The network monitoring market is projected to grow from USD 2.2 billion in 2022 and is projected to reach USD 3.0 billion by 2027; it is expected to grow at a CAGR of 6.9 % from 2022 to 2027.
The rise in demand for cloud services, surging demand for resilient network monitoring systems to quickly resolve downtime issues along with need for continuous monitoring due to rise in network complexities and security concerns is expected to fuel the growth of the network monitoring market.
Key strategies adopted by the players in the network monitoring ecosystem to enhance their product portfolios, increase their market share and expand their presence in the market mainly include new product launches and partnerships and acquisitions.
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For instance, in April 2021, Gigamon (US), the cloud leader in visibility and analytics, today announced a partnership with Riverbed, the leader in performance and visibility of networks and applications, in support of the recent Gigamon Hawk launch. With this partnership, mutual customers can leverage Riverbed’s leading network performance management (NPM) solutions to deliver unified packet, flow, and device visibility across branch offices, data centers, hybrid and multi-cloud environments to optimize network and application troubleshooting.
In October 2021, Keysight Technologies (US), announced a new series of Industrial Visibility solutions, which include a network packet broker and taps that enable electric utilities to meet North American Electric Reliability Corporation (NERC) Critical Infrastructure Protection (CIP) monitoring requirements.
Keysight Technologies is continuously striving to acquire technology related to network test, security, and visibility solutions for its business growth. The company focuses on R&D to maintain its technology leadership position and offers solutions to address new and evolving network technologies. Keysight Technologies has witnessed consistently strong demand for their portfolio of differentiated solutions that enable customers across diverse end markets to accelerate innovation to connect and secure the world. Keysight’s solutions and strategy are well-aligned with many key long-term secular growth trends, including 5G, next-generation, automotive, networking, IoT, quantum, and defense modernization, and they continue to capitalize on broad-based technology investments in these areas. Partnerships and acquisitions have been the major strategies adopted by the company for its business growth. These strategies have helped it broaden its offerings in the network monitoring market. During the fiscal year 2021, the company acquired Sanjole, a provider of wireless test and measurement solutions for protocol decoding and interoperability; Quantum Benchmark, which brings deep expertise in the performance validation software for quantum computing, and SCALABLE Network Technologies to enhance our software portfolio, with network simulation solutions to model and visualize communications networks and cyber threats for aerospace, defense, and government customers. Keysight Technologies, Ixia addresses the 100 Gbps market space, which is an upcoming trend in the network monitoring market. It constantly embraces new market trends, including software defined networking, providing products like Vision Edge OS that allow customers to use Ixia software on open switches. With its continuous development of innovative NPBs and other end-to-end monitoring solutions, Keysight Technologies addresses market needs with its intelligent switches and has rapidly gained market share by expanding its customer base over the past 5 years.
Gigamon is one of the dominant players in network monitoring market. The company has a product portfolio for network monitoring equipment, thereby providing a whole range of deployments from small to large industries. The company relies on a combination of internal marketing professionals, external marketing agencies, and a network of ecosystem and channel partners to effectively communicate their value proposition and differentiation to generate qualified leads for channel partners. Moreover, for their business growth, the company primarily focuses on R&D to improve and enhance its existing products and services, as well as develop new products, features, and functionalities. Premier focus on distribution network and skilled workforce are Gigamon’s key success pointers. Company has invested in the R&D of visibility network which gives the competitive edge in cloud computing technology. Gigamon focuses on both organic and inorganic growth strategies to expand its market presence. The company considerably relies on new product developments and product launches to consolidate its market share in existing operational markets. To expand its presence in high-growth potential markets, Gigamon undertakes partnership and collaboration exercises with key local players in the target market. This helps the company penetrate the market where it has a limited presence.
Network Monitoring Market with COVID-19 Impact by Offering (Equipment, Software & Services), Bandwidth (1&10 Gbps, 40 Gbps, 100 Gbps), Technology (Ethernet, Fiber Optic, InfiniBand), End User and Geography - Global Forecast to 2027
Mr. Aashish Mehra
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