Marketing Team Use Cases
See how revenue mix in your industry is impacting your client and your client's clients revenue
Messaging/Positioning
Ask analysts overall revenue avenues of your clients/clients’ categories on best efforts basis. You can bifurcate your deliverables to your clients in terms of how much is enabling old revenue mix and how much is enabling new revenue mix 7 Revenue Impact StoriesIncrease Customer Base/Segmentation
Prioritize clients based on future revenue potential. This is possible if sellers know about the changing business dynamics of our clients and have understood how much of our clients’ new sources will translate as business to us
7 Revenue Impact StoriesIdentify Consumer Preference to Stay Ahead of Competitors
Regular joint awareness workshop along with MarketsandMarkets to educate clients about their changing revenue mix – how their ecosystem is evolving and how you, as provider, can enable new revenue sources for clients
7 Revenue Impact Stories