In terms of value, the North American lubricants market is expected to increase from USD 44.67 billion in 2025 to USD 50.29 billion in 2030, at a CAGR of 2.40%.
The market benefits from a highly mature automotive ecosystem in the US, a strong manufacturing and industrial base across the Midwest and Gulf Coast, and increasing energy, mining, and transportation activities in Canada and Mexico. Demand is reinforced by a large fleet of internal-combustion engines (ICEs), extensive commercial trucking networks, and a well-established aftermarket service culture. The need for high-performance lubricants is further strengthened by the growing adoption of advanced engine technologies, stringent fuel-efficiency regulations, and the shift toward longer-drain interval formulations.
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Sustainability pressures and regulatory frameworks, such as stricter emissions standards, policies promoting energy-efficient machinery, and OEM requirements for low-viscosity and cleaner-burning lubricants, are accelerating the market shift toward synthetic and semi-synthetic formulations, Group II/III base oils, and high-performance additive packages. This transition is especially visible in automotive engine oils, heavy-duty diesel oils, industrial gear oils, and hydraulic fluids, where improved oxidation stability, wear protection, and thermal resistance are increasingly required. Additionally, the region is witnessing a gradual rise in bio-based and eco-friendly lubricants, driven by federal sustainability commitments and increased corporate ESG priorities.
Innovation in the market is being driven by advancements in synthetic base-oil chemistry, high-performance additive formulations, friction-modification technologies, and lubricant monitoring systems. Companies are focusing on improving lubricant durability, energy efficiency, and equipment compatibility through digitalization, condition-monitoring sensors, and smart fluid technologies. Collaboration between base-oil refiners, chemical additive companies, and lubricant formulators continues to accelerate the development of next-generation solutions optimized for modern engines, industrial automation, and increasingly demanding operating environments.
The competitive landscape in the North America lubricants market is shaped by major global and regional players, including ExxonMobil Corporation (US), Chevron Corporation (US), Shell plc (UK), BP p.l.c. (UK), and Phillips 66 (US). These companies maintain leadership through strong refining capacity, extensive distribution networks, advanced R&D capabilities, and long-standing partnerships with OEMs, industrial operators, and commercial fleet owners. ExxonMobil, Shell, and Chevron dominate both automotive and industrial segments with broad product portfolios and deep technical expertise, while Valvoline holds a strong position in the automotive aftermarket through its service network and brand equity. FUCHS and Phillips 66 remain competitive in the industrial and specialty lubricant categories through technical innovation and customer-tailored solutions.
As North America focuses on energy transition, industrial modernization, electrification of fleets, and sustainability-driven fluid technologies, the region is expected to remain a critical hub for lubricant innovation and high-performance formulation development through 2030. Despite the gradual rise of electric vehicles, the large existing ICE vehicle base, expanding industrial operations, and increasing demand for specialized fluids ensure that North America remains one of the most influential lubricant markets globally.
MARKET RANKING
The key participants shaping the competitive landscape of the North American lubricants market include ExxonMobil, Chevron, Shell, BP, Phillips 66, FUCHS, and ENEOS. These companies are distinguished by strong refining assets, advanced R&D capabilities, technical support services, and integrated distribution networks. They continue to invest in high-performance synthetic formulations, cleaner technologies, digital monitoring solutions, and long-drain lubricant systems to meet evolving customer expectations and regulatory requirements. With accelerating shifts toward energy efficiency, industrial modernization, fleet optimization, and sustainability-driven lubrication technologies, the North American lubricants market is poised to maintain its global significance in performance innovation and technology advancement over the coming decade.
Related Reports:
North America Lubricants Market by Base Oil Type (Mineral Oil Lubricant, Synthetic Lubricants, Bio-based Lubricants), Product Type (Engine Oil, Turbine Oil, Metalworking Fluid, Hydraulic Oil), End-use Industry (Transportation and Industrial) - Global Forecast to 2030
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