Top Companies in In-vehicle Infotainment Industry

The in-vehicle infotainment market is projected to grow from USD 23.07 billion in 2025 to USD 40.49 billion by 2032, at a CAGR of 8.4%.

Growth of the market is driven by the rising demand for entertainment, navigation, and safety-focused cockpit features in cars, the increasing adoption of rear-seat entertainment, the deep integration of smartphones, and the expanding use of cloud-based and AI-enabled services. Recent advancements in this industry reflect this shift toward software-defined and safety-linked cockpits. For example, in February 2024, HARMAN Automotive extended its partnership with Scuderia Ferrari to introduce the “Ready Care” AI-based in-cabin monitoring system. Similarly, at CES 2025, Harman launched its “Sound and Vibration Intelligence” platform, and Panasonic unveiled Snapdragon-powered cockpit domain controllers supporting multi-display infotainment, AR navigation, and OTA software management.

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The global in-vehicle infotainment market is led by prominent companies, such as Harman International, Panasonic Corporation, Alps Alpine Co., Ltd., Robert Bosch GmbH, and Continental AG, which collectively account for a significant share of the market. To maintain global dominance, these players are focusing on a mix of strategies, including continuous product development in digital cockpits, strategic partnerships with OEMs and technology providers; platform-scale collaborations; and investments in AI, connectivity, and multi-display architectures to accelerate innovation and expand their OEM customer base across regions.

Harman International, with a strong focus on software-defined and upgradable cockpit platforms, has been focusing on adopting product developments as a core strategy to sustain its leadership in the global in-vehicle infotainment market. In January 2025, the company introduced HARMAN Ready Upgrade, a fully upgradable hardware and software solution that enables OEMs to implement feature upgrades throughout a vehicle’s lifecycle, mirroring smartphone-like update models. Earlier, in February 2024, the company strengthened its safety-led cockpit roadmap by extending its collaboration with Scuderia Ferrari to introduce the AI-driven “Ready Care” in-cabin monitoring system. Through a combination of continuous product innovation and strong OEM partnerships, Harman has reinforced its position as a leading IVI platform provider globally.

Panasonic Corporation has pursued a strategy centered on advanced cockpit platform development to remain competitive in the rapidly evolving in-vehicle infotainment landscape. In January 2025, the company launched its next-generation Snapdragon-powered cockpit domain controller. It was designed to support multi-display infotainment, AR-based navigation, and centralized OTA software management for software-defined vehicles. This development reflects Panasonic’s focus on consolidating infotainment, cluster, and HMI workloads onto high-performance computer architectures. By aligning product development with leading semiconductor ecosystems and OEM software roadmaps, Panasonic continues to strengthen its global presence in digital cockpit and IVI offerings.

Alps Alpine focuses on targeted product developments in HMI and cockpit interaction technologies to maintain relevance across global OEM programs. In 2024, the company expanded its digital cockpit portfolio with next-generation compact HMI modules, featuring high-precision touch and sensing technologies optimized for multi-screen infotainment architectures. These solutions are designed for faster response times, improved gesture control, and seamless integration with centralized domain controllers used in software-defined vehicles. By combining modular product innovation with close collaboration with OEMs, Alps Alpine continues to support the scalable deployment of IVI across regions and vehicle segments.

Robert Bosch has prioritized the development of a central computing platform and systems integration to lead the shift toward software-defined vehicles, focusing on consolidating infotainment, ADAS, and HMI workloads onto a single high-performance unit. In January 2024, Bosch introduced the industry’s first central vehicle computer capable of running infotainment and advanced driver assistance system (ADAS) functionalities on a single SoC, unveiling its cockpit & ADAS integration platform based on the Snapdragon Ride Flex architecture. Following this, Bosch has worked closely with OEMs and Tier 1 partners to validate integrations that reduce ECU count and complexity, accelerate domain consolidation, and enable standardized OTA and cybersecurity frameworks across vehicle programs. By combining targeted product developments in central computing with strategic OEM collaborations and platform-level integration projects, Bosch sustains its competitive position in global digital cockpit and IVI deployments.

Related Reports:

In-vehicle Infotainment Market by Component (Infotainment Unit, HUD, Passenger Display, Digital IC), Application (Navigation, VPA, App Store, Music, Rear Seat), OS, Connectivity, Form Factor, Display Size, Location, ICE & EV, and Region – Global Forecast to 2032

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