Align Technology (US) and Envista Holdings Corporation (US) are Leading PlayersOrthodontic Supplies Market
The global orthodontic supplies market size is projected to reach USD 8.3 billion by 2026 from USD 5.4 billion in 2021, at a CAGR of 9.1% during the forecast period. Increasing prevalence of malocclusion, rising emphasis on effective orthodontic treatment, the initiatives undertaken by governments to increase the awareness about orthodontic treatments along with the increase in the availability of advanced orthodontic supplies in the market, are amnticipated to boost the demand for orthodontic supplies during the forecast period.
Some of the prominent players operating in the orthodontic supplies market are 3M (US), Envista Holdings Corporation (US), Dentsply Sirona (US), Align Technology (US), American Orthodontics (US), Rocky Mountain Orthodontics (US), G&H Orthodontics (US), Dentaurum (Germany), TP Orthodontics (US), Great Lakes Dental Technologies (US), DB Orthodontics (UK), Morelli Orthodontics (Brazil), ClearCorrect (US), and Ultradent Products (US).
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The analysis of market developments between 2018 and 2021 revealed that several growth strategies such as, research collaborations and parternships were adopted by market players to strengthen their product portfolios and maintain a competitive position in the orthodontic supplies market.
Align Technology (US) is one of the pioneers company engaged in designing, manufacturing, and marketing Invisalign clear aligners and iTero intraoral scanners and services for the dental industry. The company has a broad range of customers and sales partners in more than 150 countries worldwide. To strengthen its geographical foothold, it majorly emphasizes on expansions and continuous innovations to bring new products in the market. In October 2020, Align technolohy introduced Invisalign G8 with SmartForce Aligner Activation, which allows to control the tooth location and direction during the treatment of crowding, crossbite, and deep bite. Such statrategies opted by company is likely to boost the demand for removable braces, further enlarging the customer base with untreated orthodontic pronlems aross the globe.
Envista Holdings Corporation (US) is a one of the global dental products manufacturing company that develops dental equipment, consumables, and services. Through Ormco, its operating company, it provides a comprehensive portfolio of orthodontic supplies to dental professionals worldwide. In 2018, Ormco commercially introduced its clear aligner system, Spark, in Australia and New Zealand. This offered the company a strong opportunity to increase its brand presence in Asia Pacific. In February 2021, Envista Holdings Corporation entered into a strategic partnership with Heartland Dental, the largest dental support organization in the US, capturing a wide network of around 1,800 dentists across 38 states. Such strategies provide a competitive edge to the company, thereby increasing its market share in the global orthodontic supplies market.
Related Reports:
Orthodontic Supplies Market by Product (Braces(Removable, Fixed), Brackets(Ligating,Lingual, Metal),Archwires (Ni-Ti, steel), Anchorage, Ligature(Elastomeric, wire), Patient(Adult,Children), Users(Hospitals,Clinics,OTC) - Global Forecast to 2026
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