US Data Center Rack Market

Schneider Electric and HPE are Leading Players in the US Data Center Rack Market

The data center rack market in the US is expanding rapidly, with an estimated market size of USD 1.85 billion in 2025, which is projected to reach USD 3.49 billion by 2032 at a CAGR of 9.5%. The US data center rack market is driven by the rapid expansion of hyperscale and colocation data centers to support rising cloud adoption, AI workloads, and digital transformation initiatives. As enterprises modernize their IT infrastructure, there is a growing need for high-density compute environments that can efficiently host advanced processors, GPUs, and storage systems. This shift is accelerating the demand for rack solutions that support higher power densities, improved airflow management, and modular configurations. Additionally, the surge in AI and edge computing applications is prompting data centers to deploy scalable, flexible rack architectures that can handle increasing heat loads and optimize space utilization, strengthening market growth across both new and upgraded facilities.

Some of the major vendors in the US data center rack market include Schneider Electric, HPE, Rittal, Eaton, Vertiv, Dell Technologies, Fujitsu, IBM, Cisco, and Legrand S.A., among others. These players can focus on creating new alliances and relationships. Major firms have used various tactics to increase their market dominance, including partnerships, contracts, mergers and acquisitions, and the introduction of new products.

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In March 2025, Schneider Electric, ETAP, and NVIDIA announced a collaboration using digital twin technology integrated with NVIDIA Omniverse to improve real-time data center operations and efficiency. The platform allows chip-level dynamic power modeling, far beyond traditional rack-level estimates, supporting AI factories with rack power densities reaching up to 132 kW. This followed Schneider’s December 2024 launch of a high-density, liquid-cooled reference design and its March 2025 opening of a microgrid and data center R&D lab in Massachusetts.

In February 2025, HPE announced the shipment of its first NVIDIA Blackwell family-based solution, the NVIDIA GB200 NVL72. This cutting-edge, rack-scale system is designed for large-scale AI clusters, featuring 72 NVIDIA Blackwell GPUs and 36 NVIDIA Grace CPUs with advanced direct liquid cooling. It offers exceptional performance for generative AI model training and inference, addressing the growing power and scalability needs of service providers and large enterprises.

Schneider Electric

Schneider Electric is a multinational company based in France that specializes in energy management and automation solutions, with operations spanning more than 100 countries. The firm offers an array of products and services meant to enhance efficiency and sustainability for residential, commercial, and industrial customers. Schneider Electric serves industries including utilities, oil & gas, transportation, and healthcare, and is also engaged in smart grid, microgrid, and modular data center initiatives to improve infrastructure resilience and enable sustainability objectives.

The company offers a series of data center rack solutions under its APC brand, including the NetShelter SX and SV series, designed for high-density, scalable, and power-efficient deployments. These enclosures are integrated with the EcoStruxure platform to enable real-time monitoring, enhanced security, and efficient power distribution, serving enterprise, colocation, and edge data center environments. In response to evolving demands such as AI workloads, edge computing, and sustainability, the company also delivers pre-integrated rack systems and micro data centers that support quick installation and remote management. With its broad market reach and focus on digital technologies, Schneider Electric supports the development of reliable and adaptable infrastructure for modern data center operations.

HPE

HPE is an edge-to-cloud technology company that delivers solutions such as IT infrastructure, high-performance computing, data storage, and cloud services. HPE supports enterprises in accelerating digital transformation through hardware, software, and as-a-service offerings. HPE's GreenLake is a hybrid cloud platform offering consumption-based IT across data centers, colocation facilities, and edge locations. In the data center rack market, HPE offers its ProLiant server family and integrated rack infrastructure solutions. It offers pre-configured and custom rack configurations designed to host a range of workloads, from core enterprise computing to high-density, AI-based applications. The company’s partnerships with vendors such as Nexalus for liquid cooling and sustainability activities enhance its value proposition by enabling it to deliver greater energy efficiency, reduced carbon impact, and improved thermal management. These racks are optimized to seamlessly integrate with HPE's compute, storage, and network solutions, providing scalability and simplicity.

Market Ranking:

The data center rack market in the US is consolidated, with Schneider Electric, HPE, Rittal, Eaton, and Vertiv collectively accounting for 30–35% of the market. Schneider Electric delivers smart, modular rack systems through its NetShelter and EcoStruxure platforms, integrating built-in power and cooling, as well as remote management, to support efficient, scalable deployments. HPE offers rack solutions optimized for hybrid IT environments, combining intelligent power delivery with seamless integration across its server and storage ecosystem to enhance overall data center performance. Rittal focuses on highly configurable enclosures that deliver strong thermal management, physical security, and rapid scalability in demanding industrial environments. Eaton provides high-density racks equipped with advanced power monitoring and energy-efficient features to support continuous edge operations and improve hyperscale data center utilization. Vertiv complements this landscape with its flexible VR Series racks, featuring diverse load capacities, tool-less configuration, and integrated thermal, cabling, and power management to boost reliability and scalability.

Related Reports:

US Data Center Rack Market by Rack Type (Open Frame, Enclosed), Type (Server Racks, Network Racks), Rack Height (42U & Below, 43U up to 52U), Rack Width (19 Inch, 23 Inch), Data Center Type (Enterprise, Colocation, Hyperscale) - Forecast to 2032

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US Data Center Rack Market Size,  Share & Growth Report
Report Code
TC 10271
RI Published ON
2/13/2026
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