Orthodontic Supplies Market by Product (Removable, Fixed Braces (Brackets (Self Ligating, Lingual), Archwire (Ni-Ti, Stainless Steel), Anchorage (Buccal Tube, Band), Ligature (Elastomeric, Wire)), Retainers), Patient, and Region - Global Forecast to 2023

The global orthodontic supplies market is expected to reach USD 6.63 Billion by 2023 from USD 3.99 Billion in 2017, at a CAGR of 8.9% during the forecast period.

The time frame considered for the study is as follows:

• Base Year: 2017
• Forecast Period: 2018–2022

Objectives of the study are:

• To define, describe, and forecast the global market by product, patient, and region
• To provide detailed information about key factors influencing market growth (drivers, restraints, opportunities, and industry-specific challenges)
• To strategically analyze the micromarkets with respect to individual growth trends, prospects, and contributions to the overall market
• To analyze market opportunities for stakeholders and provide details of the competitive landscape for key players
• To forecast the revenue of the market segments in North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa
• To strategically profile key players and comprehensively analyze their market shares and core competencies
• To track and analyze competitive developments such as product developments and launches; partnerships and collaborations; mergers and acquisitions; and expansions in the global market

This research study involves the extensive use of secondary sources, directories, and databases (such as World Health Organization, Food and Drug Administration, The World Bank, American Association of Orthodontists, European Orthodontic Society, and World Federation of Orthodontists), to identify and collect information useful for this technical, market-oriented, and financial study of the orthodontic supplies market. In-depth interviews were conducted with various primary respondents, including subject-matter experts (SMEs), C-level executives of key market players, and industry consultants to obtain and verify qualitative and quantitative information and to assess market prospects.

To know about the assumptions considered for the study, download the pdf brochure

As of 2017, Align Technology, Inc. (US), 3M Company (US), and Danaher Corporation (US), held the leading position in the global orthodontic supplies market. These companies adopted product launches and enhancements; mergers and acquisitions; partnerships and collaborations; and expansions as their key growth strategies in the past four years. Some of the prominent players operating in the global market include Henry Schien, Inc. (US), DENTSPLY SIRONA, Inc. (US), American Orthodontics (US), Rocky Mountain Orthodontics (US), G&H Orthodontics (US), DENTAURUM GmbH & Co. (Germany), TP Orthodontics, Inc. (US), ClearCorrect (a subsidiary of Straumann Holding AG, Switzerland), Ultradent Products, Inc. (US) Great Lakes Orthodontics, Ltd. (US), DB Orthodontics (UK), and Dental Morelli Ltda. (Brazil), among others.

Stakeholders

• Orthodontic product manufacturers, vendors, and distributors
• Venture capitalists and other government funding organizations
• Healthcare service providers (including hospitals and dental & orthodontic clinics)
• Research laboratories
• Academic institutes
• Market research and consultancy firms
• Government and independent regulatory authorities

Scope of the Report

This report categorizes the global market into the following segments and subsegments:

Global Orthodontic Supplies Market, by Product

• Fixed Braces
  • Brackets, by type
    • Conventional brackets
    • Self-ligating brackets
    • Lingual brackets
  • Brackets, by material
    • Metal/traditional brackets
    • Ceramic/aesthetic brackets
  • Archwires
    • Beta Titanium
    • Nickel Titanium
    • Stainless Steel
  • Anchorage Appliances
    • Bands and Buccal Tubes
    • Miniscrews
  • Ligatures
    • Elastomeric Ligatures
    • Wire Ligatures
• Removable Braces
• Adhesives
• Accessories (Headgears and Retainers)

Global Orthodontic Supplies Market, by Patient

• Children and Teenagers
• Adults

Global Orthodontic Supplies Market, by Region

• North America
  • US
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Rest of Europe (RoE)
• Asia Pacific
  • Japan
  • China
  • India
  • Rest of the Asia Pacific (RoAPAC)
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East and Africa

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:

Product Analysis

• Product matrix which gives a detailed comparison of the product portfolios of the top five companies

Company Information

• Detailed analysis and profiling of additional market players (Up to 5)

Table of Contents

1 Introduction (Page No. - 15)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Study Scope
           1.3.1 Markets Covered
           1.3.2 Geographic Scope
           1.3.3 Years Considered for the Study
    1.4 Currency
    1.5 Stakeholders

2 Research Methodology (Page No. - 19)
    2.1 Research Data
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data From Primary Sources
    2.2 Market Size Estimation Methodology
           2.2.1 Bottom-Up Approach:
           2.2.2 Top-Down Approach
    2.3 Market Breakdown and Data Triangulation
    2.4 Research Limitations and Assumptions
           2.4.1 Limitations
           2.4.2 Assumptions

3 Executive Summary (Page No. - 27)

4 Premium Insights (Page No. - 30)
    4.1 Orthodontic Supplies Market Overview
    4.2 Regional Analysis: Orthodontic Supplies Market, By Product, 2018 vs 2023 (USD Million)
    4.3 Regional Analysis: Orthodontic Supplies Market, By Patient, 2018 vs 2023 (USD Million)
    4.4 Global Market, By Product, 2018–2023 (USD Million)

5 Market Overview (Page No. - 34)
    5.1 Introduction
    5.2 Market Dynamics
           5.2.1 Drivers
                    5.2.1.1 Growing Number of Patients With Malocclusions, Jaw Diseases, Tooth Decay/Tooth Loss, and Jaw Pain
                    5.2.1.2 Increasing Disposable Incomes and Expanding Middle-Class Population in Developing Countries
                    5.2.1.3 Increasing Awareness About Advanced Orthodontic Treatments
                    5.2.1.4 Ongoing Research and Technological Advancements in Orthodontic Products
           5.2.2 Restraints
                    5.2.2.1 Unfavorable Reimbursement Policies and Limited Insurance Coverage for Orthodontic Treatments
                    5.2.2.2 Risks and Complications Associated With Orthodontic Treatments
                    5.2.2.3 High Cost of Advanced Orthodontic Treatments in Some Nations
           5.2.3 Opportunities
                    5.2.3.1 Emerging Markets in APAC and RoW
           5.2.4 Trends
                    5.2.4.1 Digital Orthodontics: Integration With Digital Technologies Such as CAD/CAM and Software

6 Orthodontic Supplies Market, By Product (Page No. - 41)
    6.1 Introduction
    6.2 Fixed Braces
           6.2.1 Brackets
                    6.2.1.1 Brackets, By Type
                               6.2.1.1.1 Conventional Brackets
                               6.2.1.1.2 Self-Ligating Brackets
                               6.2.1.1.3 Lingual Brackets
                    6.2.1.2 Brackets, By Material
                               6.2.1.2.1 Metal/Traditional Brackets
                               6.2.1.2.2 Ceramic/Aesthetic Brackets
           6.2.2 Archwires
                    6.2.2.1 Beta Titanium Archwires
                    6.2.2.2 Nickel Titanium Archwires
                    6.2.2.3 Stainless Steel Archwires
           6.2.3 Anchorage Appliances
                    6.2.3.1 Bands and Buccal Tubes
                    6.2.3.2 Miniscrews
           6.2.4 Ligatures
                    6.2.4.1 Elastomeric Ligatures
                    6.2.4.2 Wire Ligatures
    6.3 Removable Braces
    6.4 Adhesives
    6.5 Accessories (Headgear and Retainers)

7 Orthodontic Supplies Market, By Patient (Page No. - 59)
    7.1 Introduction
    7.2 Children and Teenagers
    7.3 Adults

8 Orthodontic Supplies Market, By Region (Page No. - 63)
    8.1 Introduction
    8.2 North America
           8.2.1 US
           8.2.2 Canada
    8.3 Europe
           8.3.1 Germany
           8.3.2 UK
           8.3.3 France
           8.3.4 Rest of Europe
    8.4 Asia Pacific
           8.4.1 Japan
           8.4.2 China
           8.4.3 India
           8.4.4 Rest of Asia Pacific
    8.5 Latin America
           8.5.1 Brazil
           8.5.2 Mexico
           8.5.3 Rest of Latin America
    8.6 The Middle East & Africa

9 Competitive Landscape (Page No. - 110)
    9.1 Overview
    9.2 Market Share Analysis
    9.3 Competitive Scenario
           9.3.1 Key Product Launches (2014-2018)
           9.3.2 Key Agreement, Partnerships, and Collaborations (2014-2018)
           9.3.3 Key Mergers and Acquisitions (2014-2018)
           9.3.4 Key Expansions (2014-2018)

10 Company Profiles (Page No. - 116)
(Business Overview, Products Offered, Recent Developments, MnM View)*
     10.1 Introduction
     10.2 3M
     10.3 Danaher
     10.4 Henry Schein
     10.5 Dentsply Sirona
     10.6 Align Technology
     10.7 American Orthodontics
     10.8 Rocky Mountain Orthodontics
     10.9 G&H Orthodontics
     10.10 Dentaurum
     10.11 TP Orthodontics
     10.12 Great Lakes Orthodontics
     10.13 DB Orthodontics
     10.14 Dental Morelli
     10.15 Clearcorrect Operating (Subsidiary of Straumann Holding AG)
     10.16 Ultradent Products

*Details on Business Overview, Products Offered, Recent Developments, MnM View Might Not Be Captured in Case of Unlisted Companies.

11 Appendix (Page No. - 158)
     11.1 Insights of Industry Experts
     11.2 Discussion Guide
     11.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     11.4 Introducing RT: Real-Time Market Intelligence
     11.5 Available Customizations
     11.6 Related Reports
     11.7 Author Details

List of Tables (120 Tables)

Table 1 Technologically Advanced Orthodontic Consumables Launched in the Market, 2014–2017
Table 2 Complications/Risks Associated With Orthodontic Treatments
Table 3 Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 4 Global Market for Fixed Braces, By Type, 2016–2023 (USD Million)
Table 5 Orthodontic Supplies Market for Fixed Braces, By Region, 2016–2023 (USD Million)
Table 6 Brackets Market, By Type, 2016–2023 (USD Million)
Table 7 Brackets Market, By Region, 2016–2023 (USD Million)
Table 8 Conventional Brackets Market, By Region, 2016–2023 (USD Million)
Table 9 Self-Ligating Brackets Market, By Region, 2016–2023 (USD Million)
Table 10 Lingual Brackets Market, By Region, 2016–2023 (USD Million)
Table 11 Brackets Market, By Material, 2016–2023 (USD Million)
Table 12 Metal/Traditional Brackets Market, By Region, 2016–2023 (USD Million)
Table 13 Ceramic/Aesthetic Brackets Market, By Region, 2016–2023 (USD Million)
Table 14 Archwires Market, By Type, 2016–2023 (USD Million)
Table 15 Archwires Market, By Region, 2016–2023 (USD Million)
Table 16 Beta Titanium Archwires Market, By Region, 2016–2023 (USD Million)
Table 17 Nickel Titanium Archwires Market, By Region, 2016–2023 (USD Million)
Table 18 Stainless Steel Archwires Market, By Region, 2016–2023 (USD Million)
Table 19 Anchorage Appliances Market, By Type, 2016–2023 (USD Million)
Table 20 Anchorage Appliances Market, By Region, 2016–2023 (USD Million)
Table 21 Bands and Buccal Tubes Market, By Region, 2016–2023 (USD Million)
Table 22 Miniscrews Market, By Region, 2016–2023 (USD Million)
Table 23 Ligatures Market, By Type, 2016–2023 (USD Million)
Table 24 Ligatures Market, By Region, 2016–2023 (USD Million)
Table 25 Elastomeric Ligatures Market, By Region, 2016–2023 (USD Million)
Table 26 Wire Ligatures Market, By Region, 2016–2023 (USD Million)
Table 27 Orthodontic Supplies Market for Removable Braces, By Region, 2016–2023 (USD Million)
Table 28 Global Market for Adhesives, By Region, 2016–2023 (USD Million)
Table 29 Orthodontic Supplies Market for Accessories, By Region, 2016–2023 (USD Million)
Table 30 Global Market, By Patient, 2016–2023 (USD Million)
Table 31 Orthodontic Supplies Market for Children and Teenagers, By Region, 2016–2023 (USD Million)
Table 32 Global Market for Adults, By Region, 2016–2023 (USD Million)
Table 33 Orthodontic Supplies Market, By Region, 2016–2023 (USD Million)
Table 34 North America: Orthodontic Supplies Market, By Country, 2016–2023 (USD Million)
Table 35 North America: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 36 North America: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 37 North America: Orthodontic Brackets Market, By Type, 2016–2023 (USD Million)
Table 38 North America: Orthodontic Brackets Market, By Material, 2016–2023 (USD Million)
Table 39 North America: Orthodontic Archwires Market, By Type, 2016–2023 (USD Million)
Table 40 North America: Orthodontic Anchorage Appliances Market, By Type, 2016–2023 (USD Million)
Table 41 North America: Orthodontic Ligatures Market, By Type, 2016–2023 (USD Million)
Table 42 North America: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 43 Self-Ligating Brackets Launched in the US Market, (2014–2017)
Table 44 Cost of Orthodontic Braces in the US ( as of 2016)
Table 45 US: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 46 US: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 47 US: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 48 Canada: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 49 Canada: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 50 Canada: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 51 Orthodontic Insurance Services Offered in European Countries (As of 2016)
Table 52 Number of Orthodontists in Europe (2003 vs 2013)
Table 53 Europe: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 54 Europe: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 55 Europe: Orthodontic Brackets Market, By Type, 2016–2023 (USD Million)
Table 56 Europe: Orthodontic Brackets Market, By Material, 2016–2023 (USD Million)
Table 57 Europe: Orthodontic Archwires Market, By Type, 2016–2023 (USD Million)
Table 58 Europe: Orthodontic Anchorage Appliances Market, By Type, 2016–2023 (USD Million)
Table 59 Europe: Orthodontic Ligatures Market, By Type, 2016–2023 (USD Million)
Table 60 Europe: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 61 Europe: Orthodontic Supplies Market, By Country, 2016–2023 (USD Million)
Table 62 Germany: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 63 Germany: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 64 Germany: Orthodontic Supplies Market, By Patient, 2016–2023(USD Million)
Table 65 UK: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 66 UK: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 67 UK: Orthodontic Supplies Market, By Patient, 2016–2023(USD Million)
Table 68 France: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 69 France: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 70 France: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 71 RoE: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 72 RoE: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 73 RoE: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 74 APAC: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 75 APAC: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 76 APAC: Orthodontic Brackets Market, By Type, 2016–2023(USD Million)
Table 77 APAC: Orthodontic Brackets Market, By Material, 2016–2023 (USD Million)
Table 78 APAC: Orthodontic Archwires Market, By Type, 2016–2023 (USD Million)
Table 79 APAC: Orthodontic Anchorage Appliances Market, By Type, 2016–2023 (USD Million)
Table 80 APAC: Orthodontic Ligatures Market, By Type, 2016–2023 (USD Million)
Table 81 APAC: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 82 APAC: Orthodontic Supplies Market, By Country, 2016–2023 (USD Million)
Table 83 Japan: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 84 Japan: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 85 Japan: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 86 China: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 87 China: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 88 China: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 89 India: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 90 India: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 91 India: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 92 RoAPAC: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 93 RoAPAC: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 94 RoAPAC: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 95 Latin America: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 96 Latin America: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 97 Latin America: Orthodontic Brackets Market, By Type, 2016–2023 (USD Million)
Table 98 Latin America: Orthodontic Brackets Market, By Material, 2016–2023 (USD Million)
Table 99 Latin America: Orthodontic Archwires Market, By Type, 2016–2023 (USD Million)
Table 100 Latin America: Orthodontic Anchorage Appliances Market, By Type, 2016–2023 (USD Million)
Table 101 Latin America: Orthodontic Ligatures Market, By Type, 2016–2023 (USD Million)
Table 102 Latin America: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 103 Latin America: Orthodontic Supplies Market, By Country, 2016–2023 (USD Million)
Table 104 Brazil: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 105 Brazil: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 106 Brazil: Orthodontic Supplies Market, By Patient, 2016–2023(USD Million)
Table 107 Mexico: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 108 Mexico: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 109 Mexico: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)
Table 110 RoLA: Orthodontic Supplies Market, By Product, 2016–2023 (USD Million)
Table 111 RoLA: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 112 RoLA: Orthodontic Supplies Market, By Patient, 2016–2023(USD Million)
Table 113 Middle East & Africa: Orthodontic Supplies Market, By Product, 2018–2023 (USD Million)
Table 114 Middle East & Africa: Fixed Braces Market, By Type, 2016–2023 (USD Million)
Table 115 Middle East & Africa: Orthodontic Brackets Market, By Type, 2016–2023 (USD Million)
Table 116 Middle East & Africa: Orthodontic Brackets Market, By Material, 2016–2023 (USD Million)
Table 117 Middle East & Africa: Orthodontic Archwires Market, By Type, 2016–2023 (USD Million)
Table 118 Middle East & Africa: Orthodontic Anchorage Appliances Market, By Type, 2016–2023 (USD Million)
Table 119 Middle East & Africa: Orthodontic Ligatures Market, By Type, 2016–2023 (USD Million)
Table 120 Middle East & Africa: Orthodontic Supplies Market, By Patient, 2016–2023 (USD Million)

List of Figures (28 Figures)

Figure 1 Research Design
Figure 2 Breakdown of Supply-Side Primary Interviews: By Company Type, Designation, and Region
Figure 3 Bottom-Up Approach: Patient-Based Analysis
Figure 4 Bottom-Up Approach: Revenue-Based Analysis
Figure 5 Top-Down Approach: Market Value-Based Analysis
Figure 6 Orthodontic Supplies Market: Data Triangulation
Figure 7 Global Market, By Product, 2018 vs 2023
Figure 8 Orthodontic Supplies Market, By Patient, 2018 vs 2023
Figure 9 Global Market, By Region, 2018
Figure 10 Emerging Countries Offer High-Growth Opportunities to Players in the Orthodontic Supplies Market
Figure 11 Fixed Braces to Dominate the Global Orthodontic Supplies Market Across All Regions
Figure 12 The Children and Teenagers Patient Segment to Dominate the Global Orthodontic Supplies Market Across All Regions
Figure 13 Fixed Braces to Contribute A Major Share to the Orthodontic Supplies Market During 2018–2023
Figure 14 Global Market: Drivers, Restraints, Opportunities, & Trends
Figure 15 Removable Braces Segment to Grow at the Highest Rate in the Orthodontic Supplies Market During 2018–2023
Figure 16 Children and Teenagers Segment to Dominate the Global Orthodontics Supplies Market in 2018
Figure 17 North America: Orthodontic Supplies Market Snapshot (2018–2023)
Figure 18 Inconsistency in Reimbursement Across Europe
Figure 19 Europe: Orthodontic Supplies Market Snapshot (2018–2023)
Figure 20 APAC: Orthodontic Supplies Market Snapshot
Figure 21 Latin America: Orthodontic Supplies Market Snapshot
Figure 22 Key Developments By Leading Market Players in the Orthodontic Supplies Market, 2014–2017
Figure 23 Orthodontic Supplies Market Share, By Key Player, 2017
Figure 24 3M: Company Snapshot
Figure 25 Company Snapshot: Danaher
Figure 26 Company Snapshot: Henry Schein
Figure 27 Company Snapshot: Dentsply Sirona
Figure 28 Company Snapshot: Align Technology

The global orthodontic supplies market is expected to reach USD 6.63 Billion by 2023 from USD 4.32 Billion in 2018, growing at a CAGR of 8.9%. The growing number of patients with malocclusions, jaw diseases, tooth decay/tooth loss, and jaw pain; increasing disposable incomes and expanding middle-class population in developing countries; increasing awareness about advanced orthodontic treatments; and ongoing research and technological advancements in orthodontic products are the key factors driving the growth of this market.

On the basis of products, the market is categorized into fixed braces, removable braces, adhesives, and accessories. The fixed braces segment is expected to account for the largest share of the global orthodontic supplies market in 2018. Factors such as better affordability as compared to removable braces, effective outcomes, and the huge demand for these braces in emerging countries such as India, China, and Brazil are propelling growth in this segment.

The fixed braces product segment is further subsegmented into brackets, by type (conventional, self-ligating, and lingual) and material (metal/traditional and ceramic/aesthetic); archwires (beta-titanium, nickel-titanium, and stainless-steel); anchorage appliances (bands and buccal tubes, and mini-screws); and ligatures (elastomeric and wire ligatures). The brackets product segment is expected to grow at highest CAGR during the forecast period. This can be attributed to technological advancements in orthodontic brackets (such as self-ligating brackets) and the high prevalence of malocclusions and jaw diseases worldwide.

On the basis of patients, the orthodontic supplies market is segmented into children and teenagers and adults. The adults patient segment is estimated to witness the highest growth during the forecast period owing to factors such as the increasing demand for invisible braces among adults due to aesthetic concerns.

Geographically, this market is classified into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. In 2018, the global orthodontic supplies market is expected to be dominated by North America, followed by Europe. However, the Asia Pacific region is expected to witness the fastest growth during the forecast period owing to the growing focus of orthodontic/dental companies on this region, growing dental tourism, increasing efforts to spread awareness about orthodontic treatment, and increasing incidence/prevalence of malocclusion and tooth decay in various APAC countries.

While the market is expected to grow at a steady rate in the next five years, certain factors such as unfavorable reimbursement policies and limited insurance coverage for orthodontic treatments; the risks and complications associated with orthodontic treatments; and the high cost of advanced orthodontic treatments in some nations are expected to limit market growth to a certain extent.

Product launches and enhancements are the key growth strategies adopted by major players to strengthen their position in the global orthodontic supplies market. In addition, strategies such as partnerships and collaborations; mergers and acquisitions; and expansions were also adopted by several market players to remain competitive in the market.

As of 2017, Align Technology, Inc. (US), 3M Company (US), and Danaher Corporation (US), Henry Schien, Inc. (US), DENTSPLY SIRONA, Inc. (US), American Orthodontics (US), Rocky Mountain Orthodontics (US), G&H Orthodontics (US), DENTAURUM GmbH & Co. (Germany), TP Orthodontics, Inc. (US), ClearCorrect (a subsidiary of Straumann Holding AG, Switzerland), Ultradent Products, Inc. (US) Great Lakes Orthodontics, Ltd. (US), DB Orthodontics (UK), and Dental Morelli Ltda. (Brazil), among others, were some of the key players operating in the global orthodontic supplies market.

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