEW MG S5 EV launched in Thailand. The tire is designed to enhance energy efficiency, road grip (especially wet surfaces), and ride comfort for EVs and is UN R117-04 certified. In February 2025, Bridgestone Corporation was selected by Porsche to supply custom-engineered Potenza Sport ultra-high-performance tires for the new Macan Electric and Panamera models. The latest Panamera model can also be equipped with tailor-made Blizzak LM005 winter tires, marking Bridgestone’s first winter OE fitment for Porsche. This collaboration reinforced Bridgestone’s role in premium, EV-compatible tire development.

The goodyear tire & Rubber company (US)

The Goodyear Tire & Rubber Company is a leading manufacturer and distributor of tires. The company has considerable experience in manufacturing rubber-related chemicals for various applications. It manufactures a broad range of rubber tires for automotive, heavy trucks, airplanes, motorbikes, earthmoving and mining equipment, and various other applications. The company’s tires are used for original equipment (OE) and replacement applications across the globe.

The Goodyear Tire & Rubber Company has a broad global reach, with operations in Asia Pacific, Europe, the Middle East & Africa, and the Americas. Goodyear has the supply chain resilience and production flexibility needed to support rising electric vehicle tire demand across OEM and aftermarket channels. This robust infrastructure allows the company to rapidly scale its EV-specific products and ensure distribution to a broad customer base, including fleets, ride-sharing platforms, and end consumers. The company has also invested heavily in new product development. Another core strength is Goodyear’s focused investment in electric mobility tire technology.

The strategies adopted by the company include product launches and investments. In November 2024, Goodyear Tire & Rubber Company unveiled the ElectricDrive Sustainable-Material (EDS) tire at the China International Import Expo (CIIE), featuring ISCC-certified sustainable materials, such as recycled polyester and carbon black. The EDS tire, designed for EVs, offers exceptional wet braking, reduced noise, lower rolling resistance, and long lifespan. In August 2024, The Goodyear Tire & Rubber Company announced an investment of USD 500 million to expand and modernize its Ontario plant for EV and all-terrain tire production.

Continental AG (germany)

Continental AG is a leading German automotive manufacturing company. The company develops pioneering technologies and services for sustainable and connected mobility of goods and people. The company manufactures automotive components such as tires, brake systems, interior electronics, automotive safety, powertrain and chassis components, and tachographs. It makes tires for small, medium, and full-size vehicles, SUVs, and light trucks.

Continental AG has a global presence in Europe, North America, and Asia Pacific. Such geographic presence reduces its dependence on a specific market. Its presence in growing markets like China indicates its close cooperation with major automakers, such as BYD and others. Continental AG’s strategic advantage in the electric vehicle tires market stems from its commitment to advanced material science, precision engineering, and digital integration. The company has focused on developing tires specifically optimized for EVs’ high torque and silent running demands. Its EcoContact 6 tires, for instance, incorporate low rolling resistance compounds and advanced noise-reducing patterns tailored to electric mobility. These product innovations position Continental as a preferred partner for OEMs looking for tires that support more extended range, improved efficiency, and safer, quieter driving experiences.

In February 2025, Continental AG launched the new Conti Eco HS 5 and Conti Efficient Pro HS 5 tire lines, specifically engineered for electric commercial vehicles. These tires feature higher load indices to support heavier EVs, reduced rolling resistance for increased range, and are developed in partnership with Designwerk Technologies. The new lines help optimize total cost of ownership (TCO) and support the electrification of commercial vehicle fleets in Europe.

In April 2024, Continental AG supplied tires to 18 of the world’s 20 highest-volume EV manufacturers, including major brands in Asia Pacific, EMEA, and the Americas. Continental’s original equipment tires are optimized for EVs, focusing on low rolling resistance, high efficiency, and quiet operation. The EcoContact 7, with aerodimple sidewalls for improved aerodynamics, is a flagship product for EVs and hybrids. All current Continental tire lines are optimized for all drive systems, with the EV-compatible logo indicating suitability for EVs.

Pirelli & C. Spa (Italy)

Pirelli & C. SpA is a consumer tire manufacturing company that produces tires for cars, motorcycles, bicycles, and other vehicles. It is focused on developing and marketing innovative tires, specialties, and super specialty tires for its comprehensive product portfolio. Pirelli Labs is active in nanotechnology-based optical devices, materials, and processes for tires, sensors, remote monitoring, and materials for fuel cells.

Pirelli’s strength lies in its deep heritage of high-performance tire engineering and its commitment to innovation tailored for electric vehicles. The company’s ELECT series is specifically designed for electric vehicles, offering low rolling resistance, enhanced durability, advanced noise-reduction technology, and key attributes that address the unique demands of electric mobility. Pirelli leverages its longstanding partnerships with leading luxury and premium automakers. Additionally, it is a pioneer in sustainable manufacturing, investing in solar-powered factories and aiming for a 50% reduction in its carbon footprint by 2035. Its focus on eco-safety design, premium materials, and digital integration, such as AI-based tire analytics, positions the company as a leader in both performance and sustainability.

In May 2025, Pirelli & C. SpA launched the P Zero Fifth Generation tire, engineered for EVs with AI-driven tread patterns and low rolling resistance for extended range, and the Cinturato Summer Tire, targeting luxury EVs with top wet grip and noise reduction ratings. These launches support Pirelli’s 12% volume growth target for 2025 and strengthen partnerships with leading global EV makers.

In April 2025, Pirelli & C. SpA launched the Scorpion XTM AT, an all-terrain tire designed for EVs and ICE trucks, with initial rollout focused on EV applications. The tire is available in 37 sizes for wheels from 17” to 24,” which expands Pirelli’s Scorpion family, emphasizing performance and comfort for electric SUVs and trucks. In August 2024, Pirelli surpassed 500 homologations for its Elect tire technology, now chosen as original equipment by 7 out of 10 premium and prestige car manufacturers for BEVs and PHEVs. Elect technology is available across all Pirelli product families (P Zero, Scorpion, Cinturato) and seasons, offering up to 50 km extra range, 20% less tire wear, and up to 20% lower in-cabin noise for electric vehicles.

Related Reports:

Electric Vehicle Tires Market by Propulsion (Battery Electric Vehicle (BEV), Plug-in Hybrid Electric Vehicle (PHEV), Fuel Cell Electric Vehicle (FCEVs), Vehicle Type (Passenger Cars, Light Commercial Vehicle, Heavy Commercial Vehicles, Buses), Load Index, Application (On-Road, Off-Road), Rim Size (13–15”, 16–18”, 19–21”, > 21”), Sales Channel, and Region - Global Forecast to 2032

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