MI Cloud allows all employees, regardless of rank, democratic access to cutting edge market research data. It helps B2B companies translate growth intelligence to revenue intelligence, enables teams and partners to collaborate on analysis, insights and decision making while identifying niche market opportunities arising out of disruptions. It also enables gathering of intelligence by taking advantage of proven and highly scalable data analysis and insights.

A leading vendor in ITS ecosystem was keen to understand the market for roadways in the Middle East. Moreover, the client was also looking forward to increase their market share in the said geographies.
The client engaged MnM to conduct a study with multiple objectives.

• Detailed competitive landscape for Middle East  regions along with the benchmarking of the key vendors has been provided to the client.
• Comprehensive study of market opportunities, key innovations, roadways constructions in the targeted countries of corresponding geographies has been provided.
• Market sizing, forecasting across various systems such as advanced traffic management system, advanced traveler information system, ITS-enabled transportation pricing system, advanced public transportation system, commercial vehicle operation has been provided.
• This helped the client to target opportunities worth ~USD 870 million in 2019.