Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market

Cisco (US) and Google (US) are leading players in Location-Based Service (LBS) and Real-Time Location Systems (RTLS) Market

MarketsandMarkets forecasts the global Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market size is expected to grow USD 20.0 billion in 2021 to USD 48.5 billion by 2026, at a Compound Annual Growth Rate (CAGR) of 19.4% during the forecast period. The Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market is gaining traction due to increasing competitiveness in the RTLS market and growing demand for geomarketing.

The major vendors covered in the Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market include AiRISTA Flow (US), Apple (US), Aruba Networks (US), CenTrak (US), Cisco (US), Ericsson (US), ESRI (US), GE Healthcare (US), Google (US), HERE (Netherlands), IBM (US), KDDI (Japan), Leantegra (US), Microsoft (US), Navigine (US), NTT Docomo (Japan), Oracle (US), Qualcomm (US), Quuppa (Finland), Sewio Republic (Czech Republic), Spime (US), Stanley Healthcare (US), Teldio (Canada), TomTom (Netherlands), Ubisense (UK), Zebra Technologies (UK). These players have adopted various growth strategies, such as partnerships, business expansions, mergers and acquisitions, agreements, and collaborations, new product launches to expand their presence in the digital banking platforms market. Partnerships and new product launches have been the most adopted strategies by major players from 2018 to 2021, which helped them innovate their offerings and broaden their customer base.

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Cisco provides hardware, software, and telecommunication equipment related products and services. The company manufactures, designs, and sells Internet Protocol (IP)-based networking products. The company offers a wide range of LBS products and services for enterprise customers, public institutions, telecommunication companies, commercial businesses, and personal residences. Cisco offers the Cisco Unified Wireless LBS, which uses enterprise WLANs integrated with location tracking, in the LBS and RTLS market. The products and services offered by Cisco are majorly used by network administrators and network security personnel who support the protection and performance of enterprise networks.

Google specializes in internet-based services, including search engine and cloud computing. It offers a wide range of products, such as Ads, Google Cloud, Android operating system, Google Play, Chrome, and YouTube. The company categorizes its products into nine categories namely, web, mobile, business, media, geo, specialized search, home and office, social networking, and innovation. The company’s geo products include Maps and Earth. Google Maps is a desktop web mapping service that offers satellite imagery, street maps, 360° panoramic views of streets, real-time traffic conditions, and route planning for pedestrians as well as commuters traveling by car, bicycle, or public transportation. Google Earth is a virtual representation of the globe that provides geographical information.

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Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market with COVID-19 Impact Analysis, by Component (Platform, Services, and Hardware), Location Type (Indoor and Outdoor), Application, Vertical and Region - Global Forecast to 2026

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Location-Based Services (LBS) and Real-Time Location Systems (RTLS) Market Size,  Share & Growth Report
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