Create a More Effective Demand Engine Using Thought Leadership Marketing
Are you looking to :
Increase your campaign engagement and conversations by targeting companies using thought leadership?
Create #1 Share of Voice (SoV) among competitors in your industry?
Unleash the power of effective communication
Schedule a demo with our growth advisors to see how MarketsandMarkets can help your company accelerate growth
Drive your campaign performance and generate an effective demand pipeline with thought leadership-driven demand generation offering by MarketsandMarkets
Thought leadership Driven demand generation
Thought leadership content for campaigns
Events/Roadshows
Account-based Marketing
Sales Play/Sales Priority & Localization
Positioning & Differentiation via 360Quadrants
Thought leadership content for campaigns - Create effective demand and higher Share of Voice (SoV) with thought leadership content and content channel recommendations aligned with the target audience.
Campaign IQ/Partner Marketing - Create thought leadership content and content channel recommendations aligned with the target audience. Boost engagement and conversion rates with targeted messaging specific to the issues and pain points associated with their current technologies in the form of whitepapers, films, etc.
Events/Roadshows - Get higher lead qualifiers and meeting rates by identifying localized TG and delivering the right content for a conversation to create a more effective event/roadshow.
Account-based Marketing - Know your customer and customer's customer to identify the right adjacencies and blind spots to create the right account nudges, resulting in higher account engagement and wallet share
Sales Play/Sales Priority & Localization - Deliver higher relevancy via localized content and insights deployment, resulting in higher brand awareness, community growth, and engagement.
Positioning & Differentiation via 360Quadrants - Establish leadership position via 200+ objective criteria to build robust micro-market standing, resulting in higher domain leadership perception.
Why should you engage with MarketsandMarkets?
Readily available insights around 30,000+ niche and emerging market segments along with interconnected ecosystem view, along with 100+ industry trends, 12 mega trends, and cataloged companies to kickstart customized whitepapers with 40% readiness
Build ideal customer profiles for the account-based marketing program by leveraging on the US$ 47+ Bn revenue success stories
Unique man + machine growth program model, allowing you to track real-time insights impacting you, your clients, your clients' clients, partners, and all interconnected markets impacting your key applications, use cases, and sub-verticals
Establish seamless coordination among your teams with parallel support and execution for all concerned stakeholders
End-to-end handholding until operationalized
MarketsandMarkets helped us enhance our perception among industrial customers via thought leadership driven account-based marketing, resulting in 3X pipeline and larger deal size
A subsidiary of a $20+ billion industrial services company
Talk to us about
Golden Bridge Business & Innovation Awards: Company of the Year - Consulting
The Golden Bridge Business & Innovation Awards are the world's premier business awards that honor and publicly recognize the achievements and positive contributions of organizations worldwide. The coveted annual award program identifies the world's best from every major industry in organizational performance, products and services, innovations, product management, etc.
Judges from a broad spectrum of industries around the world participated in evaluation, and their average scores determined the award winners. This Golden Bridge Award' judges include many of the world's most respected executives, entrepreneurs, innovators, and business educators. The pantheon of past Golden Bridge Awards' winners includes IBM, HP, Cisco, Huawei, Dell, Reebok, Abbott, Nestlé, Wells Fargo, Experian, Orange, Rockwell Automation, Weatherford, Concentrix, TCS, Moody's, USHEALTH Group, and Samsung, among many others.
International Business Awards (The International Stevies): Company of the Year - Business or Professional Services
The Stevie® Awards are the world's premier business awards that honor and publicly recognize the achievements and positive contributions of organizations and working professionals worldwide. The Stevie® Awards receive more than 12,000 nominations each year from organizations in more than 70 countries. Honoring organizations of all types and sizes, along with the people behind them, the Stevie recognizes outstanding performance at workplaces worldwide. Stevie Award judges include many of the world's most respected executives, entrepreneurs, innovators, and business educators. The pantheon of past Stevie Award winners including
Acer Inc., Apple, BASF, BT, Coca-Cola, Cargill, E&Y, Ford, Google, IBM, ING, Maersk, Nestlé, Procter & Gamble, Roche Group, and Samsung, and TCS, among many others.
Stevie Awards for Sales & Customer Service: Award for Ethics in Sales
The Stevie Awards for Sales & Customer Service recognize the achievements of customer service, contact center, business development, and sales professionals worldwide. The Stevie Awards for Sales & Customer Service are open to all organizations worldwide. Stevie Award judges include many of the world's most respected executives, entrepreneurs, innovators, and business educators. More than 1,000 professionals worldwide participate in the Stevie Award judging process each year. Sponsors of Stevie Awards programs include many leading B2B marketers, publishers, and government institutions.
The Asia-Pacific Stevie® Awards: Excellence in Corporate Innovation
The Asia-Pacific Stevie® Awards is an international business awards competition that is open to all organizations in the 29 nations of the Asia-Pacific region. The focus of the awards is on recognizing innovation in all its forms. Stevie Award judges include many of the world's most respected executives, entrepreneurs, innovators, and business educators. More than 1,000 professionals worldwide participate in the Stevie Award judging process each year. The sponsors of Stevie Awards programs include many leading B2B marketers, publishers, and government institutions.
International Business Awards (the International Stevies): Company of the Year - Business or Professional Services
The Stevie® Awards are the world's premier business awards that honor and publicly recognize the achievements and positive contributions of organizations and working professionals worldwide. The Stevie® Awards receive more than 12,000 nominations each year from organizations in more than 70 countries. Honoring organizations of all types and sizes, along with the people behind them, the Stevie recognizes outstanding performance at workplaces worldwide. Stevie Award judges include many of the world's most respected executives, entrepreneurs, innovators, and business educators. The pantheon of past Stevie Award winners including Acer Inc., Apple, BASF, BT, Coca-Cola, Cargill, E&Y, Ford, Google, IBM, ING, Maersk, Nestlé, Procter & Gamble, Roche Group, and Samsung, and TCS, among many others.
Golden Bridge Business & Innovation Awards
COVID-19 Company Response of the Year 2021: C-suite Insights for Strategic Decisions in Pandemic
Company Innovation of the Year - KnowledgeStore
To Combat and Reduce the Impact of COVID-19
Best Service - MarketsandMarkets CXO Insights
Best Product - KnowledgeStore
Best Technology - KnowledgeStore
The Golden Bridge Business & Innovation Awards are the world's premier business awards that honor and publicly recognize the achievements and positive contributions of organizations worldwide. The coveted annual award program identifies the world's best from every major industry in organizational performance, products and services, innovations, product management, etc. Judges from a broad spectrum of industries around the world participated in evaluation, and their average scores determined the award winners. This Golden Bridge Awards' judges include many of the world's most respected executives, entrepreneurs, innovators, and business educators. The pantheon of past Golden Bridge Awards' winners includes IBM, HP, Cisco, Huawei, Dell, Reebok, Abbott, Nestlé, Wells Fargo, Experian, Orange, Rockwell Automation, Weatherford, Concentrix, TCS, Moody's, USHEALTH Group, and Samsung, among many others.
Golden Bridge Business & Innovation Awards
The Stevie Awards for Sales & Customer Service recognize the achievements of customer service, contact center, business development, and sales professionals worldwide. The Stevie Awards for Sales & Customer Service are open to all organizations worldwide. Stevie Award judges include many of the world's most respected executives, entrepreneurs, innovators, and business educators. More than 1,000 professionals worldwide participate in the Stevie Award judging process each year. Sponsors of Stevie Awards programs include many leading B2B marketers, publishers, and government institutions.
