Fleet Telematics Market

The fleet telematics market is projected to grow from USD 10.42 billion in 2025 to USD 21.95 billion by 2032 at a CAGR of 11.2%. Rising fuel prices, stricter safety regulations, and the need for real-time fleet visibility are accelerating the demand for data-driven telematics solutions that directly improve operational performance. As a result, telematics providers are moving away from selling hardware and basic platform subscriptions and are instead charging for measurable performance outcomes, such as fuel savings, safety improvements, and reduced downtime. Fleets are now prioritizing solutions that show a clear financial impact rather than generic service bundles, pushing vendors to tie pricing to delivered value. At the same time, telematics platforms are creating new revenue streams through data sharing, third-party integrations, and partnerships with insurers, fuel networks, and workflow solution providers. OEMs are transforming telematics into a high-margin software business, with players such as Ford Pro bundling connectivity with maintenance, insurance, productivity tools, and job management features, strengthening their recurring-revenue models and tightening customer lock-in.

Some of the major players in the fleet telematics market include Geotab Inc. (Canada), Verizon (US), Trimble Inc. (US), Samsara Inc. (US), and Powerfleet (US). These companies have adopted a mix of organic and inorganic growth strategies, such as product launches, strategic partnerships, joint ventures, mergers and acquisitions, and expansion of production facilities, to strengthen their international foothold and capture a larger market share. Through these strategies, these players have been offering a diverse portfolio of fleet telematics services tailored to local market needs, featuring advanced video-telematics, predictive maintenance analytics, fuel- and idling-optimization tools, driver behavior and safety scoring, real-time asset and cargo visibility, automated regulatory compliance modules, and integrations with major TMS/ERP platforms.

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In October 2025, Geotab Inc. (Canada) acquired the commercial operations of Verizon Connect’s telematics business in Australia, the UK, Ireland, Italy, France, Portugal, Poland, the Netherlands, and Germany. This strategic move, which excludes Verizon Connect’s product, engineering, and other non-sales teams, expands Geotab’s global presence and strengthens its position in the small and mid-sized fleet market across key international regions. Similarly, in October 2025, Samsara Inc. (US) entered into a strategic partnership with Allianz UK to make advanced risk management technology more accessible to a broader range of fleet operators in the UK. Through this partnership, commercial customers insured by Allianz are gaining preferred access to Samsara’s AI-powered dual-facing dash cams and connected operations platform. Likewise, in July 2025, Teletrac Navman US Ltd. (US) introduced OEM Telematics. This new solution allows customers to connect the TN360 fleet management platform with factory-installed telematics hardware from various vehicle manufacturers. By entering a vehicle’s VIN into TN360, fleet managers can easily access key telematics data such as vehicle identification, location, usage patterns, speed, fuel levels, and EV battery charge status, all within a single platform.

Geotab Inc. (Canada) is positioning itself as a data and analytics platform leader. It is expanding its sustainability and safety centers, work orders, and fault code analytics to cut downtime, fuel use, and emissions while improving safety. It is also using targeted M&A, such as acquiring Verizon Connect's international commercial operations in Europe and Australia, to deepen its presence with small and mid-sized fleets and scale its open data marketplace model.

Verizon (Verizon Connect, US) is strengthening its focus on safety and compliance-led telematics, rolling out AI-enabled extended-view cameras and configurable Driver Vehicle Inspection Report (DVIR) workflows on its reveal platform to reduce crashes and automate inspections. It markets telematics through quantified ROI (accident reduction, insurance savings). It promotes in-cab video as a core differentiator for driver coaching and risk management, especially for mixed and Small and Medium-Sized Business (SMB) fleets.

Trimble Inc. (US)’s strategy is to bundle fleet telematics tightly with its Transportation Management Software (TMS), offering end-to-end visibility from dispatch to delivery through TMS integrated tracking and ETA tools. It emphasizes network effects via community load match and connected workflows, using telematics data to optimize freight sourcing, routing, and customer service rather than selling standalone black box devices.

Samsara Inc. (US) is building a broad connected operations cloud that unifies video-based safety, telematics, asset tracking, and mobile apps on one platform, using AI to reduce crashes and automate workflows. It is extending this platform through integrations and partnerships. For example, the company has partnered with VDO for proactive compliance, pitching itself as the “system of record” for physical operations rather than a narrow GPS vendor.

Powerfleet (US)’s core strategy is the Unity AloT platform, which consolidates data from vehicle gateways, warehouse systems, and third-party telematics into a single layer for safety, fuel management, maintenance, compliance, and resource optimization. It offers modular SaaS applications on top of Unity. It leverages an extensive global partner footprint to serve mixed-asset fleets and solve issues, such as supply chain congestion and intermodal asset visibility.

Market Ranking

The fleet telematics market is consolidated, with five main players holding 29% to 33% of the total market share. Geotab focuses on expanding its open, data-centric telematics ecosystem by integrating advanced analytics, EV telematics, and third-party solutions through the Geotab Marketplace, enabling deeper fleet intelligence and scalable platform adoption globally. Verizon Connect leverages its carrier-grade network to deliver integrated fleet management, compliance, and routing solutions while consolidating platforms into a unified cloud environment to target large enterprise fleets with end-to-end mobility services. Trimble’s strategy focuses on embedding telematics within broad transportation, logistics, and routing platforms, linking vehicles, dispatch, and supply chain operations to improve utilization, driver workflows, and freight efficiency for commercial carriers. Samsara is scaling a cloud-native AI video and telematics ecosystem that unifies fleet, asset, and operations data, prioritizing real-time visibility, safety automation, and multi-region expansion across North America, Europe, and Asia Pacific. Powerfleet focuses on integrating vehicle, asset, and equipment telematics under a single AloT intelligence platform, targeting mixed fleet and industrial operators while scaling post-merger capabilities to deliver cross-domain operational insights.

The remaining 67% to 71% of the market is shared among other regional and emerging players, contributing to extensive competition and offering opportunities for smaller players to establish a footprint.

Related Reports:

Fleet telematics market by Vehicle Type (LCV, HCV), Package Type (entry-level, mid-tier, advanced), Vendor Type (OEM, aftermarket), Solution Type (embedded, portable, smartphone/cellular), and Region - Global Forecast to 2032

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