Revenue Impact (RI) Story Semiconductor and Electronics
Identification of Market Opportunity in 5G Infrastructure Market

Business Proposition

Markets and Markets leveraged its engagement model for identifying growth opportunities in 5G infrastructure market. Market divergences across the interconnected ecosystem of vendors, client’s clients, and their clients’ ecosystem were considered for solving a series of problems. Insights drawn were helpful in increasing return on investments, market share, conversion, and pipeline, backed by improvised pitch and better account planning. Key questions answered as a part of the engagement were-


Our Approach


In-depth market intelligence across all interconnected markets were accessed in our AI-driven market intelligence platform, KnowledgeStore. The information was further enriched by inputs from our analysts, who helped in identifying bilndspots and revenue opportunities. Our client services team devised strategies that would help the client to stay ahead of the curve and increase revenue growth.

Revenue Shifts identified

The causes of shifts in revenue sources were identified-




Insights were offered into interconnected ecosystems-


Unknowns Identified


We expanded the understanding of revenue shifts and interconnections for finding blindspots-

Composites Market


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