Precision Harvesting Market

The precision harvesting market is projected to reach USD 29.79 billion by 2030 from USD 21.52 billion in 2025 at a CAGR of 6.7% during the forecast period.

The major growth factors for the precision harvesting market are rising labor costs and shortages in agriculture, strong ROI from yield optimization and reduced waste, government subsidies and smart farming initiatives, and Integration of AI, IoT, and imaging in harvesting equipment. In addition, surging demand from high-value crop segments such as fruits, vegetables, and vineyards and expansion in emerging economies through leasing and custom hiring centers provide ample opportunities to drive market growth. Due to increased concern for the environment and conservation, people are adopting tools that help cut down on chemicals and save water. As more high-value crops are planted and fresh produce is demanded more, this creates space for custom harvesting technologies. Consequently, the industry is experiencing ongoing growth in many different parts of the world, notably in advanced and emerging agriculture-based economies.

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Major Precision Harvesting Companies Include:

• Deere & Company (US)
• CLAAS KGaA mbH (Germany)
• CNH Industrial N.V. (Netherlands)
• AGCO Corporation (US)
• KUBOTA Corporation (Japan)
• TOPCON CORPORATION (Japan)
• Ag Leader Technology (US)
• Trimble Inc. (US)
• SDF Group (Italy)
• Pellenc (France)

Deere & Company (US) utilizes organic and inorganic strategies to maintain its leadership in the precision harvesting market. The company works on building equipment using AI and IoT so that it can be more efficient. In March 2024, Deere launched the S7 Series combines, providing a better operator experience while focusing on autonomous harvesting. Deere & Company invests a lot of money into inventing smart farming systems that help farmers get the most from their harvests and keep waste low. Moreover, the company garnered attention worldwide through its dealers and available after-sales services. These efforts underline Deere’s commitment to innovation and its strategic approach to solidifying its position as a market leader in precision harvesting.

CNH Industrial N.V. (Netherlands) employs a combination of product development and marketing of new products to grow its market share within the precision harvesting market. The company continuously updates its product lines for combines, forage harvesters, and associated hardware to remain flexible in evolving demands from agriculture. For instance, in May 2023, CNH Industrial launched the Case IH Axial-Flow combine series with more automated features and yield monitoring functions to improve harvesting precision and minimize expenses. Additionally, CNH has been updating its digital platforms and software systems to provide farmers with decision-making data while managing their connected equipment remotely. CNH Industrial's strategy includes developing and integrating hardware, software, and service, allowing the company to be innovative in defining the precision harvesting appliance required by users. The continued emphasis on innovation and customer-guided techniques provides a competitive advantage for CNH Industrial.

Market Ranking

The market ranking for key companies such as Deere & Company (US), CLAAS KGaA mbH (Germany), CNH Industrial N.V. (Netherlands), AGCO Corporation (US), and KUBOTA Corporation (Japan) is based on several key determinants, which include market share, product portfolio, technological innovations, sustainability initiatives, industries served, and global presence.

Deere & Company (US) has established itself in the precision harvesting space, leveraging production and investment in advanced technologies related to artificial intelligence, IoT, and autonomous technologies. As a result, the company manufactured advanced harvesters such as its S7 Series, which combined with new levels of productivity, profitability, efficiency, and operator experience. CNH Industrial N.V. (Netherlands) has a strong and stable product portfolio that includes combines and forage harvesters, digital platforms, and yield monitoring systems. CLAAS KGaA mbH (Germany) primarily offers harvesters that are integrated with AI-driven automation and sensors to improve their efficiency constantly. AGCO Corporation (US) brands, such as Fendt and Massey Ferguson, provide precision harvesting products that integrate all the smart technology productivity capabilities to optimize for yield and efficiency. Kubota Corporation (Japan) has released small and efficient machines that incorporate IoT into the precision harvesting market. The top companies in this sector are spending considerable research and development to advance their digital farming platform.

Related Reports:

Precision Harvesting Market by Combine Harvesters, Self-Propelled Forage Harvesters, Harvesting Robots, Guidance & Steering System, GPS, Yield Monitoring System, Robotic Arm, Sensors, Cameras and Region - Global Forecast to 2030

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